Parties Audience in Spain

Parties has an estimated audience of 10,944,239 people in Spain. 61.6% are female, 38.4% are male, average age 43.1. Top brand affinities: Livemusic, MSN, Local food, Julio Iglesias, Lunch.

Top brand affinities include Livemusic, MSN, Local food, with strongest over-indexing on Livemusic (7.64× the country average). Demographically, the Parties audience skews more female with an average age of 43.1, and over-indexes on personality traits such as Travelling, Community Orientation.

Category: Music & Radio · Type: Touchpoint · Subtype: TV series

Demographics of Parties fans

Demographic split for Parties audience in Spain
MetricValue
Female61.6%
Male38.4%
Average age43.1
Estimated audience size10,944,239

Audience persona

The typical Parties fan in Spain is more female, around 43.1 years old, with strong Travelling tendencies and a notable affinity for Livemusic.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Parties audience
BrandAffinityCategory
Livemusic7.64×Music & Radio
MSN4.71×News
Local food4.13×Food & Beverages
Julio Iglesias2.92×Music & Radio
Lunch3.33×Food & Beverages
S.S.C. Napoli7.65×Sports
Zara Home2.82×Home & Garden
Movistar1.92×Technology & Electronics
Stradivarius2.06×Shopping
Girona2.8×Sports
Manchester City F.C.2.82×Sports
Formentera4.71×Travel & Leisure
Catering4.32×Food & Beverages
CAC 402.13×Business & Career
Bershka2.45×Shopping
Kundalini yoga3.97×Health
Conforama2.35×Home & Garden
Bars1.61×Travel & Leisure
Bikini2.09×Fashion & Accessoires
Breastfeeding3.33×Kids & Family

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Parties audience
TraitClusterScore
TravellingTHRILL1.2
Community OrientationOPEN1.06
Design AffinityPREMIUM1.05
MindfulnessBALANCE1.04
Sports ActivityPOWER1.01
Healthy LifestyleBALANCE1

Worldwide distribution

Worldwide audience distribution share by country for Parties
CountryShare
United States20.0%
Brazil5.3%
Japan4.8%

See Parties audiences in other countries

More TV series audiences in Spain

How to read this data

Audience size is the estimated number of people in Spain who actively search for Parties. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.