A data profile of the people who buy, follow and care about Action movies in France — modelled from more than twelve digital signal sources. Action movies has an estimated audience of 10,472,477 people in France.
The average Action movies fan in France is 40.5 years old, balanced, and lives primarily in Île-de-France.
The audience is concentrated in Île-de-France, Hauts-de-France, Auvergne-Rhône-Alpes.
Top brand affinities include Crédit Industriel et Commercial, Divertissement, France Info, with strongest over-indexing on Crédit Industriel et Commercial (2.47× the country average).
Demographically, the Action movies audience skews balanced with an average age of 40.5, and over-indexes on personality traits such as Community Orientation, Need for Security.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
The typical Action movies fan in France is balanced, around 40.5 years old, with strong Community Orientation tendencies and a notable affinity for Crédit Industriel et Commercial.
The key figures that characterise the Action movies profile in France.
47.5% are female, 52.5% are male, average age 40.5.
| Metric | Value |
|---|---|
| Female | 47.5% |
| Male | 52.5% |
| Average age | 40.5 |
| Estimated audience size | 10,472,477 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 16% | |
| 20-29 | 20% | |
| 30-39 | 20% | |
| 40-49 | 20% | |
| 50+ | 24% |
of the worldwide Action movies audience comes from France.
| Country | Share |
|---|---|
| United States | 18.9% |
| India | 5.4% |
| Japan | 4.9% |
Where the Action movies audience in France is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Île-de-France | ~3.5M | 1.81× | |
| 02 | Hauts-de-France | ~1.5M | 1.37× | |
| 03 | Provence-Alpes-Côte d'Azur | ~800K | 1.07× | |
| 04 | Occitanie | ~1M | 1.06× | |
| 05 | Grand Est | ~900K | 1.05× | |
| 06 | Corsica | ~50K | 1.03× | |
| 07 | Auvergne-Rhône-Alpes | ~1M | 0.94× | |
| 08 | Centre-Val de Loire | ~400K | 0.94× | |
| 09 | Bourgogne-Franche-Comté | ~400K | 0.93× | |
| 10 | Normandy | ~500K | 0.92× | |
| 11 | Nouvelle-Aquitaine | ~800K | 0.90× | |
| 12 | Pays de la Loire | ~500K | 0.90× | |
| 13 | Brittany | ~500K | 0.90× |
The strongest cross-interests of the Action movies audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Crédit Industriel et Commercial | Business & Career | 2.47× | ||
| 02 | Divertissement | Politics & Society | 2.29× | ||
| 03 | King Jouet | Shopping | 2.04× | ||
| 04 | vertbaudet | Fashion & Accessoires | 1.96× | ||
| 05 | Used car | Cars & Mobility | 1.91× | ||
| 06 | Instant Gaming | Games | 1.86× | ||
| 07 | Norauto | Cars & Mobility | 1.84× | ||
| 08 | Betclic | Games | 1.83× | ||
| 09 | France Info | Movies & TV | 1.82× | ||
| 10 | Bricomarché | Home & Garden | 1.82× | ||
| 11 | Google Maps | Internet & Social Media | 1.70× | ||
| 12 | ICloud | Technology & Electronics | 1.69× | ||
| 13 | Bourse Direct | Business & Career | 1.68× | ||
| 14 | Drop shipping | Shopping | 1.62× | ||
| 15 | Brigitte Bardot | Movies & TV | 1.59× | ||
| 16 | La Banque postale | Business & Career | 1.55× | ||
| 17 | Oscaro | Cars & Mobility | 1.55× | ||
| 18 | Charlotte Cardin | Music & Radio | 1.54× | ||
| 19 | Carrefour Express | Shopping | 1.52× | ||
| 20 | Gmail | Internet & Social Media | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.29× | |
| Need for Security | CONSERVATISM | 1.21× | |
| Quality Awareness | PREMIUM | 1.20× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 0.78× | |
| Creativity | OPEN | 0.80× | |
| Travelling | THRILL | 0.81× |
Action movies has an estimated audience of 10,472,477 people in France, concentrated in Île-de-France and Hauts-de-France.
47.5% of Action movies fans are female, 52.5% are male, with an average age of 40.5 years.
Action movies fans show strongest brand affinity for Crédit Industriel et Commercial (2.47×), Divertissement (2.29×), and France Info (1.82×) over the country average.
Action movies fans in France are most concentrated in Île-de-France (reach ~3.5M), Hauts-de-France (reach ~1.5M), and Auvergne-Rhône-Alpes (reach ~1M). These three regions account for the largest share of the active audience.
Beyond Action movies itself, the audience over-indexes on Divertissement (2.29×), France Info (1.82×), Norauto (1.84×), and Google Maps (1.7×) compared to the France average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Action movies. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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