Parties Audience in United States

Parties has an estimated audience of 75,370,435 people in United States. 58.6% are female, 41.4% are male, average age 39.7. Top brand affinities: Historic site, Goop, Vocal harmony, Governor of Michigan, Grinch.
Top brand affinities include Historic site, Goop, Vocal harmony, with strongest over-indexing on Historic site (20.04× the country average). Demographically, the Parties audience skews more female with an average age of 39.7, and over-indexes on personality traits such as Extroversion, LGBTQ+ Identity.
Category: Music & Radio · Type: Touchpoint · Subtype: TV series
Demographics of Parties fans
| Metric | Value |
|---|---|
| Female | 58.6% |
| Male | 41.4% |
| Average age | 39.7 |
| Estimated audience size | 75,370,435 |
Audience persona
The typical Parties fan in United States is more female, around 39.7 years old, with strong Extroversion tendencies and a notable affinity for Historic site.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Historic site | 20.04× | Arts & Culture |
| Goop | 16.51× | Internet & Social Media |
| Vocal harmony | 12.67× | Music & Radio |
| Governor of Michigan | 19.78× | Politics & Society |
| Grinch | 8.26× | Movies & TV |
| Wok | 13.41× | Food & Beverages |
| Fairy godmother | 14.49× | Literature |
| Mathcore | 15.51× | Music & Radio |
| Hibachi | 14.24× | Food & Beverages |
| Hipster | 17.16× | Politics & Society |
| Google Home | 11.43× | Technology & Electronics |
| TV Fanatic | 17.35× | Movies & TV |
| Cherish (group) | 17.16× | Music & Radio |
| Grace Slick | 13.72× | Music & Radio |
| Elsword | 25.53× | Games |
| headspace | 14.45× | Health |
| No Escape (1994 film) | 16.98× | Movies & TV |
| Harlow | 17.22× | Travel & Leisure |
| La Jolla | 12.01× | Travel & Leisure |
| El Paso County, Colorado | 16.43× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.35 |
| LGBTQ+ Identity | OPEN | 1.19 |
| Indulgence | JOY | 1.12 |
| Social Media Usage | JOY | 1.12 |
| Design Affinity | PREMIUM | 1.08 |
| Healthy Lifestyle | BALANCE | 1.06 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 20.0% |
| Brazil | 5.3% |
| Japan | 4.8% |
See Parties audiences in other countries
More TV series audiences in United States
- Superman (134,978,918)
- Euphoria (131,605,431)
- Friends (88,648,863)
- Peacemaker (68,050,277)
- The Gilded Age (36,792,318)
How to read this data
Audience size is the estimated number of people in United States who actively search for Parties. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.