Rascasse Audience Intelligence

Scooby-Doo Audience in Germany

A data profile of the people who buy, follow and care about Scooby-Doo in Germany — modelled from more than twelve digital signal sources. Scooby-Doo has an estimated audience of 3,369,578 people in Germany.

#42among Movie / TV Show / Series in Germany#131in Movies & TV

The average Scooby-Doo fan in Germany is 33.7 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Austin Powers (film series), Karoline Herfurth, Night at the Museum, with strongest over-indexing on Austin Powers (film series) (345.9× the country average).

Demographically, the Scooby-Doo audience skews more male with an average age of 33.7, and over-indexes on personality traits such as Travelling, Pet Ownership.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Scooby-Doo fan in Germany is more male, around 33.7 years old, with strong Travelling tendencies and a notable affinity for Austin Powers (film series).

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Scooby-Doo profile in Germany.

Audience size
3.4M
in Germany
Gender
42.9%♀
57.1% male
Age
33.7
average years
Country rank
#1845
Movie / TV Show / Series in Germany
Fig. 01

Search interest · 12-month trend

-47%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Scooby-Doo viewers

42.9% are female, 57.1% are male, average age 33.7.

Fig. 02

Gender split

42.9%
Female
57.1%
Male
Demographic split for Scooby-Doo audience in Germany
MetricValue
Female42.9%
Male57.1%
Average age33.7
Estimated audience size3,369,578
Fig. 03

Age distribution

Ø 33.7
average years
Age distribution of the Scooby-Doo audience in Germany
Age bracketShare%
16-1936%
20-2917%
30-3920%
40-4917%
50+10%
Fig. 04

Worldwide distribution

4.6%

of the worldwide Scooby-Doo audience comes from Germany.

Worldwide audience distribution share by country for Scooby-Doo
CountryShare
United States42.0%
Brazil21.3%
United Kingdom8.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Scooby-Doo audience in Germany is strongest.

Fig. 05

Top regions by affinity

Scooby-Doo fans by region: top regions in Germany
#RegionReachAffinity×
01Hessen~300K1.17×
02Nordrhein-Westfalen~900K1.10×
03Hamburg~90K1.04×
04Saarland~50K1.03×
05Rheinland-Pfalz~200K1.02×
06Berlin~200K1.02×
07Thüringen~100K1.02×
08Niedersachsen~400K1.01×
09Bayern~600K1.00×
10Sachsen~200K0.99×
11Baden-Württemberg~500K0.98×
12Sachsen-Anhalt~90K0.96×
13Brandenburg~100K0.92×
14Mecklenburg-Vorpommern~70K0.92×
15Bremen~30K0.92×
16Schleswig-Holstein~100K0.90×
Fig. 06

Affinity by region

Affinity by region — Scooby-Doo, Germany
0.90×1.00×1.17×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Scooby-Doo audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Scooby-Doo audience
#·InterestCategoryAffinity×
01Austin Powers (film series)Movies & TV345.90×
02Night at the MuseumMovies & TV306.41×
03Wild KrattsMovies & TV272.24×
04Nanny McPheeMovies & TV252.59×
05Trading PlacesMovies & TV223.05×
06CaillouMovies & TV218.77×
07Ice Age (franchise)Movies & TV218.39×
08GarfieldMovies & TV211.26×
09Descendants (2015 film)Movies & TV210.86×
10Steve MartinMovies & TV176.37×
11Karoline HerfurthMovies & TV165.26×
12School of RockMovies & TV161.28×
13Monty Python's Life of BrianMovies & TV129.25×
14Mrs. DoubtfireMovies & TV112.80×
15Shaun the SheepMovies & TV101.23×
16Alvin and the ChipmunksMusic & Radio88.21×
17Ghostbusters (franchise)Movies & TV82.37×
18Christoph Maria HerbstMovies & TV55.46×
19BeetlejuiceMovies & TV42.62×
20In aller FreundschaftMovies & TV37.60×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Scooby-Doo audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Scooby-Doo audience · What stands out
TraitClusterDeviationScore
TravellingTHRILL1.95×
Pet OwnershipJOY1.53×
CreativityOPEN1.40×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Scooby-Doo audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.96×
Need for SecurityCONSERVATISM1.00×
Early Adopter MentalityPOWER1.03×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Scooby-Doo have in Germany?

Scooby-Doo has an estimated audience of 3,369,578 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Scooby-Doo viewers?

42.9% of Scooby-Doo fans are female, 57.1% are male, with an average age of 33.7 years.

03

Which brands do Scooby-Doo fans like most?

Scooby-Doo fans show strongest brand affinity for Austin Powers (film series) (345.9×), Karoline Herfurth (165.26×), and Night at the Museum (306.41×) over the country average.

04

Where do Scooby-Doo fans live in Germany?

Scooby-Doo fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~900K), Bayern (reach ~600K), and Baden-Württemberg (reach ~500K). These three regions account for the largest share of the active audience.

05

What other brands do Scooby-Doo fans also like?

Beyond Scooby-Doo itself, the audience over-indexes on Karoline Herfurth (165.26×), Night at the Museum (306.41×), Ice Age (franchise) (218.39×), and Caillou (218.77×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Movies & TV audiences in Germany

See Scooby-Doo audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Scooby-Doo. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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