Rascasse Audience Intelligence

The Legend of Zelda Audience in Germany

A data profile of the people who buy, follow and care about The Legend of Zelda in Germany — modelled from more than twelve digital signal sources. The Legend of Zelda has an estimated audience of 1,746,075 people in Germany.

The average The Legend of Zelda fan in Germany is 27.4 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Pokémon (video game series), Gaming computer, Super Mario Bros., with strongest over-indexing on Pokémon (video game series) (13.29× the country average).

Demographically, the The Legend of Zelda audience skews more male with an average age of 27.4, and over-indexes on personality traits such as Early Adopter Mentality, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical The Legend of Zelda fan in Germany is more male, around 27.4 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Pokémon (video game series).

Category: Games · Type: Video / Board Game · Subtype: Open world game

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the The Legend of Zelda profile in Germany.

Audience size
1.7M
in Germany
Gender
36.0%
64.0% male
Age
27.4
average years
Country rank
#3848
Video / Board Game in Germany
Fig. 01

Search interest · 12-month trend

+62%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of The Legend of Zelda fans

36.0% are female, 64.0% are male, average age 27.4.

Fig. 02

Gender split

36.0%
Female
64.0%
Male
Demographic split for The Legend of Zelda audience in Germany
MetricValue
Female36.0%
Male64.0%
Average age27.4
Estimated audience size1,746,075
Fig. 03

Age distribution

Ø 27.4
average years
Age distribution of the The Legend of Zelda audience in Germany
Age bracketShare%
16-1954%
20-2922%
30-3913%
40-497%
50+4%
Fig. 04

Worldwide distribution

7.2%

of the worldwide The Legend of Zelda audience comes from Germany.

Worldwide audience distribution share by country for The Legend of Zelda
CountryShare
United States38.5%
France10.1%
Germany7.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the The Legend of Zelda audience in Germany is strongest.

Fig. 05

Top regions by affinity

The Legend of Zelda fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen~100K1.14×
02Saarland~20K1.11×
03Sachsen-Anhalt~50K1.09×
04Brandenburg~60K1.07×
05Thüringen~50K1.05×
06Nordrhein-Westfalen~400K1.02×
07Niedersachsen~200K1.02×
08Rheinland-Pfalz~90K1.01×
09Mecklenburg-Vorpommern~30K1.01×
10Bremen~10K1.00×
11Hamburg~40K0.98×
12Berlin~70K0.95×
13Schleswig-Holstein~60K0.94×
14Hessen~100K0.91×
15Bayern~200K0.86×
16Baden-Württemberg~200K0.84×
Fig. 06

Affinity by region

Affinity by region — The Legend of Zelda, Germany
0.84×1.00×1.14×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the The Legend of Zelda audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for The Legend of Zelda audience
#·InterestCategoryAffinity×
01The Legend of Zelda: Link's AwakeningGames23.58×
02The Legend of Zelda (video game)Movies & TV19.51×
03Home video game consoleGames16.08×
04Retro GamerGames14.64×
05Pokémon (video game series)Games13.29×
06Super Mario Bros.Games13.22×
07Silent Hill (film)Movies & TV12.07×
08Shōnen mangaLiterature9.07×
09Genshin ImpactGames8.43×
10RetrogamingGames8.04×
11DeviantArtInternet & Social Media7.43×
12Gaming computerTechnology & Electronics7.34×
13Tabletop role-playing gameGames7.18×
14CrunchyrollGames7.05×
15Tabletop gameGames6.52×
16Anime conventionLiterature5.95×
17GamingGames5.72×
18Anime and manga fandomLiterature5.48×
19GamerGames4.48×
20TikTokInternet & Social Media2.16×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the The Legend of Zelda audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by The Legend of Zelda audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.34×
Convenience OrientationPREMIUM1.31×
Price SensitivityPREMIUM1.23×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by The Legend of Zelda audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.38×
Design AffinityPREMIUM0.56×
DIY MentalityTHRILL0.58×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does The Legend of Zelda have in Germany?

The Legend of Zelda has an estimated audience of 1,746,075 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of The Legend of Zelda fans?

36.0% of The Legend of Zelda fans are female, 64.0% are male, with an average age of 27.4 years.

03

Which brands do The Legend of Zelda fans like most?

The Legend of Zelda fans show strongest brand affinity for Pokémon (video game series) (13.29×), Gaming computer (7.34×), and Super Mario Bros. (13.22×) over the country average.

04

Where do The Legend of Zelda fans live in Germany?

The Legend of Zelda fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~400K), Bayern (reach ~200K), and Baden-Württemberg (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do The Legend of Zelda fans also like?

Beyond The Legend of Zelda itself, the audience over-indexes on Gaming computer (7.34×), Super Mario Bros. (13.22×), Anime convention (5.95×), and Retro Gamer (14.64×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for The Legend of Zelda. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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