A data profile of the people who buy, follow and care about Call of Duty in Spain — modelled from more than twelve digital signal sources. Call of Duty has an estimated audience of 2,069,717 people in Spain.
The average Call of Duty fan in Spain is 34.6 years old, more male, and lives primarily in Andalusia.
The audience is concentrated in Andalusia, Catalonia, Community of Madrid.
Top brand affinities include Mobile game, Twitch, TikTok, with strongest over-indexing on Mobile game (5.58× the country average).
Demographically, the Call of Duty audience skews more male with an average age of 34.6, and over-indexes on personality traits such as Social Media Usage, Need for Security.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 17 regions tracked by Rascasse.
The typical Call of Duty fan in Spain is more male, around 34.6 years old, with strong Social Media Usage tendencies and a notable affinity for Mobile game.
The key figures that characterise the Call of Duty profile in Spain.
39.7% are female, 60.3% are male, average age 34.6.
| Metric | Value |
|---|---|
| Female | 39.7% |
| Male | 60.3% |
| Average age | 34.6 |
| Estimated audience size | 2,069,717 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 28% | |
| 20-29 | 26% | |
| 30-39 | 18% | |
| 40-49 | 17% | |
| 50+ | 11% |
of the worldwide Call of Duty audience comes from Spain.
| Country | Share |
|---|---|
| United States | 20.0% |
| India | 8.2% |
| China | 5.5% |
Where the Call of Duty audience in Spain is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Castilla-La Mancha | ~100K | 1.27× | |
| 02 | Canary Islands | ~100K | 1.19× | |
| 03 | Region of Murcia | ~80K | 1.18× | |
| 04 | Andalusia | ~500K | 1.14× | |
| 05 | Catalonia | ~400K | 1.05× | |
| 06 | Comunidad Valenciana | ~200K | 1.03× | |
| 07 | Community of Madrid | ~300K | 1.00× | |
| 08 | Galicia | ~100K | 0.99× | |
| 09 | Aragon | ~50K | 0.96× | |
| 10 | Extremadura | ~40K | 0.95× | |
| 11 | La Rioja | ~10K | 0.95× | |
| 12 | Balearic Islands | ~50K | 0.92× | |
| 13 | Castile and León | ~80K | 0.91× | |
| 14 | Basque Autonomous Country | ~70K | 0.88× | |
| 15 | Cantabria | ~20K | 0.88× | |
| 16 | Navarre | ~20K | 0.88× | |
| 17 | Principality of Asturias | ~40K | 0.87× |
The strongest cross-interests of the Call of Duty audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Call of Duty: Modern Warfare 3 | Games | 15.15× | ||
| 02 | Call of Duty: Modern Warfare 2 | Games | 10.95× | ||
| 03 | Call of Duty | Games | 10.44× | ||
| 04 | Epic Games | Games | 6.86× | ||
| 05 | Graphics processing unit | Technology & Electronics | 6.58× | ||
| 06 | Twitch | Games | 6.53× | ||
| 07 | Gaming computer | Technology & Electronics | 6.48× | ||
| 08 | Assassin's Creed | Games | 6.47× | ||
| 09 | The Legend of Zelda | Games | 6.13× | ||
| 10 | Minecraft | Games | 6.05× | ||
| 11 | League of Legends | Games | 5.70× | ||
| 12 | Instant Gaming | Games | 5.70× | ||
| 13 | Mobile game | Games | 5.58× | ||
| 14 | Massively multiplayer online role-playing games | Games | 5.43× | ||
| 15 | World of Warcraft | Games | 5.32× | ||
| 16 | Fortnite | Games | 4.31× | ||
| 17 | Gamer | Games | 3.46× | ||
| 18 | TikTok | Internet & Social Media | 3.27× | ||
| 19 | FIFA World Cup | Sports | 2.08× | ||
| 20 | Video games | Games | 2.06× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 1.60× | |
| Need for Security | CONSERVATISM | 1.47× | |
| Early Adopter Mentality | POWER | 1.21× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.50× | |
| Quality Awareness | PREMIUM | 0.56× | |
| DIY Mentality | THRILL | 0.59× |
Call of Duty has an estimated audience of 2,069,717 people in Spain, concentrated in Andalusia and Catalonia.
39.7% of Call of Duty fans are female, 60.3% are male, with an average age of 34.6 years.
Call of Duty fans show strongest brand affinity for Mobile game (5.58×), Twitch (6.53×), and TikTok (3.27×) over the country average.
Call of Duty fans in Spain are most concentrated in Andalusia (reach ~500K), Catalonia (reach ~400K), and Community of Madrid (reach ~300K). These three regions account for the largest share of the active audience.
Beyond Call of Duty itself, the audience over-indexes on Twitch (6.53×), TikTok (3.27×), Call of Duty (10.44×), and Gaming computer (6.48×) compared to the Spain average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Call of Duty. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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