Garfield Audience in Germany
Garfield has an estimated audience of 363,015 people in Germany. 60.8% are female, 39.2% are male, average age 38.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Re-Volt, Steve Martin, Parenthood (film), Shaun the Sheep, Scooby-Doo.
The average Garfield fan in Germany is 38.9 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Re-Volt, Steve Martin, Parenthood (film), with strongest over-indexing on Re-Volt (1129.26× the country average). Demographically, the Garfield audience skews more female with an average age of 38.9, and over-indexes on personality traits such as LGBTQ+ Identity, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV show
Demographics of Garfield fans
| Metric | Value |
|---|---|
| Female | 60.8% |
| Male | 39.2% |
| Average age | 38.9 |
| Estimated audience size | 363,015 |
Audience persona
The typical Garfield fan in Germany is more female, around 38.9 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Re-Volt.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 89,920 | 1.13× |
| Bayern | 66,873 | 1.15× |
| Baden-Württemberg | 52,900 | 1.07× |
| Niedersachsen | 37,677 | 1.07× |
| Hessen | 30,566 | 1.1× |
| Rheinland-Pfalz | 19,276 | 1.06× |
| Berlin | 18,972 | 1.17× |
| Sachsen | 14,636 | 0.82× |
| Schleswig-Holstein | 12,161 | 0.93× |
| Brandenburg | 10,909 | 0.97× |
| Hamburg | 8,512 | 1.04× |
| Thüringen | 8,459 | 0.91× |
| Sachsen-Anhalt | 8,172 | 0.87× |
| Mecklenburg-Vorpommern | 5,629 | 0.81× |
| Saarland | 4,014 | 0.9× |
| Bremen | 3,120 | 1× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Re-Volt | 1129.26× | Games |
| Steve Martin | 428.62× | Movies & TV |
| Parenthood (film) | 246.11× | Movies & TV |
| Shaun the Sheep | 179.56× | Movies & TV |
| Scooby-Doo | 75.86× | Movies & TV |
| Alvin and the Chipmunks | 198.49× | Music & Radio |
| Smokey and the Bandit | 363.88× | Movies & TV |
| Good Luck Charlie | 339.23× | Movies & TV |
| Barbie | 33.56× | Movies & TV |
| Who's the Boss? | 281.61× | Movies & TV |
| Dolphin Tale 2 | 593.33× | Movies & TV |
| Night at the Museum | 171.36× | Movies & TV |
| Only Murders in the Building | 108.39× | Movies & TV |
| The Jetsons | 354.42× | Movies & TV |
| Paddington (film) | 116.62× | Movies & TV |
| The Thundermans | 296.58× | Movies & TV |
| Stuart Little (film) | 222.22× | Movies & TV |
| Beetlejuice | 39.92× | Movies & TV |
| The Muppet Show | 236.14× | Movies & TV |
| Trading Places | 196.43× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.68 |
| Extroversion | THRILL | 1.66 |
| Early Adopter Mentality | POWER | 1.47 |
| Pet Ownership | JOY | 1.32 |
| Family Orientation | CONSERVATISM | 1.19 |
| Individualism | JOY | 1.17 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 28.1% |
| Brazil | 7.6% |
| Mexico | 4.1% |
See Garfield audiences in other countries
More TV show audiences in Germany
- Sportschau (12,473,404)
- Storm of Love (5,856,999)
- Heute (4,908,452)
- Dahoam is Dahoam (3,769,462)
- Bauer sucht Frau (3,559,258)
Frequently asked questions
How many fans does Garfield have in Germany?
Garfield has an estimated audience of 363,015 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Garfield fans?
60.8% of Garfield fans are female, 39.2% are male, with an average age of 38.9 years.
Which brands do Garfield fans like most?
Garfield fans show strongest brand affinity for Re-Volt (1129.26×), Steve Martin (428.62×), and Parenthood (film) (246.11×) over the country average.
Where do Garfield fans live in Germany?
Garfield fans in Germany are most concentrated in Nordrhein-Westfalen (reach 89,920), Bayern (reach 66,873), and Baden-Württemberg (reach 52,900). These three regions account for the largest share of the active audience.
What other brands do Garfield fans also like?
Beyond Garfield itself, the audience over-indexes on Steve Martin (428.62×), Parenthood (film) (246.11×), Shaun the Sheep (179.56×), and Scooby-Doo (75.86×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Garfield. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.