Konami Audience in Germany
Konami has an estimated audience of 272,907 people in Germany. 23.2% are female, 76.8% are male, average age 30.8. Top regions: Nordrhein-Westfalen, Bayern, Hessen. Top brand affinities: Porta (rapper), Avengers (band), Epic Games, Ubisoft, Blizzard Entertainment.
The average Konami fan in Germany is 30.8 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Hessen. Top brand affinities include Porta (rapper), Avengers (band), Epic Games, with strongest over-indexing on Porta (rapper) (36.03× the country average). Demographically, the Konami audience skews more male with an average age of 30.8, and over-indexes on personality traits such as Early Adopter Mentality, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Games · Type: Video / Board Game · Subtype: Consulting
Demographics of Konami fans
| Metric | Value |
|---|---|
| Female | 23.2% |
| Male | 76.8% |
| Average age | 30.8 |
| Estimated audience size | 272,907 |
Audience persona
The typical Konami fan in Germany is more male, around 30.8 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Porta (rapper).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 61,165 | 1.02× |
| Bayern | 40,321 | 0.92× |
| Hessen | 39,834 | 1.92× |
| Baden-Württemberg | 34,555 | 0.93× |
| Niedersachsen | 23,167 | 0.87× |
| Berlin | 16,917 | 1.39× |
| Rheinland-Pfalz | 13,936 | 1.02× |
| Sachsen | 11,842 | 0.88× |
| Schleswig-Holstein | 8,236 | 0.84× |
| Brandenburg | 7,370 | 0.87× |
| Sachsen-Anhalt | 6,535 | 0.92× |
| Hamburg | 5,717 | 0.93× |
| Thüringen | 5,432 | 0.78× |
| Mecklenburg-Vorpommern | 3,786 | 0.73× |
| Saarland | 3,075 | 0.92× |
| Bremen | 2,477 | 1.06× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Porta (rapper) | 36.03× | Home & Garden |
| Avengers (band) | 27.13× | Music & Radio |
| Epic Games | 11.24× | Games |
| Ubisoft | 18.64× | Games |
| Blizzard Entertainment | 28.57× | Games |
| Rockstar Games | 17.3× | Games |
| Supercell (video game company) | 22.08× | Games |
| Steam | 5.78× | Games |
| First-person shooter games | 5.48× | Games |
| Slam Dunk (manga) | 52.86× | Literature |
| Seinen manga | 21.56× | Literature |
| Borussia Dortmund | 2.11× | Sports |
| Adventure game | 4.66× | Games |
| Transfermarkt | 3.85× | Sports |
| Ribena | 120.96× | Food & Beverages |
| Pro Evolution Soccer | 20.97× | Games |
| Akira (film) | 23.5× | Movies & TV |
| Capcom | 31.63× | Games |
| Online games | 3.9× | Games |
| Akira (manga) | 24.5× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.93 |
| Tradition | CONSERVATISM | 1.57 |
| Patriotism | CONSERVATISM | 1.38 |
| Social Media Usage | JOY | 1.35 |
| Career Orientation | POWER | 1.22 |
| DIY Mentality | THRILL | 1.11 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 16.8% |
| Japan | 8.0% |
| Indonesia | 5.7% |
See Konami audiences in other countries
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Frequently asked questions
How many fans does Konami have in Germany?
Konami has an estimated audience of 272,907 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Konami fans?
23.2% of Konami fans are female, 76.8% are male, with an average age of 30.8 years.
Which brands do Konami fans like most?
Konami fans show strongest brand affinity for Porta (rapper) (36.03×), Avengers (band) (27.13×), and Epic Games (11.24×) over the country average.
Where do Konami fans live in Germany?
Konami fans in Germany are most concentrated in Nordrhein-Westfalen (reach 61,165), Bayern (reach 40,321), and Hessen (reach 39,834). These three regions account for the largest share of the active audience.
What other brands do Konami fans also like?
Beyond Konami itself, the audience over-indexes on Avengers (band) (27.13×), Epic Games (11.24×), Ubisoft (18.64×), and Blizzard Entertainment (28.57×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Konami. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.