Anime convention Audience in Germany

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Anime convention has an estimated audience of 4,419,735 people in Germany. 43.1% are female, 56.9% are male, average age 30.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Anime and manga fandom, One Piece, Dragon Ball Z, My Hero Academia, Hunter × Hunter.

The average Anime convention fan in Germany is 30.8 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Anime and manga fandom, One Piece, Dragon Ball Z, with strongest over-indexing on Anime and manga fandom (15.45× the country average). Demographically, the Anime convention audience skews more male with an average age of 30.8, and over-indexes on personality traits such as Sustainability, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Literature · Type: Touchpoint

Demographics of Anime convention fans

Demographic split for Anime convention audience in Germany
MetricValue
Female43.1%
Male56.9%
Average age30.8
Estimated audience size4,419,735

Audience persona

The typical Anime convention fan in Germany is more male, around 30.8 years old, with strong Sustainability tendencies and a notable affinity for Anime and manga fandom.

Top regions in Germany

Top regions ranked by reach for Anime convention in Germany
RegionReachAffinity
Nordrhein-Westfalen1,247,3761.29×
Bayern681,3010.96×
Baden-Württemberg606,4081.01×
Niedersachsen511,5141.19×
Hessen391,8881.16×
Rheinland-Pfalz263,0791.19×
Berlin202,1681.02×
Sachsen179,4780.83×
Schleswig-Holstein140,6910.89×
Brandenburg114,8680.84×
Hamburg110,6791.11×
Thüringen101,0250.9×
Sachsen-Anhalt86,4960.76×
Mecklenburg-Vorpommern59,0420.7×
Saarland50,7930.94×
Bremen46,5221.23×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Anime convention audience
BrandAffinityCategory
Anime and manga fandom15.45×Literature
One Piece13.12×Movies & TV
Dragon Ball Z16.47×Movies & TV
My Hero Academia21.8×Literature
Hunter × Hunter18.51×Literature
Naruto Uzumaki22.57×Literature
Dragon Ball (anime)21.99×Movies & TV
Naruto16.48×Literature
Shōnen manga14×Literature
Cosplay10.75×Games
Japanese popular culture11.96×Travel & Leisure
Sasuke Uchiha21.95×Literature
Yahoo!ショッピング4.85×
Crunchyroll9.76×Games
KPop Demon Hunters6.36×Movies & TV
Anime & Cosplay10.34×Fashion & Accessoires
Harry Potter2.8×Movies & TV
Pokémon6.37×Games
Animated movies4.81×Movies & TV
Digital illustration7.14×Arts & Culture

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Anime convention audience
TraitClusterScore
SustainabilityBALANCE1.23
Urban LifestyleOPEN1.18
Social Media UsageJOY1.08
Sports ActivityPOWER1.04
LGBTQ+ IdentityOPEN1
ExtroversionTHRILL0.99

Worldwide distribution

Worldwide audience distribution share by country for Anime convention
CountryShare
United States21.4%
China18.6%
Japan16.8%

See Anime convention audiences in other countries

More Literature audiences in Germany

Frequently asked questions

How many fans does Anime convention have in Germany?

Anime convention has an estimated audience of 4,419,735 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Anime convention fans?

43.1% of Anime convention fans are female, 56.9% are male, with an average age of 30.8 years.

Which brands do Anime convention fans like most?

Anime convention fans show strongest brand affinity for Anime and manga fandom (15.45×), One Piece (13.12×), and Dragon Ball Z (16.47×) over the country average.

Where do Anime convention fans live in Germany?

Anime convention fans in Germany are most concentrated in Nordrhein-Westfalen (reach 1,247,376), Bayern (reach 681,301), and Baden-Württemberg (reach 606,408). These three regions account for the largest share of the active audience.

What other brands do Anime convention fans also like?

Beyond Anime convention itself, the audience over-indexes on One Piece (13.12×), Dragon Ball Z (16.47×), My Hero Academia (21.8×), and Hunter × Hunter (18.51×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Anime convention. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.