A data profile of the people who buy, follow and care about Scooby-Doo in United Kingdom — modelled from more than twelve digital signal sources. Scooby-Doo has an estimated audience of 5,905,958 people in United Kingdom.
The average Scooby-Doo fan in United Kingdom is 40.0 years old, more female, and lives primarily in England.
The audience is concentrated in England, North West, Scotland.
Top brand affinities include Willy Wonka, Doro (musician), FC Rascasse, with strongest over-indexing on Willy Wonka (4.04× the country average).
Compared to the country baseline, this audience shows distinctive patterns across 3 brand affinities and 13 regions tracked by Rascasse.
The typical Scooby-Doo fan in United Kingdom is more female, around 40.0 years old, with a notable affinity for Willy Wonka.
The key figures that characterise the Scooby-Doo profile in United Kingdom.
64.1% are female, 35.9% are male, average age 40.0.
| Metric | Value |
|---|---|
| Female | 64.1% |
| Male | 35.9% |
| Average age | 40.0 |
| Estimated audience size | 5,905,958 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 16% | |
| 30-39 | 21% | |
| 40-49 | 24% | |
| 50+ | 20% |
of the worldwide Scooby-Doo audience comes from United Kingdom.
| Country | Share |
|---|---|
| United States | 42.0% |
| Brazil | 21.3% |
| United Kingdom | 8.1% |
Where the Scooby-Doo audience in United Kingdom is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | England | ~5M | 1.32× | |
| 02 | Wales | ~500K | 1.27× | |
| 03 | Scotland | ~700K | 1.22× | |
| 04 | Northern Ireland | ~200K | 1.19× | |
| 05 | North West | ~800K | 1.07× | |
| 06 | South West | ~500K | 0.98× | |
| 07 | East Midlands | ~500K | 0.94× | |
| 08 | East of England | ~500K | 0.82× | |
| 09 | North East | ~200K | 0.78× | |
| 10 | South East | ~700K | 0.77× | |
| 11 | Greater London | ~600K | 0.70× | |
| 12 | Yorkshire and the Humber | ~400K | 0.66× | |
| 13 | West Midlands | ~200K | 0.60× |
The strongest cross-interests of the Scooby-Doo audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | FC Rascasse | Sports | 4.55× | ||
| 02 | Willy Wonka | Literature | 4.04× | ||
| 03 | Doro (musician) | Music & Radio | 2.62× |
Scooby-Doo has an estimated audience of 5,905,958 people in United Kingdom, concentrated in England and North West.
64.1% of Scooby-Doo fans are female, 35.9% are male, with an average age of 40.0 years.
Scooby-Doo fans show strongest brand affinity for Willy Wonka (4.04×), Doro (musician) (2.62×), and FC Rascasse (4.55×) over the country average.
Scooby-Doo fans in United Kingdom are most concentrated in England (reach ~5M), North West (reach ~800K), and Scotland (reach ~700K). These three regions account for the largest share of the active audience.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Kingdom who actively search for Scooby-Doo. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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