Rascasse Audience Intelligence

Maisie Williams Audience in Germany

A data profile of the people who buy, follow and care about Maisie Williams in Germany — modelled from more than twelve digital signal sources. Maisie Williams has an estimated audience of 578,479 people in Germany.

#631among Actor Actress or TV Star in Germany#1896among Person in Germany#1546in Movies & TV

The average Maisie Williams fan in Germany is 31.6 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Tom Holland, Superman (TV series), Nina Dobrev, with strongest over-indexing on Tom Holland (35.27× the country average).

Demographically, the Maisie Williams audience skews more male with an average age of 31.6, and over-indexes on personality traits such as Family Orientation, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Maisie Williams fan in Germany is more male, around 31.6 years old, with strong Family Orientation tendencies and a notable affinity for Tom Holland.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Maisie Williams profile in Germany.

Audience size
578K
in Germany
Gender
39.1%♀
60.9% male
Age
31.6
average years
Country rank
#10426
Person in Germany
Fig. 01

Search interest · 12-month trend

+35%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Maisie Williams fans

39.1% are female, 60.9% are male, average age 31.6.

Fig. 02

Gender split

39.1%
Female
60.9%
Male
Demographic split for Maisie Williams audience in Germany
MetricValue
Female39.1%
Male60.9%
Average age31.6
Estimated audience size578,479
Fig. 03

Age distribution

Ø 31.6
average years
Age distribution of the Maisie Williams audience in Germany
Age bracketShare%
16-1942%
20-2919%
30-3917%
40-4914%
50+8%
Fig. 04

Worldwide distribution

5.9%

of the worldwide Maisie Williams audience comes from Germany.

Worldwide audience distribution share by country for Maisie Williams
CountryShare
United States24.6%
India15.0%
United Kingdom8.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Maisie Williams audience in Germany is strongest.

Fig. 05

Top regions by affinity

Maisie Williams fans by region: top regions in Germany
#RegionReachAffinity×
01Niedersachsen~60K1.10×
02Hessen~40K1.09×
03Schleswig-Holstein~20K1.09×
04Nordrhein-Westfalen~100K1.08×
05Berlin~30K1.06×
06Bremen~5K1.05×
07Saarland~7K1.02×
08Sachsen-Anhalt~10K1.01×
09Bayern~90K0.99×
10Baden-Württemberg~70K0.96×
11Sachsen~30K0.96×
12Thüringen~10K0.96×
13Hamburg~10K0.94×
14Brandenburg~20K0.92×
15Mecklenburg-Vorpommern~9K0.91×
16Rheinland-Pfalz~20K0.88×
Fig. 06

Affinity by region

Affinity by region — Maisie Williams, Germany
0.88×1.00×1.10×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Maisie Williams audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Maisie Williams audience
#·InterestCategoryAffinity×
01Elizabeth OlsenMovies & TV47.97×
02Chiwetel EjioforMovies & TV44.78×
03Tom HiddlestonMovies & TV43.97×
04Benedict CumberbatchMovies & TV43.77×
05Rachel McAdamsMovies & TV41.49×
06Nina DobrevMovies & TV38.92×
07Tom HollandMovies & TV35.27×
08Superman (TV series)Movies & TV31.70×
09Kaya ScodelarioMovies & TV25.22×
10Emilia ClarkeMovies & TV23.23×
11Peter DinklageMovies & TV21.99×
12Doctor Strange (film)Movies & TV21.60×
13Jennifer's BodyMovies & TV21.18×
14Lena HeadeyMovies & TV19.91×
15Kristen BellMovies & TV19.91×
16David HarbourMovies & TV15.90×
17Millie Bobby BrownMovies & TV15.31×
18FirefoxInternet & Social Media12.26×
19Sadie SinkMovies & TV11.76×
20Harry PotterMovies & TV3.35×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Maisie Williams audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Maisie Williams audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM1.33×
IndividualismJOY1.11×
SpiritualityBALANCE1.07×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Maisie Williams audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.68×
IndulgenceJOY0.71×
Community OrientationOPEN0.77×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Maisie Williams have in Germany?

Maisie Williams has an estimated audience of 578,479 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Maisie Williams fans?

39.1% of Maisie Williams fans are female, 60.9% are male, with an average age of 31.6 years.

03

Which brands do Maisie Williams fans like most?

Maisie Williams fans show strongest brand affinity for Tom Holland (35.27×), Superman (TV series) (31.7×), and Nina Dobrev (38.92×) over the country average.

04

Where do Maisie Williams fans live in Germany?

Maisie Williams fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~90K), and Baden-Württemberg (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Maisie Williams fans also like?

Beyond Maisie Williams itself, the audience over-indexes on Superman (TV series) (31.7×), Nina Dobrev (38.92×), Benedict Cumberbatch (43.77×), and Elizabeth Olsen (47.97×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Actor Actress or TV Star audiences in Germany

See Maisie Williams audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Maisie Williams. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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