Illustration Audience in Germany

Demographics of Illustration fans

Audience persona

The typical Illustration fan in Germany is balanced, around 34.9 years old, with strong Sustainability tendencies and a notable affinity for Gil Ofarim.

Top regions in Germany

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Worldwide distribution

See Illustration audiences in other countries

• Illustration — United States
• Illustration — United Kingdom
• Illustration — France
• Illustration — Italy
• Illustration — Spain
• Illustration — Brazil
• Illustration — Japan
• Illustration — South Korea
• Illustration — India

More Art movement audiences in Germany

• Decorative arts (8,651,096)
• Contemporary art (8,060,441)
• Modern art (8,013,008)
• Performance art (7,564,405)
• Culinary art (5,262,730)

Frequently asked questions

How many fans does Illustration have in Germany?

Illustration has an estimated audience of 6,588,412 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Illustration fans?

54.9% of Illustration fans are female, 45.1% are male, with an average age of 34.9 years.

Which brands do Illustration fans like most?

Illustration fans show strongest brand affinity for Gil Ofarim (1.79×), Product design (1.55×), and Hypertext (2.19×) over the country average.

Where do Illustration fans live in Germany?

Illustration fans in Germany are most concentrated in Nordrhein-Westfalen (reach 1,417,741), Bayern (reach 1,022,598), and Baden-Württemberg (reach 840,281). These three regions account for the largest share of the active audience.

What other brands do Illustration fans also like?

Beyond Illustration itself, the audience over-indexes on Product design (1.55×), Hypertext (2.19×), Grinch (1.79×), and Icon (magazine) (1.69×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Illustration. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.