Golf course Audience in United States

Golf course has an estimated audience of 34,046,658 people in United States. 42.0% are female, 58.0% are male, average age 43.2. Top regions: California, Texas, Florida. Top brand affinities: Golf club, Golf equipment, Golf ball, PGA Tour, Golf Channel.
The average Golf course fan in United States is 43.2 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Golf club, Golf equipment, Golf ball, with strongest over-indexing on Golf club (1.82× the country average). Demographically, the Golf course audience skews more male with an average age of 43.2, and over-indexes on personality traits such as Quality Awareness, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Sports · Type: Touchpoint
Demographics of Golf course fans
| Metric | Value |
|---|---|
| Female | 42.0% |
| Male | 58.0% |
| Average age | 43.2 |
| Estimated audience size | 34,046,658 |
Audience persona
The typical Golf course fan in United States is more male, around 43.2 years old, with strong Quality Awareness tendencies and a notable affinity for Golf club.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 3,566,977 | 0.95× |
| Texas | 2,741,179 | 0.94× |
| Florida | 1,820,909 | 0.79× |
| Michigan | 1,712,712 | 1.92× |
| Ohio | 1,335,581 | 1.27× |
| Illinois | 1,313,401 | 1.16× |
| New York | 1,306,223 | 0.69× |
| Pennsylvania | 1,128,471 | 0.98× |
| North Carolina | 1,083,301 | 1.06× |
| Minnesota | 1,049,099 | 2.15× |
| Colorado | 1,028,042 | 1.92× |
| Washington | 889,709 | 1.3× |
| Wisconsin | 870,864 | 1.7× |
| Georgia | 827,715 | 0.79× |
| Massachusetts | 782,302 | 1.17× |
| Indiana | 748,597 | 1.2× |
| Arizona | 738,394 | 1.06× |
| Virginia | 737,349 | 0.89× |
| Tennessee | 635,831 | 0.93× |
| Missouri | 590,911 | 1.08× |
| South Carolina | 585,226 | 1.14× |
| New Jersey | 577,335 | 0.67× |
| Utah | 490,579 | 1.61× |
| Maryland | 473,468 | 0.81× |
| Oregon | 446,278 | 1.14× |
| Kentucky | 382,481 | 0.9× |
| Iowa | 337,325 | 1.2× |
| Kansas | 324,140 | 1.21× |
| Alabama | 303,424 | 0.64× |
| Oklahoma | 295,142 | 0.78× |
| Connecticut | 266,967 | 0.78× |
| Nevada | 241,898 | 0.73× |
| Louisiana | 239,213 | 0.54× |
| Nebraska | 231,532 | 1.36× |
| Idaho | 202,370 | 1.19× |
| Hawaii | 182,346 | 1.25× |
| Arkansas | 152,969 | 0.55× |
| New Hampshire | 142,258 | 1.06× |
| Mississippi | 119,814 | 0.43× |
| New Mexico | 105,535 | 0.62× |
| Maine | 101,962 | 0.84× |
| West Virginia | 85,289 | 0.54× |
| Montana | 85,273 | 0.9× |
| Washington, District of Columbia | 83,185 | 0.81× |
| Rhode Island | 79,404 | 0.73× |
| South Dakota | 76,031 | 0.97× |
| North Dakota | 73,484 | 1.05× |
| Delaware | 57,816 | 0.62× |
| Vermont | 44,194 | 0.74× |
| Wyoming | 39,815 | 0.79× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Golf club | 1.82× | Sports |
| Golf equipment | 1.77× | Sports |
| Golf ball | 1.8× | Sports |
| PGA Tour | 1.53× | Sports |
| Golf Channel | 1.69× | Sports |
| PGA Championship | 1.82× | Sports |
| The Open Championship | 1.86× | Sports |
| Fox hunting | 1.52× | Sports |
| Ski resort | 1.62× | Travel & Leisure |
| Golf cart | 1.75× | Sports |
| Duck hunting | 1.54× | Sports |
| Alpine skiing | 1.61× | Sports |
| Rory McIlroy | 1.92× | Sports |
| Snowboard | 1.67× | Sports |
| Dick's Sporting Goods | 1.56× | Sports |
| Royal Caribbean Cruises Ltd. | 1.7× | Travel & Leisure |
| Backcountry skiing | 1.73× | Sports |
| Wakeboarding | 1.74× | Sports |
| Ryder Cup | 1.76× | Sports |
| Country club | 1.61× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 1.37 |
| Luxury Orientation | PREMIUM | 1.29 |
| Sports Activity | POWER | 1.23 |
| DIY Mentality | THRILL | 1.2 |
| Family Orientation | CONSERVATISM | 1.2 |
| Travelling | THRILL | 1.17 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 30.6% |
| Japan | 12.3% |
| China | 10.2% |
See Golf course audiences in other countries
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- Bars (68,702,776)
Frequently asked questions
How many fans does Golf course have in United States?
Golf course has an estimated audience of 34,046,658 people in United States, concentrated in California and Texas.
What is the gender split and age of Golf course fans?
42.0% of Golf course fans are female, 58.0% are male, with an average age of 43.2 years.
Which brands do Golf course fans like most?
Golf course fans show strongest brand affinity for Golf club (1.82×), Golf equipment (1.77×), and Golf ball (1.8×) over the country average.
Where do Golf course fans live in United States?
Golf course fans in United States are most concentrated in California (reach 3,566,977), Texas (reach 2,741,179), and Florida (reach 1,820,909). These three regions account for the largest share of the active audience.
What other brands do Golf course fans also like?
Beyond Golf course itself, the audience over-indexes on Golf equipment (1.77×), Golf ball (1.8×), PGA Tour (1.53×), and Golf Channel (1.69×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Golf course. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.