Rascasse Audience Intelligence

Animated movies Audience in Germany

A data profile of the people who buy, follow and care about Animated movies in Germany — modelled from more than twelve digital signal sources. Animated movies has an estimated audience of 8,760,194 people in Germany.

#5among Movie genre in Germany#269among Topic in Germany#23in Movies & TV

The average Animated movies fan in Germany is 35.7 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Hessen.

Top brand affinities include Harry Potter, TikTok, Anime and manga fandom, with strongest over-indexing on Harry Potter (1.72× the country average).

Demographically, the Animated movies audience skews balanced with an average age of 35.7, and over-indexes on personality traits such as Pet Ownership, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Animated movies fan in Germany is balanced, around 35.7 years old, with strong Pet Ownership tendencies and a notable affinity for Harry Potter.

Category: Movies & TV · Type: Topic · Subtype: Movie genre

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Animated movies profile in Germany.

Audience size
8.8M
in Germany
Gender
50.6%♀
49.4% male
Age
35.7
average years
Country rank
#440
Topic in Germany
Fig. 01

Search interest · 12-month trend

-11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Animated movies fans

50.6% are female, 49.4% are male, average age 35.7.

Fig. 02

Gender split

50.6%
Female
49.4%
Male
Demographic split for Animated movies audience in Germany
MetricValue
Female50.6%
Male49.4%
Average age35.7
Estimated audience size8,760,194
Fig. 03

Age distribution

Ø 35.7
average years
Age distribution of the Animated movies audience in Germany
Age bracketShare%
16-1928%
20-2922%
30-3919%
40-4917%
50+14%
Fig. 04

Worldwide distribution

2.7%

of the worldwide Animated movies audience comes from Germany.

Worldwide audience distribution share by country for Animated movies
CountryShare
United States18.2%
Japan8.1%
China8.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Animated movies audience in Germany is strongest.

Fig. 05

Top regions by affinity

Animated movies fans by region: top regions in Germany
#RegionReachAffinity×
01Hessen~1.5M1.96×
02Berlin~600K1.44×
03Bremen~90K1.20×
04Rheinland-Pfalz~500K1.05×
05Nordrhein-Westfalen~2M1.00×
06Baden-Württemberg~1M1.00×
07Bayern~1.5M0.99×
08Hamburg~200K0.97×
09Saarland~100K0.96×
10Sachsen-Anhalt~200K0.89×
11Niedersachsen~700K0.85×
12Brandenburg~200K0.85×
13Schleswig-Holstein~300K0.82×
14Thüringen~200K0.81×
15Mecklenburg-Vorpommern~100K0.79×
16Sachsen~300K0.77×
Fig. 06

Affinity by region

Affinity by region — Animated movies, Germany
0.77×1.00×1.96×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Animated movies audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Animated movies audience
#·InterestCategoryAffinity×
01Scooby-DooMovies & TV3.79×
02Anime and manga fandomLiterature3.19×
03DeviantArtInternet & Social Media3.10×
04OtakuLiterature2.81×
05GodzillaMovies & TV2.76×
06Anime conventionLiterature2.47×
07Millie Bobby BrownMovies & TV2.42×
08One PieceMovies & TV2.37×
09MangaLiterature2.35×
10PeacemakerMovies & TV2.26×
11KPop Demon HuntersMovies & TV2.10×
12IllustrationArts & Culture1.94×
13Anime moviesMovies & TV1.89×
14Stranger ThingsMovies & TV1.86×
15SupermanMovies & TV1.86×
16Modern artArts & Culture1.86×
17ComicsLiterature1.75×
18Harry PotterMovies & TV1.72×
19BarbieMovies & TV1.54×
20TikTokInternet & Social Media1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Animated movies audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Animated movies audience · What stands out
TraitClusterDeviationScore
Pet OwnershipJOY1.22×
ExtroversionTHRILL1.19×
MindfulnessBALANCE1.15×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Animated movies audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.78×
Sports ActivityPOWER0.84×
Risk AppetiteTHRILL0.86×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Animated movies have in Germany?

Animated movies has an estimated audience of 8,760,194 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Animated movies fans?

50.6% of Animated movies fans are female, 49.4% are male, with an average age of 35.7 years.

03

Which brands do Animated movies fans like most?

Animated movies fans show strongest brand affinity for Harry Potter (1.72×), TikTok (1.52×), and Anime and manga fandom (3.19×) over the country average.

04

Where do Animated movies fans live in Germany?

Animated movies fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~2M), Bayern (reach ~1.5M), and Hessen (reach ~1.5M). These three regions account for the largest share of the active audience.

05

What other brands do Animated movies fans also like?

Beyond Animated movies itself, the audience over-indexes on TikTok (1.52×), Anime and manga fandom (3.19×), Scooby-Doo (3.79×), and Godzilla (2.76×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Movie genre audiences in Germany

See Animated movies audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Animated movies. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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