Seinen manga Audience in Germany

Seinen manga has an estimated audience of 418,488 people in Germany. 47.6% are female, 52.4% are male, average age 28.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Goon, Progressive rock, Artistic inspiration, Loincloth, Natural rubber.
The average Seinen manga fan in Germany is 28.3 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Goon, Progressive rock, Artistic inspiration, with strongest over-indexing on Goon (23.84× the country average). Demographically, the Seinen manga audience skews balanced with an average age of 28.3, and over-indexes on personality traits such as LGBTQ+ Identity, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Literature · Type: Topic · Subtype: Literary genre
Demographics of Seinen manga fans
| Metric | Value |
|---|---|
| Female | 47.6% |
| Male | 52.4% |
| Average age | 28.3 |
| Estimated audience size | 418,488 |
Audience persona
The typical Seinen manga fan in Germany is balanced, around 28.3 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Goon.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 96,463 | 1.05× |
| Bayern | 66,215 | 0.98× |
| Baden-Württemberg | 56,615 | 0.99× |
| Niedersachsen | 40,972 | 1.01× |
| Hessen | 34,496 | 1.08× |
| Sachsen | 22,215 | 1.08× |
| Rheinland-Pfalz | 22,099 | 1.05× |
| Berlin | 19,987 | 1.07× |
| Schleswig-Holstein | 14,696 | 0.98× |
| Brandenburg | 12,140 | 0.94× |
| Sachsen-Anhalt | 11,087 | 1.02× |
| Thüringen | 10,017 | 0.94× |
| Hamburg | 8,879 | 0.94× |
| Mecklenburg-Vorpommern | 7,409 | 0.93× |
| Saarland | 4,989 | 0.97× |
| Bremen | 3,451 | 0.96× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Goon | 23.84× | Movies & TV |
| Progressive rock | 4.34× | Music & Radio |
| Artistic inspiration | 2.73× | Arts & Culture |
| Loincloth | 4.25× | Fashion & Accessoires |
| Natural rubber | 3.38× | Cars & Mobility |
| Handmade Gifts | 2.16× | Kids & Family |
| Gruppo Torinese Trasporti | 20.81× | Cars & Mobility |
| Edvard Grieg | 8.33× | Literature |
| Harvey Mudd College | 16.57× | Business & Career |
| Personalised Gifts | 1.54× | Home & Garden |
| Ireen Sheer | 2.22× | Music & Radio |
| Commercial mortgage | 1.53× | Business & Career |
| Hypertext | 2.15× | Technology & Electronics |
| Nebelung | 7.01× | Pets & Animals |
| Stamp collecting | 3.74× | Home & Garden |
| Scratching post | 4.12× | Pets & Animals |
| The Journey (1959 film) | 10.17× | Movies & TV |
| Noirmoutier-en-l'Île | 14.19× | Travel & Leisure |
| DEFCON (video game) | 4.65× | Games |
| Minestrone | 1.6× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.93 |
| Sports Activity | POWER | 1.68 |
| Sustainability | BALANCE | 1.52 |
| Urban Lifestyle | OPEN | 1.49 |
| DIY Mentality | THRILL | 1.34 |
| Social Media Usage | JOY | 1.31 |
Worldwide distribution
| Country | Share |
|---|---|
| Japan | 72.2% |
| United States | 7.7% |
| Taiwan | 3.2% |
See Seinen manga audiences in other countries
More Literary genre audiences in Germany
- Humour (12,050,199)
- Fiction books (9,137,692)
- Fairy tale (7,195,530)
- Bestseller (6,261,458)
- Manga (5,559,993)
Frequently asked questions
How many fans does Seinen manga have in Germany?
Seinen manga has an estimated audience of 418,488 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Seinen manga fans?
47.6% of Seinen manga fans are female, 52.4% are male, with an average age of 28.3 years.
Which brands do Seinen manga fans like most?
Seinen manga fans show strongest brand affinity for Goon (23.84×), Progressive rock (4.34×), and Artistic inspiration (2.73×) over the country average.
Where do Seinen manga fans live in Germany?
Seinen manga fans in Germany are most concentrated in Nordrhein-Westfalen (reach 96,463), Bayern (reach 66,215), and Baden-Württemberg (reach 56,615). These three regions account for the largest share of the active audience.
What other brands do Seinen manga fans also like?
Beyond Seinen manga itself, the audience over-indexes on Progressive rock (4.34×), Artistic inspiration (2.73×), Loincloth (4.25×), and Natural rubber (3.38×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Seinen manga. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.