Retro Gamer Audience in Germany

Retro Gamer has an estimated audience of 733,071 people in Germany. 27.1% are female, 72.9% are male, average age 30.0. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: Retrogaming, Chuck Norris, GameStop, Pocket Gamer, OUTDOOR ADVENTURE.
The average Retro Gamer fan in Germany is 30.0 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include Retrogaming, Chuck Norris, GameStop, with strongest over-indexing on Retrogaming (19.66× the country average). Demographically, the Retro Gamer audience skews more male with an average age of 30.0, and over-indexes on personality traits such as Early Adopter Mentality, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Games · Type: Website / Newspaper / Magazine
Demographics of Retro Gamer fans
| Metric | Value |
|---|---|
| Female | 27.1% |
| Male | 72.9% |
| Average age | 30.0 |
| Estimated audience size | 733,071 |
Audience persona
The typical Retro Gamer fan in Germany is more male, around 30.0 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Retrogaming.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 176,049 | 1.1× |
| Baden-Württemberg | 118,843 | 1.19× |
| Bayern | 104,751 | 0.89× |
| Niedersachsen | 71,101 | 1× |
| Hessen | 61,761 | 1.11× |
| Sachsen | 42,909 | 1.19× |
| Rheinland-Pfalz | 40,234 | 1.1× |
| Berlin | 37,965 | 1.16× |
| Schleswig-Holstein | 26,724 | 1.02× |
| Sachsen-Anhalt | 17,581 | 0.93× |
| Brandenburg | 17,128 | 0.75× |
| Hamburg | 14,650 | 0.88× |
| Thüringen | 13,268 | 0.71× |
| Saarland | 10,873 | 1.21× |
| Mecklenburg-Vorpommern | 9,664 | 0.69× |
| Bremen | 6,814 | 1.09× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Retrogaming | 19.66× | Games |
| Chuck Norris | 12.03× | Movies & TV |
| GameStop | 26.81× | Games |
| Pocket Gamer | 45.03× | Games |
| OUTDOOR ADVENTURE | 8.58× | Games |
| Twitch | 4.37× | Games |
| Rockstar Games Social Club | 36.74× | Games |
| TikTok | 2.48× | Internet & Social Media |
| Movies | 2.12× | Movies & TV |
| Bundesliga | 2.28× | Sports |
| Electronic Gaming Monthly | 39.88× | Games |
| Arts and music | 1.74× | Arts & Culture |
| Stealth game | 15.73× | Games |
| Computers | 1.85× | Technology & Electronics |
| Counter-Strike: Global Offensive | 5.77× | Games |
| Lenovo | 7.14× | Technology & Electronics |
| Music | 1.6× | Business & Career |
| Games | 1.77× | Games |
| Reading | 1.63× | Literature |
| Laptop | 4.05× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.85 |
| Career Orientation | POWER | 1.43 |
| Social Media Usage | JOY | 1.27 |
| Sports Activity | POWER | 1.2 |
| Sustainability | BALANCE | 1.04 |
| Urban Lifestyle | OPEN | 1.03 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 20.7% |
| Japan | 10.1% |
| Brazil | 9.9% |
See Retro Gamer audiences in other countries
More Games audiences in Germany
- TikTok (26,168,913)
- Instagram (25,858,505)
- YouTube (24,030,137)
- Bild (23,266,420)
- Spiegel Online (19,266,000)
Frequently asked questions
How many fans does Retro Gamer have in Germany?
Retro Gamer has an estimated audience of 733,071 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
What is the gender split and age of Retro Gamer fans?
27.1% of Retro Gamer fans are female, 72.9% are male, with an average age of 30.0 years.
Which brands do Retro Gamer fans like most?
Retro Gamer fans show strongest brand affinity for Retrogaming (19.66×), Chuck Norris (12.03×), and GameStop (26.81×) over the country average.
Where do Retro Gamer fans live in Germany?
Retro Gamer fans in Germany are most concentrated in Nordrhein-Westfalen (reach 176,049), Baden-Württemberg (reach 118,843), and Bayern (reach 104,751). These three regions account for the largest share of the active audience.
What other brands do Retro Gamer fans also like?
Beyond Retro Gamer itself, the audience over-indexes on Chuck Norris (12.03×), GameStop (26.81×), Pocket Gamer (45.03×), and OUTDOOR ADVENTURE (8.58×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Retro Gamer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.