Rascasse Audience Intelligence

Descendants (2015 film) Audience in Germany

A data profile of the people who buy, follow and care about Descendants (2015 film) in Germany — modelled from more than twelve digital signal sources. Descendants (2015 film) has an estimated audience of 277,411 people in Germany.

The average Descendants (2015 film) fan in Germany is 27.6 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Idiocracy, Karoline Herfurth, Groundhog Day (film), with strongest over-indexing on Idiocracy (831.97× the country average).

Demographically, the Descendants (2015 film) audience skews more female with an average age of 27.6, and over-indexes on personality traits such as Pet Ownership, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Descendants (2015 film) fan in Germany is more female, around 27.6 years old, with strong Pet Ownership tendencies and a notable affinity for Idiocracy.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Fantasy

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Descendants (2015 film) profile in Germany.

Audience size
277K
in Germany
Gender
67.3%
32.7% male
Age
27.6
average years
Country rank
#18367
Movie / TV Show / Series in Germany
Fig. 01

Search interest · 12-month trend

-5%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Descendants (2015 film) viewers

67.3% are female, 32.7% are male, average age 27.6.

Fig. 02

Gender split

67.3%
Female
32.7%
Male
Demographic split for Descendants (2015 film) audience in Germany
MetricValue
Female67.3%
Male32.7%
Average age27.6
Estimated audience size277,411
Fig. 03

Age distribution

Ø 27.6
average years
Age distribution of the Descendants (2015 film) audience in Germany
Age bracketShare%
16-1956%
20-2920%
30-3911%
40-499%
50+4%
Fig. 04

Worldwide distribution

4.1%

of the worldwide Descendants (2015 film) audience comes from Germany.

Worldwide audience distribution share by country for Descendants (2015 film)
CountryShare
United States37.3%
United Kingdom5.2%
Japan4.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Descendants (2015 film) audience in Germany is strongest.

Fig. 05

Top regions by affinity

Descendants (2015 film) fans by region: top regions in Germany
#RegionReachAffinity×
01Brandenburg~10K1.17×
02Sachsen-Anhalt~8K1.16×
03Sachsen~20K1.12×
04Thüringen~8K1.10×
05Nordrhein-Westfalen~60K1.07×
06Schleswig-Holstein~10K1.07×
07Saarland~4K1.06×
08Niedersachsen~30K1.05×
09Rheinland-Pfalz~10K1.02×
10Hessen~20K0.94×
11Bayern~40K0.92×
12Berlin~10K0.92×
13Baden-Württemberg~30K0.91×
14Bremen~2K0.89×
15Hamburg~5K0.87×
16Mecklenburg-Vorpommern~4K0.80×
Fig. 06

Affinity by region

Affinity by region — Descendants (2015 film), Germany
0.80×1.00×1.17×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Descendants (2015 film) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Descendants (2015 film) audience
#·InterestCategoryAffinity×
01TootsieMovies & TV937.65×
02Peter SellersMovies & TV922.57×
03Victor BorgeMusic & Radio922.57×
04IdiocracyMovies & TV831.97×
05Trading PlacesMovies & TV783.11×
06Groundhog Day (film)Movies & TV740.59×
07Good Luck CharlieMovies & TV734.27×
08Leibniz-KeksFood & Beverages544.06×
09Who's the Boss?Movies & TV510.86×
10CaillouMovies & TV450.07×
11Flushed AwayMovies & TV447.56×
12The Parent Trap (1998 film)Movies & TV440.17×
13Karoline HerfurthMovies & TV423.55×
14Justified (TV series)Movies & TV392.29×
15I Dream of JeannieMovies & TV377.13×
16Austin Powers (film series)Movies & TV367.94×
17GarfieldMovies & TV362.01×
18Power Rangers (film)Movies & TV336.46×
19Scooby-DooMovies & TV183.78×
20BarbieMovies & TV122.36×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Descendants (2015 film) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Descendants (2015 film) audience · What stands out
TraitClusterDeviationScore
Pet OwnershipJOY2.38×
PatriotismCONSERVATISM2.23×
Convenience OrientationPREMIUM1.74×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Descendants (2015 film) audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM1.21×
Need for SecurityCONSERVATISM1.23×
Risk AppetiteTHRILL1.24×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Descendants (2015 film) have in Germany?

Descendants (2015 film) has an estimated audience of 277,411 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Descendants (2015 film) viewers?

67.3% of Descendants (2015 film) fans are female, 32.7% are male, with an average age of 27.6 years.

03

Which brands do Descendants (2015 film) fans like most?

Descendants (2015 film) fans show strongest brand affinity for Idiocracy (831.97×), Karoline Herfurth (423.55×), and Groundhog Day (film) (740.59×) over the country average.

04

Where do Descendants (2015 film) fans live in Germany?

Descendants (2015 film) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~60K), Bayern (reach ~40K), and Baden-Württemberg (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Descendants (2015 film) fans also like?

Beyond Descendants (2015 film) itself, the audience over-indexes on Karoline Herfurth (423.55×), Groundhog Day (film) (740.59×), Barbie (122.36×), and Trading Places (783.11×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Descendants (2015 film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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