Rascasse Audience Intelligence

The Witcher Audience in Germany

A data profile of the people who buy, follow and care about The Witcher in Germany — modelled from more than twelve digital signal sources. The Witcher has an estimated audience of 1,619,770 people in Germany.

#4among Open world game in Germany#29among Video / Board Game in Germany#108in Games

The average The Witcher fan in Germany is 28.0 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include dB’s, FIFA World Cup, FC Bayern Munich, with strongest over-indexing on dB’s (2.12× the country average).

Demographically, the The Witcher audience skews more male with an average age of 28.0, and over-indexes on personality traits such as Urban Lifestyle, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical The Witcher fan in Germany is more male, around 28.0 years old, with strong Urban Lifestyle tendencies and a notable affinity for dB’s.

Category: Games · Type: Video / Board Game · Subtype: Open world game

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the The Witcher profile in Germany.

Audience size
1.6M
in Germany
Gender
37.0%♀
63.0% male
Age
28.0
average years
Country rank
#4146
Video / Board Game in Germany
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of The Witcher fans

37.0% are female, 63.0% are male, average age 28.0.

Fig. 02

Gender split

37.0%
Female
63.0%
Male
Demographic split for The Witcher audience in Germany
MetricValue
Female37.0%
Male63.0%
Average age28.0
Estimated audience size1,619,770
Fig. 03

Age distribution

Ø 28.0
average years
Age distribution of the The Witcher audience in Germany
Age bracketShare%
16-1953%
20-2921%
30-3914%
40-499%
50+4%
Fig. 04

Worldwide distribution

6.5%

of the worldwide The Witcher audience comes from Germany.

Worldwide audience distribution share by country for The Witcher
CountryShare
United States27.5%
Italy7.5%
France7.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the The Witcher audience in Germany is strongest.

Fig. 05

Top regions by affinity

The Witcher fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen-Anhalt~50K1.14×
02Sachsen~90K1.08×
03Thüringen~40K1.07×
04Schleswig-Holstein~60K1.05×
05Brandenburg~50K1.05×
06Nordrhein-Westfalen~400K1.03×
07Niedersachsen~200K1.02×
08Rheinland-Pfalz~80K1.01×
09Mecklenburg-Vorpommern~30K1.01×
10Saarland~20K0.98×
11Hessen~100K0.97×
12Bayern~300K0.96×
13Baden-Württemberg~200K0.93×
14Berlin~70K0.92×
15Hamburg~30K0.92×
16Bremen~10K0.87×
Fig. 06

Affinity by region

Affinity by region — The Witcher, Germany
0.87×1.00×1.14×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the The Witcher audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for The Witcher audience
#·InterestCategoryAffinity×
01BundesligaSports2.84×
02H&MShopping2.79×
03FIFA World CupSports2.77×
04Motor vehicleCars & Mobility2.58×
05SpotifyInternet & Social Media2.54×
06UEFA Champions LeagueSports2.52×
07FC Bayern MunichSports2.47×
08MoviesMovies & TV2.21×
09Harry PotterMovies & TV2.18×
10dB’sMusic & Radio2.12×
11YouTubeMovies & TV2.05×
12Live eventsMusic & Radio2.01×
13Outdoor recreationSports1.94×
14SportsSports1.91×
15DesignHome & Garden1.87×
16Shopping and fashionShopping1.83×
17MusicBusiness & Career1.79×
18Sports and outdoorsSports1.77×
19Arts and musicArts & Culture1.69×
20Food and drinkFood & Beverages1.62×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the The Witcher audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by The Witcher audience · What stands out
TraitClusterDeviationScore
Urban LifestyleOPEN1.73×
Need for SecurityCONSERVATISM1.63×
ExtroversionTHRILL1.59×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by The Witcher audience · Rather not
TraitClusterDeviationScore
SpiritualityBALANCE0.61×
Price SensitivityPREMIUM0.83×
Quality AwarenessPREMIUM0.97×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does The Witcher have in Germany?

The Witcher has an estimated audience of 1,619,770 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of The Witcher fans?

37.0% of The Witcher fans are female, 63.0% are male, with an average age of 28.0 years.

03

Which brands do The Witcher fans like most?

The Witcher fans show strongest brand affinity for dB’s (2.12×), FIFA World Cup (2.77×), and FC Bayern Munich (2.47×) over the country average.

04

Where do The Witcher fans live in Germany?

The Witcher fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~400K), Bayern (reach ~300K), and Baden-Württemberg (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do The Witcher fans also like?

Beyond The Witcher itself, the audience over-indexes on FIFA World Cup (2.77×), FC Bayern Munich (2.47×), Bundesliga (2.84×), and Movies (2.21×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Open world game audiences in Germany

See The Witcher audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for The Witcher. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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