Rascasse Audience Intelligence

Anime convention Audience in United States

A data profile of the people who buy, follow and care about Anime convention in United States — modelled from more than twelve digital signal sources. Anime convention has an estimated audience of 25,505,393 people in United States.

#38among Touchpoint in United States#22in Literature

The average Anime convention fan in United States is 29.2 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include NFL, Reading, Arts and music, with strongest over-indexing on NFL (1.94× the country average).

Demographically, the Anime convention audience skews more male with an average age of 29.2, and over-indexes on personality traits such as Sustainability, Pet Ownership.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Anime convention fan in United States is more male, around 29.2 years old, with strong Sustainability tendencies and a notable affinity for NFL.

Category: Literature · Type: Touchpoint

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Anime convention profile in United States.

Audience size
25.5M
in United States
Gender
43.8%♀
56.2% male
Age
29.2
average years
Country rank
#1199
Touchpoint in United States
Fig. 01

Search interest · 12-month trend

+64%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Anime convention fans

43.8% are female, 56.2% are male, average age 29.2.

Fig. 02

Gender split

43.8%
Female
56.2%
Male
Demographic split for Anime convention audience in United States
MetricValue
Female43.8%
Male56.2%
Average age29.2
Estimated audience size25,505,393
Fig. 03

Age distribution

Ø 29.2
average years
Age distribution of the Anime convention audience in United States
Age bracketShare%
16-1947%
20-2924%
30-3914%
40-499%
50+6%
Fig. 04

Worldwide distribution

21.4%

of the worldwide Anime convention audience comes from United States.

Worldwide audience distribution share by country for Anime convention
CountryShare
United States21.4%
China18.6%
Japan16.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Anime convention audience in United States is strongest.

Fig. 05

Top regions by affinity

Anime convention fans by region: top regions in United States
#RegionReachAffinity×
01Rhode Island~200K2.58×
02California~4.5M1.59×
03Washington~800K1.48×
04Texas~3M1.41×
05Nevada~300K1.40×
06Georgia~1M1.39×
07New York~2M1.33×
08Kansas~300K1.32×
09New Jersey~800K1.26×
10Maryland~500K1.21×
11Missouri~500K1.18×
12North Carolina~900K1.17×
13Virginia~700K1.17×
14Oklahoma~300K1.16×
15Florida~2M1.14×
16Illinois~1M1.13×
17South Carolina~400K1.09×
18Nebraska~100K1.06×
19Wisconsin~400K1.05×
20Minnesota~400K1.04×
21Pennsylvania~900K1.03×
22Arkansas~200K1.03×
23Louisiana~300K1.00×
24Washington, District of Columbia~80K0.98×
25Ohio~800K0.97×
26Arizona~500K0.96×
27Mississippi~200K0.96×
28Delaware~70K0.95×
29Alabama~300K0.94×
30Kentucky~300K0.94×
31Tennessee~500K0.93×
32Oregon~300K0.93×
33New Mexico~100K0.93×
34Massachusetts~500K0.92×
35Connecticut~200K0.91×
36Iowa~200K0.89×
37Hawaii~90K0.86×
38Indiana~400K0.84×
39West Virginia~100K0.84×
40Michigan~500K0.82×
41Alaska~40K0.80×
42North Dakota~40K0.80×
43Vermont~40K0.80×
44South Dakota~50K0.78×
45New Hampshire~80K0.77×
46Colorado~300K0.74×
47Idaho~100K0.74×
48Utah~200K0.73×
49Maine~70K0.73×
50Montana~50K0.72×
Fig. 06

Affinity by region

Affinity by region — Anime convention, United States
0.72×1.00×2.58×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Anime convention audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Anime convention audience
#·InterestCategoryAffinity×
01Anime and manga fandomLiterature3.24×
02TwitchGames3.18×
03Popular musicMusic & Radio2.31×
04Rhythm and blues musicMusic & Radio2.29×
05Jazz musicMusic & Radio2.29×
06Harry PotterMovies & TV2.25×
07Soul musicMusic & Radio2.24×
08SpotifyInternet & Social Media2.02×
09American footballSports1.95×
10NFLSports1.94×
11NBASports1.91×
12SupermanMovies & TV1.79×
13TikTokInternet & Social Media1.69×
14ReadingLiterature1.65×
15Arts and musicArts & Culture1.61×
16EntertainmentMovies & TV1.56×
17MusicBusiness & Career1.55×
18GamesGames1.53×
19MoviesMovies & TV1.51×
20SportsSports1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Anime convention audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Anime convention audience · What stands out
TraitClusterDeviationScore
SustainabilityBALANCE1.49×
Pet OwnershipJOY1.44×
Healthy LifestyleBALANCE1.42×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Anime convention audience · Rather not
TraitClusterDeviationScore
Community OrientationOPEN0.77×
Convenience OrientationPREMIUM0.78×
CreativityOPEN0.79×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Anime convention have in United States?

Anime convention has an estimated audience of 25,505,393 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Anime convention fans?

43.8% of Anime convention fans are female, 56.2% are male, with an average age of 29.2 years.

03

Which brands do Anime convention fans like most?

Anime convention fans show strongest brand affinity for NFL (1.94×), Reading (1.65×), and Arts and music (1.61×) over the country average.

04

Where do Anime convention fans live in United States?

Anime convention fans in United States are most concentrated in California (reach ~4.5M), Texas (reach ~3M), and Florida (reach ~2M). These three regions account for the largest share of the active audience.

05

What other brands do Anime convention fans also like?

Beyond Anime convention itself, the audience over-indexes on Reading (1.65×), Arts and music (1.61×), Rhythm and blues music (2.29×), and Music (1.55×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Anime convention. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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