Succession Audience in Germany
Succession has an estimated audience of 796,854 people in Germany. 51.1% are female, 48.9% are male, average age 35.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Stradivarius, Škoda Kodiaq, Hard Knocks, Loincloth, KLIX (AM).
The average Succession fan in Germany is 35.9 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Stradivarius, Škoda Kodiaq, Hard Knocks, with strongest over-indexing on Stradivarius (1.97× the country average). Demographically, the Succession audience skews balanced with an average age of 35.9, and over-indexes on personality traits such as Sustainability, Social Media Usage. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series
Demographics of Succession fans
| Metric | Value |
|---|---|
| Female | 51.1% |
| Male | 48.9% |
| Average age | 35.9 |
| Estimated audience size | 796,854 |
Audience persona
The typical Succession fan in Germany is balanced, around 35.9 years old, with strong Sustainability tendencies and a notable affinity for Stradivarius.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 197,218 | 1.13× |
| Bayern | 144,198 | 1.13× |
| Baden-Württemberg | 104,257 | 0.96× |
| Hessen | 85,017 | 1.4× |
| Berlin | 75,426 | 2.12× |
| Niedersachsen | 68,286 | 0.88× |
| Rheinland-Pfalz | 34,485 | 0.86× |
| Sachsen | 29,677 | 0.76× |
| Hamburg | 28,121 | 1.56× |
| Schleswig-Holstein | 26,679 | 0.93× |
| Brandenburg | 18,552 | 0.75× |
| Sachsen-Anhalt | 12,173 | 0.59× |
| Thüringen | 12,127 | 0.6× |
| Bremen | 7,839 | 1.15× |
| Mecklenburg-Vorpommern | 7,595 | 0.5× |
| Saarland | 6,661 | 0.68× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Stradivarius | 1.97× | Shopping |
| Škoda Kodiaq | 1.69× | Cars & Mobility |
| Hard Knocks | 20.09× | Movies & TV |
| Loincloth | 1.98× | Fashion & Accessoires |
| KLIX (AM) | 1.67× | Music & Radio |
| San Gil | 2.67× | Travel & Leisure |
| Mustard seed | 6.27× | Food & Beverages |
| Home Delivery | 1.66× | Food & Beverages |
| Staycation | 1.95× | Home & Garden |
| Golem | 1.64× | Technology & Electronics |
| Buddy – The Buddy Holly Story | 2.34× | Music & Radio |
| Carrie (novel) | 2.72× | Literature |
| Keeper (password manager) | 2.03× | Technology & Electronics |
| Phil Campbell (musician) | 2.34× | Music & Radio |
| Stay at Home Mum | 5.73× | Kids & Family |
| Liberace | 2.48× | Music & Radio |
| Huck (magazine) | 3.77× | Internet & Social Media |
| Fantasy Earth: Zero | 2.52× | Games |
| Moroccan riad | 2.21× | Politics & Society |
| Microsoft Exchange Server | 4.72× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.17 |
| Social Media Usage | JOY | 1.15 |
| Patriotism | CONSERVATISM | 1.12 |
| Sports Activity | POWER | 1.11 |
| Early Adopter Mentality | POWER | 1.1 |
| LGBTQ+ Identity | OPEN | 1.08 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 26.9% |
| United Kingdom | 7.8% |
| India | 6.5% |
See Succession audiences in other countries
More TV series audiences in Germany
- Euphoria (17,064,080)
- Natural World (14,669,113)
- Game of Thrones (10,121,751)
- Superman (10,006,308)
- Friends (9,772,934)
Frequently asked questions
How many fans does Succession have in Germany?
Succession has an estimated audience of 796,854 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Succession fans?
51.1% of Succession fans are female, 48.9% are male, with an average age of 35.9 years.
Which brands do Succession fans like most?
Succession fans show strongest brand affinity for Stradivarius (1.97×), Škoda Kodiaq (1.69×), and Hard Knocks (20.09×) over the country average.
Where do Succession fans live in Germany?
Succession fans in Germany are most concentrated in Nordrhein-Westfalen (reach 197,218), Bayern (reach 144,198), and Baden-Württemberg (reach 104,257). These three regions account for the largest share of the active audience.
What other brands do Succession fans also like?
Beyond Succession itself, the audience over-indexes on Škoda Kodiaq (1.69×), Hard Knocks (20.09×), Loincloth (1.98×), and KLIX (AM) (1.67×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Succession. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.