Manchester City F.C. Audience in Germany

Manchester City F.C. logo

Manchester City F.C. has an estimated audience of 5,446,917 people in Germany. 33.0% are female, 67.0% are male, average age 31.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: FIFA World Cup, UEFA Champions League, Transfermarkt, Real Madrid C.F., FC Barcelona.

The average Manchester City F.C. fan in Germany is 31.5 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include FIFA World Cup, UEFA Champions League, Transfermarkt, with strongest over-indexing on FIFA World Cup (4.68× the country average). Demographically, the Manchester City F.C. audience skews more male with an average age of 31.5, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Sports · Type: Team · Subtype: Soccer

Demographics of Manchester City F.C. fans

Demographic split for Manchester City F.C. audience in Germany
MetricValue
Female33.0%
Male67.0%
Average age31.5
Estimated audience size5,446,917

Audience persona

The typical Manchester City F.C. fan in Germany is more male, around 31.5 years old, with strong Luxury Orientation tendencies and a notable affinity for FIFA World Cup.

Top regions in Germany

Top regions ranked by reach for Manchester City F.C. in Germany
RegionReachAffinity
Nordrhein-Westfalen1,427,8721.2×
Bayern931,7291.06×
Baden-Württemberg827,5871.11×
Hessen547,7041.32×
Niedersachsen538,4311.02×
Rheinland-Pfalz275,8131.01×
Berlin255,1341.05×
Sachsen238,8070.89×
Schleswig-Holstein193,8830.99×
Hamburg149,7741.22×
Brandenburg130,6820.77×
Sachsen-Anhalt113,7320.81×
Thüringen106,6780.77×
Mecklenburg-Vorpommern83,9280.81×
Saarland61,0470.91×
Bremen49,3261.06×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Manchester City F.C. audience
BrandAffinityCategory
FIFA World Cup4.68×Sports
UEFA Champions League3.75×Sports
Transfermarkt4.29×Sports
Real Madrid C.F.3.75×Sports
FC Barcelona4.41×Sports
Borussia Dortmund2.11×Sports
Serie A5.57×Sports
UEFA Europa League4.85×Sports
Premier League4.56×Sports
Manchester United F.C.5.15×Sports
Bundesliga2.5×Sports
Cricbuzz14.71×Sports
A.C. Milan5.8×Sports
Juventus F.C.5.16×Sports
TikTok1.9×Internet & Social Media
Inter Milan5.67×Sports
Football player9.36×Business & Career
Chelsea F.C.Sports
Galatasaray S.K.2.76×Sports
Sports1.53×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Manchester City F.C. audience
TraitClusterScore
Luxury OrientationPREMIUM1.24
Risk AppetiteTHRILL1.15
Career OrientationPOWER1.1
Sports ActivityPOWER1.08
TravellingTHRILL1.02
SustainabilityBALANCE1

Worldwide distribution

Worldwide audience distribution share by country for Manchester City F.C.
CountryShare
United Kingdom9.2%
United States7.2%
Brazil6.8%

See Manchester City F.C. audiences in other countries

More Soccer audiences in Germany

Frequently asked questions

How many fans does Manchester City F.C. have in Germany?

Manchester City F.C. has an estimated audience of 5,446,917 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Manchester City F.C. fans?

33.0% of Manchester City F.C. fans are female, 67.0% are male, with an average age of 31.5 years.

Which brands do Manchester City F.C. fans like most?

Manchester City F.C. fans show strongest brand affinity for FIFA World Cup (4.68×), UEFA Champions League (3.75×), and Transfermarkt (4.29×) over the country average.

Where do Manchester City F.C. fans live in Germany?

Manchester City F.C. fans in Germany are most concentrated in Nordrhein-Westfalen (reach 1,427,872), Bayern (reach 931,729), and Baden-Württemberg (reach 827,587). These three regions account for the largest share of the active audience.

What other brands do Manchester City F.C. fans also like?

Beyond Manchester City F.C. itself, the audience over-indexes on UEFA Champions League (3.75×), Transfermarkt (4.29×), Real Madrid C.F. (3.75×), and FC Barcelona (4.41×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Manchester City F.C.. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.