Top 50 Touchpoints in United States

This curated ranking covers the 50 largest touchpoints in United States, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 500 touchpoints tracked in United States, the 50 ranked here account for the largest measured audience reach. Concerts, Parties and Beauty salons lead the list with a combined estimated audience of 224,148,292 people. Across all 50 entries the average audience size is 37,045,878, and the largest, Concerts, reaches around 77,851,095 people in United States. Audience size is the estimated number of unique people in United States who actively engage with each touchpoint, derived from search demand signals. Rankings reflect search-behavior signals collected across United States and are refreshed weekly.

Ranking

Rank	Name	Audience size	Country share	Subtype	Category
1	Concerts	77,851,095	22.5%	Record label	Music & Radio
2	Parties	75,370,435	20.0%	TV series	Music & Radio
3	Beauty salons	70,926,762	16.2%	Treatment	Beauty & Wellness
4	Boutiques	69,295,964	17.0%		Fashion & Accessoires
5	Bars	68,702,775	22.0%		Travel & Leisure
6	Spas	65,484,833	16.4%	Treatment	Beauty & Wellness
7	Coffeehouses	56,037,130	17.9%		Food & Beverages
8	Resort	55,482,511	19.5%		Travel & Leisure
9	Festival	50,325,141	22.1%		Music & Radio
10	University	49,657,633	18.8%		Business & Career
11	Shopping malls	49,542,772	12.3%		Shopping
12	Theatre	45,702,045	19.5%		Music & Radio
13	Nightclubs	44,332,823	18.4%		Music & Radio
14	Supermarket	43,318,203	15.9%		Shopping
15	Grocery store	41,269,081	18.2%		Food & Beverages
16	Swimming pool	39,260,369	21.0%		Sports
17	Bakery	36,300,950	16.9%		Food & Beverages
18	Chain store	35,549,658	34.3%		Shopping
19	Hospital	35,171,799	20.6%		Health
20	Museum	35,041,652	18.5%	Museum	Arts & Culture
21	Golf course	34,046,658	30.6%		Sports
22	Department store	32,839,046	17.6%		Shopping
23	Pet store	32,515,338	20.1%		Pets & Animals
24	High school	32,043,974	18.1%		Business & Career
25	Farmers' market	31,783,457	47.8%		Food & Beverages
26	Hardware store	31,720,496	26.5%		Home & Garden
27	Warehouse	31,546,748	24.9%		Shopping
28	Charitable organization	31,546,676	21.6%		Politics & Society
29	Golf club	30,610,117	25.7%		Sports
30	Brewery	30,058,815	28.7%		Food & Beverages
31	Gastronomy	29,562,001	12.0%	Field of study	Food & Beverages
32	Art museum	29,396,745	18.3%	Museum	Arts & Culture
33	Fast food restaurants	28,310,950	17.0%		Food & Beverages
34	National park	28,255,965	42.6%	Travel type	Travel & Leisure
35	Christian Church	26,350,786	43.1%		Politics & Society
36	Car dealership	26,013,677	25.1%		Cars & Mobility
37	Zoo	25,637,136	25.9%		Kids & Family
38	Anime convention	25,505,393	21.4%		Literature
39	Fast casual restaurants	25,300,991	17.1%		Food & Beverages
40	Recording studio	25,085,137	24.0%		Music & Radio
41	Airport	24,676,500	20.7%	Airport	Travel & Leisure
42	Broadway theatre	24,385,349	34.8%	Ski resort	Travel & Leisure
43	Online community	22,025,790	37.2%		Technology & Electronics
44	Brassiere	21,987,253	20.2%		Food & Beverages
45	Winery	21,663,110	25.7%		Food & Beverages
46	Fashion show	21,283,906	15.0%		Fashion & Accessoires
47	Veterinary physician	21,038,141	35.3%		Pets & Animals
48	First class travel	21,023,776	13.2%	Travel type	Travel & Leisure
49	Kindergarten	20,742,140	13.8%	Education	Kids & Family
50	Library	20,714,247	17.7%		Literature