Retrogaming Audience in Germany
Retrogaming has an estimated audience of 2,318,757 people in Germany. 33.2% are female, 66.8% are male, average age 31.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Nintendo Entertainment System, Harry Potter, TikTok, Superman, Nintendo 64.
The average Retrogaming fan in Germany is 31.9 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Nintendo Entertainment System, Harry Potter, TikTok, with strongest over-indexing on Nintendo Entertainment System (14.8× the country average). Demographically, the Retrogaming audience skews more male with an average age of 31.9, and over-indexes on personality traits such as Social Media Usage, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Games · Type: Topic · Subtype: Gaming genre
Demographics of Retrogaming fans
| Metric | Value |
|---|---|
| Female | 33.2% |
| Male | 66.8% |
| Average age | 31.9 |
| Estimated audience size | 2,318,757 |
Audience persona
The typical Retrogaming fan in Germany is more male, around 31.9 years old, with strong Social Media Usage tendencies and a notable affinity for Nintendo Entertainment System.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 386,293 | 0.76× |
| Bayern | 239,159 | 0.64× |
| Baden-Württemberg | 219,229 | 0.69× |
| Niedersachsen | 162,386 | 0.72× |
| Hessen | 118,239 | 0.67× |
| Rheinland-Pfalz | 86,083 | 0.74× |
| Berlin | 83,816 | 0.81× |
| Sachsen | 83,717 | 0.74× |
| Sachsen-Anhalt | 68,806 | 1.15× |
| Thüringen | 65,397 | 1.11× |
| Schleswig-Holstein | 65,053 | 0.78× |
| Saarland | 60,158 | 2.11× |
| Brandenburg | 58,867 | 0.82× |
| Mecklenburg-Vorpommern | 51,205 | 1.16× |
| Bremen | 45,412 | 2.29× |
| Hamburg | 42,808 | 0.82× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Nintendo Entertainment System | 14.8× | Games |
| Harry Potter | 1.78× | Movies & TV |
| TikTok | 1.64× | Internet & Social Media |
| Superman | 2.6× | Movies & TV |
| Nintendo 64 | 15.63× | Games |
| Diablo (series) | 10.23× | Games |
| Mobile game | 2.58× | Games |
| Action role-playing game | 4.45× | Games |
| Pokémon (video game series) | 4.41× | Games |
| Stranger Things | 2.47× | Movies & TV |
| Konami | 13.89× | Games |
| Pokémon | 3.08× | Games |
| Nintendo 3DS | 13.12× | Games |
| Otaku | 3.88× | Literature |
| Anime and manga fandom | 3.03× | Literature |
| Silent Hill (film) | 7.19× | Movies & TV |
| Tekken | 13.11× | Games |
| Twitch | 2.21× | Games |
| Anime convention | 3.1× | Literature |
| Video games | 1.62× | Games |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Social Media Usage | JOY | 1.22 |
| Sustainability | BALANCE | 1.15 |
| Urban Lifestyle | OPEN | 1.14 |
| Career Orientation | POWER | 1.06 |
| DIY Mentality | THRILL | 1.04 |
| Patriotism | CONSERVATISM | 1.01 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 23.4% |
| Japan | 11.3% |
| Germany | 5.1% |
See Retrogaming audiences in other countries
More Gaming genre audiences in Germany
- Video games (15,840,709)
- Mobile game (9,316,059)
- Online games (8,924,196)
- Adventure game (8,104,093)
- First-person shooter games (6,744,154)
Frequently asked questions
How many fans does Retrogaming have in Germany?
Retrogaming has an estimated audience of 2,318,757 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Retrogaming fans?
33.2% of Retrogaming fans are female, 66.8% are male, with an average age of 31.9 years.
Which brands do Retrogaming fans like most?
Retrogaming fans show strongest brand affinity for Nintendo Entertainment System (14.8×), Harry Potter (1.78×), and TikTok (1.64×) over the country average.
Where do Retrogaming fans live in Germany?
Retrogaming fans in Germany are most concentrated in Nordrhein-Westfalen (reach 386,293), Bayern (reach 239,159), and Baden-Württemberg (reach 219,229). These three regions account for the largest share of the active audience.
What other brands do Retrogaming fans also like?
Beyond Retrogaming itself, the audience over-indexes on Harry Potter (1.78×), TikTok (1.64×), Superman (2.6×), and Nintendo 64 (15.63×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Retrogaming. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.