Animated movies Audience in Mexico

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Animated movies has an estimated audience of 8,324,173 people in Mexico. 48.9% are female, 51.1% are male, average age 31.5. Top regions: State of Mexico, Distrito Federal, Baja California. Top brand affinities: ANIMEFLV, Romanticism, Creative Commons, BTS, Masha and the Bear.

The average Animated movies fan in Mexico is 31.5 years old, balanced, and lives primarily in State of Mexico. The audience is concentrated in State of Mexico, Distrito Federal, Baja California. Top brand affinities include ANIMEFLV, Romanticism, Creative Commons, with strongest over-indexing on ANIMEFLV (1.64× the country average). Demographically, the Animated movies audience skews balanced with an average age of 31.5, and over-indexes on personality traits such as Risk Appetite, Mindfulness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 26 regions tracked by Rascasse.

Category: Movies & TV · Type: Topic · Subtype: Movie genre

Demographics of Animated movies fans

Demographic split for Animated movies audience in Mexico
MetricValue
Female48.9%
Male51.1%
Average age31.5
Estimated audience size8,324,173

Audience persona

The typical Animated movies fan in Mexico is balanced, around 31.5 years old, with strong Risk Appetite tendencies and a notable affinity for ANIMEFLV.

Top regions in Mexico

Top regions ranked by reach for Animated movies in Mexico
RegionReachAffinity
State of Mexico1,114,1320.97×
Distrito Federal901,0670.82×
Baja California838,8142.43×
Nuevo Leon737,9011.48×
Jalisco674,4681.1×
Coahuila de Zaragoza490,5461.96×
Chihuahua489,6761.7×
Chiapas444,8311.78×
Veracruz (state)362,7430.74×
Guanajuato357,7250.91×
Puebla323,5690.73×
Michoacan de Ocampo219,3020.76×
Yucatan186,8321.08×
Sinaloa178,9540.81×
Oaxaca132,5000.57×
Hidalgo126,5560.63×
Guerrero123,4080.58×
Durango105,4720.92×
Morelos97,3570.68×
Aguascalientes90,8960.86×
Zacatecas69,2850.66×
Tlaxcala59,6620.62×
Baja California Sur56,1520.84×
Nayarit55,0480.68×
Campeche50,9030.8×
Colima46,6890.87×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Animated movies audience
BrandAffinityCategory
ANIMEFLV1.64×Internet & Social Media
Romanticism1.51×Politics & Society
Creative Commons1.53×Technology & Electronics
BTS1.52×Music & Radio
Masha and the Bear2.54×Movies & TV
Minecraft1.67×Games
Romantic music1.72×Music & Radio
Roblox1.5×Games
Japanese popular culture1.59×Travel & Leisure
Mexican cumbia1.51×Music & Radio
Crunchyroll1.68×Games
SpongeBob SquarePants1.64×Movies & TV
Latin American music1.58×Music & Radio
Peruvian cumbia1.61×Music & Radio
Japanese art1.54×Arts & Culture
Cartoon1.53×Movies & TV
Argentine cumbia1.6×Music & Radio
Chivalric romance1.52×Literature
Anime and manga fandom1.51×Literature
PAW Patrol1.68×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Animated movies audience
TraitClusterScore
Risk AppetiteTHRILL2.55
MindfulnessBALANCE2.51
SpiritualityBALANCE1.47
TravellingTHRILL1.27
LGBTQ+ IdentityOPEN1.17
PatriotismCONSERVATISM1.14

Worldwide distribution

Worldwide audience distribution share by country for Animated movies
CountryShare
United States18.2%
Japan8.1%
China8.0%

See Animated movies audiences in other countries

More Movie genre audiences in Mexico

Frequently asked questions

How many fans does Animated movies have in Mexico?

Animated movies has an estimated audience of 8,324,173 people in Mexico, concentrated in State of Mexico and Distrito Federal.

What is the gender split and age of Animated movies fans?

48.9% of Animated movies fans are female, 51.1% are male, with an average age of 31.5 years.

Which brands do Animated movies fans like most?

Animated movies fans show strongest brand affinity for ANIMEFLV (1.64×), Romanticism (1.51×), and Creative Commons (1.53×) over the country average.

Where do Animated movies fans live in Mexico?

Animated movies fans in Mexico are most concentrated in State of Mexico (reach 1,114,132), Distrito Federal (reach 901,067), and Baja California (reach 838,814). These three regions account for the largest share of the active audience.

What other brands do Animated movies fans also like?

Beyond Animated movies itself, the audience over-indexes on Romanticism (1.51×), Creative Commons (1.53×), BTS (1.52×), and Masha and the Bear (2.54×) compared to the Mexico average.

How to read this data

Audience size is the estimated number of people in Mexico who actively search for Animated movies. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Mexico. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.