Rascasse Audience Intelligence

Performance art Audience in Germany

A data profile of the people who buy, follow and care about Performance art in Germany — modelled from more than twelve digital signal sources. Performance art has an estimated audience of 7,564,404 people in Germany.

#4among Art movement in Germany#344among Topic in Germany#10in Arts & Culture

The average Performance art fan in Germany is 40.6 years old, more male, and lives primarily in Bayern.

The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg.

Top brand affinities include Heath Ledger, Kaufland, Video on demand, with strongest over-indexing on Heath Ledger (6.64× the country average).

Demographically, the Performance art audience skews more male with an average age of 40.6, and over-indexes on personality traits such as Patriotism, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Performance art fan in Germany is more male, around 40.6 years old, with strong Patriotism tendencies and a notable affinity for Heath Ledger.

Category: Arts & Culture · Type: Topic · Subtype: Art movement

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Performance art profile in Germany.

Audience size
7.6M
in Germany
Gender
42.8%♀
57.2% male
Age
40.6
average years
Country rank
#565
Topic in Germany
Fig. 01

Search interest · 12-month trend

-22%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Performance art fans

42.8% are female, 57.2% are male, average age 40.6.

Fig. 02

Gender split

42.8%
Female
57.2%
Male
Demographic split for Performance art audience in Germany
MetricValue
Female42.8%
Male57.2%
Average age40.6
Estimated audience size7,564,404
Fig. 03

Age distribution

Ø 40.6
average years
Age distribution of the Performance art audience in Germany
Age bracketShare%
16-1915%
20-2918%
30-3922%
40-4925%
50+20%
Fig. 04

Worldwide distribution

13.9%

of the worldwide Performance art audience comes from Germany.

Worldwide audience distribution share by country for Performance art
CountryShare
United States16.5%
Germany13.9%
China5.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Performance art audience in Germany is strongest.

Fig. 05

Top regions by affinity

Performance art fans by region: top regions in Germany
#RegionReachAffinity×
01Bayern~2M1.50×
02Berlin~500K1.45×
03Bremen~70K1.05×
04Sachsen~400K1.04×
05Hessen~600K1.01×
06Hamburg~200K1.01×
07Saarland~90K1.01×
08Brandenburg~200K0.97×
09Thüringen~200K0.97×
10Sachsen-Anhalt~200K0.96×
11Mecklenburg-Vorpommern~100K0.96×
12Rheinland-Pfalz~400K0.94×
13Nordrhein-Westfalen~1.5M0.93×
14Schleswig-Holstein~300K0.93×
15Baden-Württemberg~1M0.92×
16Niedersachsen~600K0.87×
Fig. 06

Affinity by region

Affinity by region — Performance art, Germany
0.87×1.00×1.50×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Performance art audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Performance art audience
#·InterestCategoryAffinity×
01Granit XhakaSports8.81×
02Heath LedgerMovies & TV6.64×
03Bicycle wheelCars & Mobility3.89×
04Robin WilliamsMovies & TV3.56×
05Škoda KodiaqCars & Mobility3.51×
06AllgäuTravel & Leisure3.46×
07SixtCars & Mobility3.25×
08German television comedyMovies & TV2.82×
09Instant GamingGames2.72×
10Real propertyHome & Garden2.68×
11SatireLiterature2.52×
12Western UnionBusiness & Career2.47×
13Video on demandMovies & TV2.31×
14VolunteeringPolitics & Society2.07×
15RefrigeratorHome & Garden2.00×
16SteamGames1.90×
17DrawingHome & Garden1.84×
18Michael JacksonMusic & Radio1.82×
19KauflandShopping1.70×
20NatureHome & Garden1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Performance art audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Performance art audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.42×
Need for SecurityCONSERVATISM1.32×
MindfulnessBALANCE1.28×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Performance art audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.75×
ExtroversionTHRILL0.79×
Design AffinityPREMIUM0.81×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Performance art have in Germany?

Performance art has an estimated audience of 7,564,404 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.

02

What is the gender split and age of Performance art fans?

42.8% of Performance art fans are female, 57.2% are male, with an average age of 40.6 years.

03

Which brands do Performance art fans like most?

Performance art fans show strongest brand affinity for Heath Ledger (6.64×), Kaufland (1.7×), and Video on demand (2.31×) over the country average.

04

Where do Performance art fans live in Germany?

Performance art fans in Germany are most concentrated in Bayern (reach ~2M), Nordrhein-Westfalen (reach ~1.5M), and Baden-Württemberg (reach ~1M). These three regions account for the largest share of the active audience.

05

What other brands do Performance art fans also like?

Beyond Performance art itself, the audience over-indexes on Kaufland (1.7×), Video on demand (2.31×), Nature (1.51×), and Granit Xhaka (8.81×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Art movement audiences in Germany

See Performance art audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Performance art. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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