Action movies Audience in Spain
Action movies has an estimated audience of 6,529,273 people in Spain. 47.1% are female, 52.9% are male, average age 41.8. Top regions: Community of Madrid, Catalonia, Andalusia. Top brand affinities: Computers, Mobile game, Comics, Gaming computer, Epic Games.
The average Action movies fan in Spain is 41.8 years old, balanced, and lives primarily in Community of Madrid. The audience is concentrated in Community of Madrid, Catalonia, Andalusia. Top brand affinities include Computers, Mobile game, Comics, with strongest over-indexing on Computers (1.77× the country average). Demographically, the Action movies audience skews balanced with an average age of 41.8, and over-indexes on personality traits such as Social Media Usage, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 17 regions tracked by Rascasse.
Category: Movies & TV · Type: Topic · Subtype: Movie genre
Demographics of Action movies fans
| Metric | Value |
|---|---|
| Female | 47.1% |
| Male | 52.9% |
| Average age | 41.8 |
| Estimated audience size | 6,529,273 |
Audience persona
The typical Action movies fan in Spain is balanced, around 41.8 years old, with strong Social Media Usage tendencies and a notable affinity for Computers.
Top regions in Spain
| Region | Reach | Affinity |
|---|---|---|
| Community of Madrid | 1,492,110 | 1.36× |
| Catalonia | 1,480,982 | 1.25× |
| Andalusia | 1,262,510 | 0.98× |
| Comunidad Valenciana | 908,268 | 1.24× |
| Canary Islands | 372,995 | 1.14× |
| Region of Murcia | 289,939 | 1.29× |
| Balearic Islands | 168,065 | 0.92× |
| Galicia | 167,738 | 0.55× |
| Basque Autonomous Country | 145,679 | 0.6× |
| Castile and León | 143,379 | 0.5× |
| Castilla-La Mancha | 133,625 | 0.5× |
| Extremadura | 122,683 | 0.87× |
| Aragon | 115,486 | 0.67× |
| Principality of Asturias | 101,977 | 0.66× |
| La Rioja | 98,171 | 2.31× |
| Cantabria | 90,903 | 1.1× |
| Navarre | 85,037 | 1.04× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Computers | 1.77× | Technology & Electronics |
| Mobile game | 1.56× | Games |
| Comics | 1.57× | Literature |
| Gaming computer | 1.84× | Technology & Electronics |
| Epic Games | 1.78× | Games |
| Cat play and toys | 1.63× | Pets & Animals |
| Millie Bobby Brown | 1.66× | Movies & TV |
| Anime and manga fandom | 1.64× | Literature |
| PC game | 1.68× | Games |
| Next (TV series) | 1.78× | Movies & TV |
| Margot Robbie | 1.72× | Movies & TV |
| Anime convention | 1.57× | Literature |
| Godzilla | 1.56× | Movies & TV |
| Frases de Amor | 1.66× | Internet & Social Media |
| Anime & Cosplay | 2.13× | Fashion & Accessoires |
| Pokémon (video game series) | 1.7× | Games |
| Call of Duty | 1.55× | Games |
| Sadie Sink | 1.89× | Movies & TV |
| KPop Demon Hunters | 1.74× | Movies & TV |
| Chuck Norris | 1.7× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Social Media Usage | JOY | 1.11 |
| Design Affinity | PREMIUM | 1.09 |
| Extroversion | THRILL | 1.04 |
| Travelling | THRILL | 1.01 |
| Tradition | CONSERVATISM | 1 |
| Mindfulness | BALANCE | 0.99 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 18.9% |
| India | 5.4% |
| Japan | 4.9% |
See Action movies audiences in other countries
More Movie genre audiences in Spain
- Comedy movies (13,707,820)
- Drama movies (9,035,239)
- Thriller movies (6,842,449)
- Documentary movies (6,600,779)
- Animated movies (6,301,221)
Frequently asked questions
How many fans does Action movies have in Spain?
Action movies has an estimated audience of 6,529,273 people in Spain, concentrated in Community of Madrid and Catalonia.
What is the gender split and age of Action movies fans?
47.1% of Action movies fans are female, 52.9% are male, with an average age of 41.8 years.
Which brands do Action movies fans like most?
Action movies fans show strongest brand affinity for Computers (1.77×), Mobile game (1.56×), and Comics (1.57×) over the country average.
Where do Action movies fans live in Spain?
Action movies fans in Spain are most concentrated in Community of Madrid (reach 1,492,110), Catalonia (reach 1,480,982), and Andalusia (reach 1,262,510). These three regions account for the largest share of the active audience.
What other brands do Action movies fans also like?
Beyond Action movies itself, the audience over-indexes on Mobile game (1.56×), Comics (1.57×), Gaming computer (1.84×), and Epic Games (1.78×) compared to the Spain average.
How to read this data
Audience size is the estimated number of people in Spain who actively search for Action movies. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.