Action movies Audience in Germany
Action movies has an estimated audience of 12,513,403 people in Germany. 49.4% are female, 50.6% are male, average age 39.0. Top regions: Nordrhein-Westfalen, Hessen, Bayern. Top brand affinities: Tagesschau, Peacemaker, Scooby-Doo, Superman (TV series), Diane Keaton.
The average Action movies fan in Germany is 39.0 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Hessen, Bayern. Top brand affinities include Tagesschau, Peacemaker, Scooby-Doo, with strongest over-indexing on Tagesschau (1.61× the country average). Demographically, the Action movies audience skews balanced with an average age of 39.0, and over-indexes on personality traits such as Sports Activity, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Topic · Subtype: Movie genre
Demographics of Action movies fans
| Metric | Value |
|---|---|
| Female | 49.4% |
| Male | 50.6% |
| Average age | 39.0 |
| Estimated audience size | 12,513,403 |
Audience persona
The typical Action movies fan in Germany is balanced, around 39.0 years old, with strong Sports Activity tendencies and a notable affinity for Tagesschau.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 2,668,578 | 0.97× |
| Hessen | 2,587,812 | 2.71× |
| Bayern | 1,988,153 | 0.99× |
| Baden-Württemberg | 1,717,836 | 1.01× |
| Niedersachsen | 940,170 | 0.77× |
| Berlin | 916,173 | 1.64× |
| Rheinland-Pfalz | 621,627 | 0.99× |
| Sachsen | 400,119 | 0.65× |
| Schleswig-Holstein | 328,192 | 0.73× |
| Sachsen-Anhalt | 307,072 | 0.95× |
| Brandenburg | 243,361 | 0.63× |
| Hamburg | 239,959 | 0.85× |
| Thüringen | 229,116 | 0.72× |
| Bremen | 160,372 | 1.5× |
| Mecklenburg-Vorpommern | 86,110 | 0.36× |
| Saarland | 81,711 | 0.53× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Tagesschau | 1.61× | Movies & TV |
| Peacemaker | 1.95× | Movies & TV |
| Scooby-Doo | 2.58× | Movies & TV |
| Superman (TV series) | 2.85× | Movies & TV |
| Diane Keaton | 1.7× | Movies & TV |
| Pedro Pascal | 1.86× | Movies & TV |
| David Harbour | 2.06× | Movies & TV |
| Prime (film) | 1.78× | Movies & TV |
| Sadie Sink | 1.51× | Movies & TV |
| Outlander (film) | 1.57× | Movies & TV |
| Matchstick Men | 2.29× | Movies & TV |
| Carol (film) | 2× | Movies & TV |
| Tobey Maguire | 2.58× | Movies & TV |
| Morena Baccarin | 1.76× | Movies & TV |
| Terminator (franchise) | 2.08× | Movies & TV |
| Casablanca (film) | 1.79× | Movies & TV |
| Indiana Jones (franchise) | 2.11× | Movies & TV |
| Daredevil (film) | 2.35× | Movies & TV |
| Band of Brothers | 1.66× | Movies & TV |
| Sam Neill | 1.87× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sports Activity | POWER | 1.09 |
| Pet Ownership | JOY | 0.93 |
| Indulgence | JOY | 0.92 |
| Patriotism | CONSERVATISM | 0.91 |
| DIY Mentality | THRILL | 0.89 |
| Career Orientation | POWER | 0.89 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 18.9% |
| India | 5.4% |
| Japan | 4.9% |
See Action movies audiences in other countries
More Movie genre audiences in Germany
- Comedy movies (16,042,538)
- Thriller movies (9,791,346)
- Drama movies (9,163,861)
- Animated movies (8,760,194)
- Documentary movies (7,444,948)
Frequently asked questions
How many fans does Action movies have in Germany?
Action movies has an estimated audience of 12,513,403 people in Germany, concentrated in Nordrhein-Westfalen and Hessen.
What is the gender split and age of Action movies fans?
49.4% of Action movies fans are female, 50.6% are male, with an average age of 39.0 years.
Which brands do Action movies fans like most?
Action movies fans show strongest brand affinity for Tagesschau (1.61×), Peacemaker (1.95×), and Scooby-Doo (2.58×) over the country average.
Where do Action movies fans live in Germany?
Action movies fans in Germany are most concentrated in Nordrhein-Westfalen (reach 2,668,578), Hessen (reach 2,587,812), and Bayern (reach 1,988,153). These three regions account for the largest share of the active audience.
What other brands do Action movies fans also like?
Beyond Action movies itself, the audience over-indexes on Peacemaker (1.95×), Scooby-Doo (2.58×), Superman (TV series) (2.85×), and Diane Keaton (1.7×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Action movies. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.