A data profile of the people who buy, follow and care about A.C. Milan in Spain — modelled from more than twelve digital signal sources. A.C. Milan has an estimated audience of 2,388,985 people in Spain.
The average A.C. Milan fan in Spain is 34.4 years old, more male, and lives primarily in Catalonia.
The audience is concentrated in Catalonia, Community of Madrid, Andalusia.
Top brand affinities include Arsenal F.C., UEFA Champions League, FC Barcelona, with strongest over-indexing on Arsenal F.C. (6.3× the country average).
Demographically, the A.C. Milan audience skews more male with an average age of 34.4, and over-indexes on personality traits such as Creativity, Price Sensitivity.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 17 regions tracked by Rascasse.
The typical A.C. Milan fan in Spain is more male, around 34.4 years old, with strong Creativity tendencies and a notable affinity for Arsenal F.C..
The key figures that characterise the A.C. Milan profile in Spain.
31.4% are female, 68.6% are male, average age 34.4.
| Metric | Value |
|---|---|
| Female | 31.4% |
| Male | 68.6% |
| Average age | 34.4 |
| Estimated audience size | 2,388,985 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 32% | |
| 20-29 | 23% | |
| 30-39 | 16% | |
| 40-49 | 17% | |
| 50+ | 12% |
of the worldwide A.C. Milan audience comes from Spain.
| Country | Share |
|---|---|
| Italy | 24.2% |
| Indonesia | 7.7% |
| United States | 6.7% |
Where the A.C. Milan audience in Spain is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Canary Islands | ~200K | 1.44× | |
| 02 | Community of Madrid | ~500K | 1.25× | |
| 03 | Catalonia | ~500K | 1.21× | |
| 04 | Castilla-La Mancha | ~100K | 1.20× | |
| 05 | Region of Murcia | ~90K | 1.15× | |
| 06 | Balearic Islands | ~70K | 1.08× | |
| 07 | Andalusia | ~500K | 1.04× | |
| 08 | Comunidad Valenciana | ~300K | 1.03× | |
| 09 | Aragon | ~60K | 1.00× | |
| 10 | Castile and León | ~100K | 0.97× | |
| 11 | Galicia | ~100K | 0.92× | |
| 12 | Navarre | ~30K | 0.86× | |
| 13 | Principality of Asturias | ~50K | 0.83× | |
| 14 | Basque Autonomous Country | ~70K | 0.82× | |
| 15 | La Rioja | ~10K | 0.78× | |
| 16 | Cantabria | ~20K | 0.77× | |
| 17 | Extremadura | ~40K | 0.74× |
The strongest cross-interests of the A.C. Milan audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Leicester City F.C. | Sports | 12.59× | ||
| 02 | Aston Villa F.C. | Sports | 9.49× | ||
| 03 | National Women's Soccer League | Sports | 6.36× | ||
| 04 | Arsenal F.C. | Sports | 6.30× | ||
| 05 | Liverpool F.C. | Sports | 4.85× | ||
| 06 | UEFA Champions League | Sports | 2.96× | ||
| 07 | Quality of life | Health | 2.30× | ||
| 08 | Undergarment | Fashion & Accessoires | 2.25× | ||
| 09 | Parties | Music & Radio | 2.19× | ||
| 10 | Cosmetics | Beauty & Wellness | 2.05× | ||
| 11 | Mexico | Travel & Leisure | 2.05× | ||
| 12 | Vehicles | Cars & Mobility | 2.03× | ||
| 13 | FC Barcelona | Sports | 1.97× | ||
| 14 | Hacienda | Music & Radio | 1.88× | ||
| 15 | La Liga | Sports | 1.85× | ||
| 16 | FIFA World Cup | Sports | 1.84× | ||
| 17 | Science | Business & Career | 1.83× | ||
| 18 | Soccer | Sports | 1.68× | ||
| 19 | DIRECTV Sports | Movies & TV | 1.61× | ||
| 20 | Business | Business & Career | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 1.38× | |
| Price Sensitivity | PREMIUM | 1.30× | |
| Early Adopter Mentality | POWER | 1.24× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.77× | |
| Urban Lifestyle | OPEN | 0.81× | |
| Spirituality | BALANCE | 0.82× |
A.C. Milan has an estimated audience of 2,388,985 people in Spain, concentrated in Catalonia and Community of Madrid.
31.4% of A.C. Milan fans are female, 68.6% are male, with an average age of 34.4 years.
A.C. Milan fans show strongest brand affinity for Arsenal F.C. (6.3×), UEFA Champions League (2.96×), and FC Barcelona (1.97×) over the country average.
A.C. Milan fans in Spain are most concentrated in Catalonia (reach ~500K), Community of Madrid (reach ~500K), and Andalusia (reach ~500K). These three regions account for the largest share of the active audience.
Beyond A.C. Milan itself, the audience over-indexes on UEFA Champions League (2.96×), FC Barcelona (1.97×), Vehicles (2.03×), and Liverpool F.C. (4.85×) compared to the Spain average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for A.C. Milan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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