Rascasse Audience Intelligence

Millie Bobby Brown Audience in Spain

A data profile of the people who buy, follow and care about Millie Bobby Brown in Spain — modelled from more than twelve digital signal sources. Millie Bobby Brown has an estimated audience of 2,672,910 people in Spain.

The average Millie Bobby Brown fan in Spain is 32.9 years old, more female, and lives primarily in Andalusia.

The audience is concentrated in Andalusia, Community of Madrid, Catalonia.

Top brand affinities include Pennywise (band), Godzilla (1954 film), Fiction books, with strongest over-indexing on Pennywise (band) (20.65× the country average).

Demographically, the Millie Bobby Brown audience skews more female with an average age of 32.9, and over-indexes on personality traits such as Pet Ownership, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 17 regions tracked by Rascasse.

The typical Millie Bobby Brown fan in Spain is more female, around 32.9 years old, with strong Pet Ownership tendencies and a notable affinity for Pennywise (band).

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Millie Bobby Brown profile in Spain.

Audience size
2.7M
in Spain
Gender
59.1%
40.9% male
Age
32.9
average years
Country rank
#1432
Person in Spain
Fig. 01

Search interest · 12-month trend

+50%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Millie Bobby Brown fans

59.1% are female, 40.9% are male, average age 32.9.

Fig. 02

Gender split

59.1%
Female
40.9%
Male
Demographic split for Millie Bobby Brown audience in Spain
MetricValue
Female59.1%
Male40.9%
Average age32.9
Estimated audience size2,672,910
Fig. 03

Age distribution

Ø 32.9
average years
Age distribution of the Millie Bobby Brown audience in Spain
Age bracketShare%
16-1936%
20-2924%
30-3914%
40-4916%
50+10%
Fig. 04

Worldwide distribution

3.8%

of the worldwide Millie Bobby Brown audience comes from Spain.

Worldwide audience distribution share by country for Millie Bobby Brown
CountryShare
United States29.2%
Brazil7.4%
Germany6.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Spain average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Millie Bobby Brown audience in Spain is strongest.

Fig. 05

Top regions by affinity

Millie Bobby Brown fans by region: top regions in Spain
#RegionReachAffinity×
01Community of Madrid~500K1.23×
02Region of Murcia~100K1.13×
03Andalusia~600K1.12×
04Castilla-La Mancha~100K1.08×
05Galicia~100K1.07×
06Comunidad Valenciana~300K1.05×
07Castile and León~100K1.05×
08Aragon~70K1.05×
09Catalonia~500K1.03×
10Basque Autonomous Country~100K1.00×
11Canary Islands~100K0.95×
12Principality of Asturias~60K0.95×
13Balearic Islands~60K0.89×
14Extremadura~50K0.89×
15Cantabria~30K0.86×
16Navarre~30K0.84×
17La Rioja~10K0.83×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Millie Bobby Brown audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Millie Bobby Brown audience
#·InterestCategoryAffinity×
01Godzilla (1954 film)Movies & TV30.56×
02Pennywise (band)Music & Radio20.65×
03KaijuMovies & TV19.98×
04Ariana GrandeMusic & Radio5.31×
05Anime conventionLiterature5.28×
06Frases de AmorInternet & Social Media5.16×
07K-popMusic & Radio5.11×
08Epic GamesGames4.77×
09JapanTravel & Leisure4.69×
10Anime and manga fandomLiterature4.41×
11Fiction booksLiterature3.95×
12Personal computerTechnology & Electronics3.54×
13Emotional intelligenceHealth3.36×
14Animated moviesMovies & TV3.34×
15TikTokInternet & Social Media2.59×
16Air travelTravel & Leisure2.56×
17ShoesFashion & Accessoires2.27×
18ComputersTechnology & Electronics1.92×
19MoviesMovies & TV1.66×
20BeautyBeauty & Wellness1.57×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Millie Bobby Brown audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Millie Bobby Brown audience · What stands out
TraitClusterDeviationScore
Pet OwnershipJOY1.87×
MindfulnessBALANCE1.79×
Early Adopter MentalityPOWER1.61×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Millie Bobby Brown audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.30×
Healthy LifestyleBALANCE0.53×
PatriotismCONSERVATISM0.68×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Millie Bobby Brown have in Spain?

Millie Bobby Brown has an estimated audience of 2,672,910 people in Spain, concentrated in Andalusia and Community of Madrid.

02

What is the gender split and age of Millie Bobby Brown fans?

59.1% of Millie Bobby Brown fans are female, 40.9% are male, with an average age of 32.9 years.

03

Which brands do Millie Bobby Brown fans like most?

Millie Bobby Brown fans show strongest brand affinity for Pennywise (band) (20.65×), Godzilla (1954 film) (30.56×), and Fiction books (3.95×) over the country average.

04

Where do Millie Bobby Brown fans live in Spain?

Millie Bobby Brown fans in Spain are most concentrated in Andalusia (reach ~600K), Community of Madrid (reach ~500K), and Catalonia (reach ~500K). These three regions account for the largest share of the active audience.

05

What other brands do Millie Bobby Brown fans also like?

Beyond Millie Bobby Brown itself, the audience over-indexes on Godzilla (1954 film) (30.56×), Fiction books (3.95×), Kaiju (19.98×), and TikTok (2.59×) compared to the Spain average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Spain who actively search for Millie Bobby Brown. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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