A.C. Milan Audience in Germany
A data profile of the people who buy, follow and care about A.C. Milan in Germany — modelled from more than twelve digital signal sources. A.C. Milan has an estimated audience of 3,725,560 people in Germany.
The average A.C. Milan fan in Germany is 31.4 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern.
Top brand affinities include FIFA World Cup, UEFA Champions League, Transfermarkt, with strongest over-indexing on FIFA World Cup (4.37× the country average).
Demographically, the A.C. Milan audience skews more male with an average age of 31.4, and over-indexes on personality traits such as Healthy Lifestyle, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical A.C. Milan fan in Germany is more male, around 31.4 years old, with strong Healthy Lifestyle tendencies and a notable affinity for FIFA World Cup.
At a glance
The key figures that characterise the A.C. Milan profile in Germany.
Search interest · 12-month trend
Demographics of A.C. Milan fans
33.9% are female, 66.1% are male, average age 31.4.
Gender split
| Metric | Value |
|---|---|
| Female | 33.9% |
| Male | 66.1% |
| Average age | 31.4 |
| Estimated audience size | 3,725,560 |
Age distribution
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 40% | |
| 20-29 | 23% | |
| 30-39 | 17% | |
| 40-49 | 12% | |
| 50+ | 8% |
Worldwide distribution
of the worldwide A.C. Milan audience comes from Germany.
| Country | Share |
|---|---|
| Italy | 24.2% |
| Indonesia | 7.7% |
| United States | 6.7% |
Geography
Where the A.C. Milan audience in Germany is strongest.
Top regions by affinity
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Baden-Württemberg | ~900K | 1.66× | |
| 02 | Hessen | ~400K | 1.35× | |
| 03 | Saarland | ~60K | 1.28× | |
| 04 | Nordrhein-Westfalen | ~1M | 1.24× | |
| 05 | Bayern | ~700K | 1.23× | |
| 06 | Rheinland-Pfalz | ~200K | 1.18× | |
| 07 | Hamburg | ~90K | 1.05× | |
| 08 | Berlin | ~200K | 1.03× | |
| 09 | Bremen | ~30K | 1.03× | |
| 10 | Niedersachsen | ~300K | 0.92× | |
| 11 | Sachsen | ~100K | 0.77× | |
| 12 | Schleswig-Holstein | ~100K | 0.71× | |
| 13 | Brandenburg | ~80K | 0.69× | |
| 14 | Thüringen | ~60K | 0.65× | |
| 15 | Mecklenburg-Vorpommern | ~50K | 0.65× | |
| 16 | Sachsen-Anhalt | ~60K | 0.61× |
Affinity by region
Audience interests & affinities
The strongest cross-interests of the A.C. Milan audience — brands, topics and people combined.
Top cross-interests, ranked by affinity
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Cricbuzz | Sports | 15.81× | ||
| 02 | Manchester City F.C. | Sports | 5.71× | ||
| 03 | Serie A | Sports | 5.00× | ||
| 04 | Juventus F.C. | Sports | 4.81× | ||
| 05 | Manchester United F.C. | Sports | 4.80× | ||
| 06 | UEFA Europa League | Sports | 4.52× | ||
| 07 | FIFA World Cup | Sports | 4.37× | ||
| 08 | Transfermarkt | Sports | 4.27× | ||
| 09 | Premier League | Sports | 4.26× | ||
| 10 | FC Barcelona | Sports | 4.11× | ||
| 11 | FIFA World Cup 2026 | Sports | 3.65× | ||
| 12 | UEFA Champions League | Sports | 3.50× | ||
| 13 | Real Madrid C.F. | Sports | 3.50× | ||
| 14 | Bundesliga | Sports | 2.44× | ||
| 15 | Borussia Dortmund | Sports | 1.93× | ||
| 16 | TikTok | Internet & Social Media | 1.86× | ||
| 17 | Movies | Movies & TV | 1.73× | ||
| 18 | Sports | Sports | 1.67× | ||
| 19 | FC Bayern Munich | Sports | 1.60× | ||
| 20 | Arts and music | Arts & Culture | 1.54× |
Personality of the A.C. Milan audience
Values above 1.00× are above the country average, values below 1.00× below it.
Deviation from the national baseline
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Healthy Lifestyle | BALANCE | 1.30× | |
| Community Orientation | OPEN | 1.13× | |
| Early Adopter Mentality | POWER | 1.12× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 0.60× | |
| Extroversion | THRILL | 0.71× | |
| Patriotism | CONSERVATISM | 0.72× |
Frequently asked questions
How many fans does A.C. Milan have in Germany?
A.C. Milan has an estimated audience of 3,725,560 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
What is the gender split and age of A.C. Milan fans?
33.9% of A.C. Milan fans are female, 66.1% are male, with an average age of 31.4 years.
Which brands do A.C. Milan fans like most?
A.C. Milan fans show strongest brand affinity for FIFA World Cup (4.37×), UEFA Champions League (3.5×), and Transfermarkt (4.27×) over the country average.
Where do A.C. Milan fans live in Germany?
A.C. Milan fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~1M), Baden-Württemberg (reach ~900K), and Bayern (reach ~700K). These three regions account for the largest share of the active audience.
What other brands do A.C. Milan fans also like?
Beyond A.C. Milan itself, the audience over-indexes on UEFA Champions League (3.5×), Transfermarkt (4.27×), Manchester City F.C. (5.71×), and Cricbuzz (15.81×) compared to the Germany average.
Explore more audiences
Related profiles, rankings and the same audience in other markets.
More Soccer audiences in Germany
- FC Bayern Munich (33,195,457)
- FIFA World Cup (30,175,392)
- Borussia Dortmund (25,313,763)
- Bundesliga (24,998,911)
- UEFA Champions League (19,101,805)
How to read this data
Audience size is the estimated number of people in Germany who actively search for A.C. Milan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.