Rachel McAdams Audience in Germany
Rachel McAdams has an estimated audience of 572,515 people in Germany. 43.0% are female, 57.0% are male, average age 28.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Tom Holland, Superman (TV series), Benedict Cumberbatch, Nina Dobrev, Tom Hiddleston.
The average Rachel McAdams fan in Germany is 28.5 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Tom Holland, Superman (TV series), Benedict Cumberbatch, with strongest over-indexing on Tom Holland (60.87× the country average). Demographically, the Rachel McAdams audience skews more male with an average age of 28.5, and over-indexes on personality traits such as Tradition, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star
Demographics of Rachel McAdams fans
| Metric | Value |
|---|---|
| Female | 43.0% |
| Male | 57.0% |
| Average age | 28.5 |
| Estimated audience size | 572,515 |
Audience persona
The typical Rachel McAdams fan in Germany is more male, around 28.5 years old, with strong Tradition tendencies and a notable affinity for Tom Holland.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 135,860 | 1.08× |
| Bayern | 100,212 | 1.09× |
| Baden-Württemberg | 81,308 | 1.04× |
| Niedersachsen | 55,131 | 0.99× |
| Hessen | 50,425 | 1.16× |
| Berlin | 32,337 | 1.26× |
| Rheinland-Pfalz | 28,561 | 1× |
| Sachsen | 25,198 | 0.9× |
| Schleswig-Holstein | 20,545 | 1× |
| Brandenburg | 16,409 | 0.92× |
| Hamburg | 13,706 | 1.06× |
| Sachsen-Anhalt | 13,188 | 0.89× |
| Thüringen | 12,795 | 0.88× |
| Mecklenburg-Vorpommern | 9,333 | 0.85× |
| Saarland | 6,377 | 0.91× |
| Bremen | 4,760 | 0.97× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Tom Holland | 60.87× | Movies & TV |
| Superman (TV series) | 52.15× | Movies & TV |
| Benedict Cumberbatch | 63.27× | Movies & TV |
| Nina Dobrev | 49.45× | Movies & TV |
| Tom Hiddleston | 61.46× | Movies & TV |
| Elizabeth Olsen | 63.81× | Movies & TV |
| Kaya Scodelario | 43.37× | Movies & TV |
| Maisie Williams | 41.99× | Movies & TV |
| Doctor Strange (film) | 36.12× | Movies & TV |
| Barbie | 6.22× | Movies & TV |
| Spy Game | 46.94× | Movies & TV |
| Prison Break | 18.7× | Movies & TV |
| Harry Potter | 3.82× | Movies & TV |
| Man of Steel (film) | 48.2× | Movies & TV |
| Snowpiercer | 31.81× | Movies & TV |
| Wolverine (comic book) | 26.46× | Literature |
| Rosamund Pike | 20× | Movies & TV |
| Andrew Garfield | 17.53× | Movies & TV |
| Solaris | 36.8× | Movies & TV |
| Judi Dench | 20× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.92 |
| LGBTQ+ Identity | OPEN | 1.5 |
| Convenience Orientation | PREMIUM | 1.46 |
| Early Adopter Mentality | POWER | 1.39 |
| Community Orientation | OPEN | 1.35 |
| Sustainability | BALANCE | 1.34 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 33.5% |
| United Kingdom | 6.7% |
| Brazil | 6.3% |
See Rachel McAdams audiences in other countries
More Actor Actress or TV Star audiences in Germany
- Sydney Sweeney (8,044,933)
- Ana de Armas (6,469,446)
- Collien Ulmen-Fernandes (5,988,746)
- Christian Ulmen (5,607,065)
- Jenna Ortega (5,358,598)
Frequently asked questions
How many fans does Rachel McAdams have in Germany?
Rachel McAdams has an estimated audience of 572,515 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Rachel McAdams fans?
43.0% of Rachel McAdams fans are female, 57.0% are male, with an average age of 28.5 years.
Which brands do Rachel McAdams fans like most?
Rachel McAdams fans show strongest brand affinity for Tom Holland (60.87×), Superman (TV series) (52.15×), and Benedict Cumberbatch (63.27×) over the country average.
Where do Rachel McAdams fans live in Germany?
Rachel McAdams fans in Germany are most concentrated in Nordrhein-Westfalen (reach 135,860), Bayern (reach 100,212), and Baden-Württemberg (reach 81,308). These three regions account for the largest share of the active audience.
What other brands do Rachel McAdams fans also like?
Beyond Rachel McAdams itself, the audience over-indexes on Superman (TV series) (52.15×), Benedict Cumberbatch (63.27×), Nina Dobrev (49.45×), and Tom Hiddleston (61.46×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Rachel McAdams. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.