Wakeboarding Audience in United States

Wakeboarding logo

Wakeboarding has an estimated audience of 11,959,044 people in United States. 40.2% are female, 59.8% are male, average age 37.8. Top regions: California, Florida, Texas. Top brand affinities: Sun Cellular, Casey, Cook Out (restaurant), Twitch, Wakesurfing.

The average Wakeboarding fan in United States is 37.8 years old, more male, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Sun Cellular, Casey, Cook Out (restaurant), with strongest over-indexing on Sun Cellular (4020.81× the country average). Demographically, the Wakeboarding audience skews more male with an average age of 37.8, and over-indexes on personality traits such as Luxury Orientation, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Topic · Subtype: Sport

Demographics of Wakeboarding fans

Demographic split for Wakeboarding audience in United States
MetricValue
Female40.2%
Male59.8%
Average age37.8
Estimated audience size11,959,044

Audience persona

The typical Wakeboarding fan in United States is more male, around 37.8 years old, with strong Luxury Orientation tendencies and a notable affinity for Sun Cellular.

Top regions in United States

Top regions ranked by reach for Wakeboarding in United States
RegionReachAffinity
California1,503,8251.14×
Florida1,338,1311.65×
Texas1,051,5471.02×
New York553,3800.83×
Georgia398,7251.08×
North Carolina388,7811.08×
Illinois369,5160.93×
Michigan333,8201.07×
Washington323,7811.35×
Ohio288,5760.78×
Pennsylvania275,0130.68×
Virginia252,7590.87×
New Jersey239,8090.79×
Tennessee237,5180.99×
Arizona223,8020.92×
Minnesota223,7931.31×
Massachusetts211,1020.9×
Indiana208,0700.95×
Wisconsin197,6701.1×
Missouri197,4981.02×
Colorado191,7961.02×
South Carolina190,2741.06×
Alabama169,9201.02×
Utah158,8771.48×
Oklahoma154,1101.16×
Maryland147,2820.72×
Louisiana137,7130.89×
Oregon135,5530.99×
Connecticut127,7741.07×
Kentucky116,2930.78×
Arkansas107,5061.09×
Nevada102,4670.89×
Kansas98,5851.05×
Iowa93,7780.95×
Idaho81,2151.35×
Mississippi77,8310.79×
Hawaii75,3231.47×
Nebraska71,3041.19×
New Hampshire50,1281.06×
Maine48,8841.14×
Montana39,5541.19×
West Virginia37,1430.67×
New Mexico35,8080.6×
South Dakota29,8771.08×
North Dakota29,4471.2×
Washington, District of Columbia27,4550.76×
Rhode Island26,1550.69×
Vermont18,5420.88×
Wyoming18,4771.04×
Delaware18,4040.56×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Wakeboarding audience
BrandAffinityCategory
Sun Cellular4020.81×Technology & Electronics
Casey8.95×Music & Radio
Cook Out (restaurant)12.73×Food & Beverages
Twitch4.75×Games
Wakesurfing8.83×Sports
Standup paddleboarding5.48×Sports
Paddleboarding5.62×Sports
TikTok1.77×Internet & Social Media
Surfboard5.69×Sports
Watercraft3.66×Home & Garden
Boats1.97×Cars & Mobility
Windsurfing4.59×Sports
Postmates13.79×Food & Beverages
Ocean3.2×Travel & Leisure
White Castle (restaurant)4.98×Food & Beverages
Sea2.39×Travel & Leisure
Personal water craft4.84×Cars & Mobility
Autotrader2.89×Cars & Mobility
Burger King1.63×Food & Beverages
Marina4.31×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Wakeboarding audience
TraitClusterScore
Luxury OrientationPREMIUM2.9
SustainabilityBALANCE2.47
Risk AppetiteTHRILL2.39
Sports ActivityPOWER2.15
DIY MentalityTHRILL1.61
Design AffinityPREMIUM1.49

Worldwide distribution

Worldwide audience distribution share by country for Wakeboarding
CountryShare
United States28.5%
Japan13.2%
Germany5.7%

See Wakeboarding audiences in other countries

More Sport audiences in United States

Frequently asked questions

How many fans does Wakeboarding have in United States?

Wakeboarding has an estimated audience of 11,959,044 people in United States, concentrated in California and Florida.

What is the gender split and age of Wakeboarding fans?

40.2% of Wakeboarding fans are female, 59.8% are male, with an average age of 37.8 years.

Which brands do Wakeboarding fans like most?

Wakeboarding fans show strongest brand affinity for Sun Cellular (4020.81×), Casey (8.95×), and Cook Out (restaurant) (12.73×) over the country average.

Where do Wakeboarding fans live in United States?

Wakeboarding fans in United States are most concentrated in California (reach 1,503,825), Florida (reach 1,338,131), and Texas (reach 1,051,547). These three regions account for the largest share of the active audience.

What other brands do Wakeboarding fans also like?

Beyond Wakeboarding itself, the audience over-indexes on Casey (8.95×), Cook Out (restaurant) (12.73×), Twitch (4.75×), and Wakesurfing (8.83×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Wakeboarding. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.