Cuisine Audience in Spain
Cuisine has an estimated audience of 15,141,767 people in Spain. 59.6% are female, 40.4% are male, average age 44.2. Top brand affinities: Singer-songwriter, Sports nutrition, Iberia (airline), Harry Potter, Livemusic.
Top brand affinities include Singer-songwriter, Sports nutrition, Iberia (airline), with strongest over-indexing on Singer-songwriter (7.96× the country average). Demographically, the Cuisine audience skews more female with an average age of 44.2, and over-indexes on personality traits such as Sustainability, Social Media Usage.
Category: Food & Beverages · Type: Topic · Subtype: Lifestyle cluster
Demographics of Cuisine fans
| Metric | Value |
|---|---|
| Female | 59.6% |
| Male | 40.4% |
| Average age | 44.2 |
| Estimated audience size | 15,141,767 |
Audience persona
The typical Cuisine fan in Spain is more female, around 44.2 years old, with strong Sustainability tendencies and a notable affinity for Singer-songwriter.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Singer-songwriter | 7.96× | Music & Radio |
| Sports nutrition | 7.93× | Food & Beverages |
| Iberia (airline) | 1.8× | Travel & Leisure |
| Harry Potter | 1.96× | Movies & TV |
| Livemusic | 3.1× | Music & Radio |
| Oncology | 5.64× | Health |
| Superman | 2.23× | Movies & TV |
| 1.76× | Internet & Social Media | |
| Lunch | 2.84× | Food & Beverages |
| Aldi | 1.9× | Shopping |
| Natural skin care | 2.32× | Beauty & Wellness |
| Kitchen | 1.5× | Home & Garden |
| Movistar | 1.56× | Technology & Electronics |
| MSN | 1.74× | News |
| TripAdvisor | 1.97× | Travel & Leisure |
| Kundalini yoga | 3.52× | Health |
| Wedding dress | 2.38× | Fashion & Accessoires |
| Local food | 1.87× | Food & Beverages |
| Batman | 2.14× | Movies & TV |
| Flower | 1.51× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.47 |
| Social Media Usage | JOY | 1.25 |
| LGBTQ+ Identity | OPEN | 1.14 |
| Early Adopter Mentality | POWER | 1.13 |
| DIY Mentality | THRILL | 1.08 |
| Family Orientation | CONSERVATISM | 1.06 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 16.6% |
| Japan | 7.3% |
| Italy | 5.5% |
See Cuisine audiences in other countries
More Lifestyle cluster audiences in Spain
- Entertainment (28,230,018)
- Food and drink (27,308,440)
- Sports (26,429,997)
- Business and industry (26,410,090)
- Arts and music (26,156,055)
How to read this data
Audience size is the estimated number of people in Spain who actively search for Cuisine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.