The Legend of Zelda Audience in Germany

The Legend of Zelda has an estimated audience of 1,744,246 people in Germany. 36.0% are female, 64.0% are male, average age 27.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Pokémon (video game series), Gaming computer, Super Mario Bros., Retro Gamer, Anime convention.
The average The Legend of Zelda fan in Germany is 27.4 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Pokémon (video game series), Gaming computer, Super Mario Bros., with strongest over-indexing on Pokémon (video game series) (13.29× the country average). Demographically, the The Legend of Zelda audience skews more male with an average age of 27.4, and over-indexes on personality traits such as Social Media Usage, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Games · Type: Video / Board Game · Subtype: Open world game
Demographics of The Legend of Zelda fans
| Metric | Value |
|---|---|
| Female | 36.0% |
| Male | 64.0% |
| Average age | 27.4 |
| Estimated audience size | 1,744,246 |
Audience persona
The typical The Legend of Zelda fan in Germany is more male, around 27.4 years old, with strong Social Media Usage tendencies and a notable affinity for Pokémon (video game series).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 397,036 | 1.04× |
| Bayern | 242,099 | 0.86× |
| Baden-Württemberg | 200,917 | 0.84× |
| Niedersachsen | 172,726 | 1.02× |
| Hessen | 122,687 | 0.92× |
| Sachsen | 100,133 | 1.17× |
| Rheinland-Pfalz | 88,657 | 1.01× |
| Berlin | 78,797 | 1.01× |
| Brandenburg | 59,233 | 1.09× |
| Schleswig-Holstein | 57,277 | 0.91× |
| Sachsen-Anhalt | 48,724 | 1.08× |
| Thüringen | 45,936 | 1.03× |
| Hamburg | 38,624 | 0.98× |
| Mecklenburg-Vorpommern | 32,854 | 0.99× |
| Saarland | 22,697 | 1.06× |
| Bremen | 14,528 | 0.97× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Pokémon (video game series) | 13.29× | Games |
| Gaming computer | 7.34× | Technology & Electronics |
| Super Mario Bros. | 13.22× | Games |
| Retro Gamer | 14.64× | Games |
| Anime convention | 5.95× | Literature |
| Retrogaming | 8.04× | Games |
| Anime and manga fandom | 5.48× | Literature |
| Gaming | 5.72× | Games |
| Shōnen manga | 9.07× | Literature |
| Tabletop game | 6.52× | Games |
| Home video game console | 16.08× | Games |
| The Legend of Zelda (video game) | 19.51× | Movies & TV |
| Silent Hill (film) | 12.07× | Movies & TV |
| Gamer | 4.48× | Games |
| Crunchyroll | 7.05× | Games |
| Genshin Impact | 8.43× | Games |
| DeviantArt | 7.43× | Internet & Social Media |
| TikTok | 2.16× | Internet & Social Media |
| The Legend of Zelda: Link's Awakening | 23.58× | Games |
| Nintendo Switch | 7.72× | Games |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Social Media Usage | JOY | 1.2 |
| Early Adopter Mentality | POWER | 1.14 |
| Urban Lifestyle | OPEN | 1.02 |
| Career Orientation | POWER | 1.02 |
| Price Sensitivity | PREMIUM | 1.01 |
| DIY Mentality | THRILL | 0.95 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 38.6% |
| France | 10.1% |
| Germany | 7.2% |
See The Legend of Zelda audiences in other countries
More Open world game audiences in Germany
- Minecraft (2,294,867)
- The Witcher 3: Wild Hunt (1,804,289)
- The Witcher (1,620,004)
- Fallout (series) (707,668)
- The Legend of Zelda: Ocarina of Time (564,017)
Frequently asked questions
How many fans does The Legend of Zelda have in Germany?
The Legend of Zelda has an estimated audience of 1,744,246 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of The Legend of Zelda fans?
36.0% of The Legend of Zelda fans are female, 64.0% are male, with an average age of 27.4 years.
Which brands do The Legend of Zelda fans like most?
The Legend of Zelda fans show strongest brand affinity for Pokémon (video game series) (13.29×), Gaming computer (7.34×), and Super Mario Bros. (13.22×) over the country average.
Where do The Legend of Zelda fans live in Germany?
The Legend of Zelda fans in Germany are most concentrated in Nordrhein-Westfalen (reach 397,036), Bayern (reach 242,099), and Baden-Württemberg (reach 200,917). These three regions account for the largest share of the active audience.
What other brands do The Legend of Zelda fans also like?
Beyond The Legend of Zelda itself, the audience over-indexes on Gaming computer (7.34×), Super Mario Bros. (13.22×), Retro Gamer (14.64×), and Anime convention (5.95×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for The Legend of Zelda. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.