Michael Shannon Audience in United States

Michael Shannon logo

Michael Shannon has an estimated audience of 2,231,828 people in United States. 45.4% are female, 54.6% are male, average age 27.8. Top regions: California, Texas, New York. Top brand affinities: Michael Keaton, Riley Keough, Green Lantern, Smallville, Catwoman (film).

The average Michael Shannon fan in United States is 27.8 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Michael Keaton, Riley Keough, Green Lantern, with strongest over-indexing on Michael Keaton (150.74× the country average). Demographically, the Michael Shannon audience skews balanced with an average age of 27.8, and over-indexes on personality traits such as Travelling, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Michael Shannon fans

Demographic split for Michael Shannon audience in United States
MetricValue
Female45.4%
Male54.6%
Average age27.8
Estimated audience size2,231,828

Audience persona

The typical Michael Shannon fan in United States is balanced, around 27.8 years old, with strong Travelling tendencies and a notable affinity for Michael Keaton.

Top regions in United States

Top regions ranked by reach for Michael Shannon in United States
RegionReachAffinity
California238,5170.97×
Texas182,6860.95×
New York136,8971.1×
Florida128,1910.85×
Illinois117,3321.58×
Pennsylvania77,8501.04×
Ohio73,5291.07×
North Carolina67,3311×
Georgia64,4420.94×
Michigan60,4321.04×
Washington50,7821.13×
Virginia49,1220.9×
New Jersey48,3310.85×
Tennessee46,6201.04×
Indiana46,3691.14×
Massachusetts45,2231.03×
Missouri42,6921.19×
Arizona41,9570.92×
Colorado40,5121.15×
Wisconsin36,3451.08×
Kentucky35,7451.28×
Minnesota34,3471.07×
Oregon32,7971.28×
South Carolina30,9010.92×
Maryland29,7730.78×
Oklahoma27,7831.12×
Alabama24,3990.78×
Louisiana23,9900.83×
Connecticut21,2680.95×
Utah20,2951.02×
Nevada18,8110.87×
Iowa18,3751×
Kansas18,2121.04×
Arkansas18,1700.99×
Mississippi14,9230.81×
Idaho12,9011.15×
New Mexico11,6321.04×
Nebraska10,2290.91×
West Virginia10,0100.96×
New Hampshire9,6191.09×
Maine8,7471.09×
Hawaii7,3750.77×
Montana6,7941.1×
Rhode Island6,5640.92×
Washington, District of Columbia5,4190.81×
Delaware5,0750.82×
South Dakota4,4510.86×
Alaska4,4050.92×
Vermont3,9701.01×
North Dakota3,9080.85×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Michael Shannon audience
BrandAffinityCategory
Michael Keaton150.74×Movies & TV
Riley Keough171.9×Fashion & Accessoires
Green Lantern108.49×Movies & TV
Smallville116.19×Movies & TV
Catwoman (film)173.36×Movies & TV
Lizzy Caplan129.61×Movies & TV
Superman (TV series)38.98×Movies & TV
Supergirl (U.S. TV series)99.99×Movies & TV
Watchmen (film)109×Movies & TV
Birds of Prey (TV series)102.47×Movies & TV
Young Justice (TV series)138.87×Movies & TV
The Batman (TV series)60.67×Movies & TV
DC Universe Online81.98×Games
Man of Steel (film)72.47×Movies & TV
The Dark Knight Rises63.97×Movies & TV
DC animated universe99.29×Movies & TV
Sydney Kings270.02×Sports
Red Mango146.69×Food & Beverages
DC Universe Animated Original Movies129.09×Movies & TV
Gotham (TV series)55.79×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Michael Shannon audience
TraitClusterScore
TravellingTHRILL2.51
Early Adopter MentalityPOWER1.33
LGBTQ+ IdentityOPEN1.31
PatriotismCONSERVATISM1.31
IndividualismJOY1.27
Convenience OrientationPREMIUM1.27

Worldwide distribution

Worldwide audience distribution share by country for Michael Shannon
CountryShare
United States45.6%
United Kingdom10.3%
Germany6.3%

See Michael Shannon audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Michael Shannon have in United States?

Michael Shannon has an estimated audience of 2,231,828 people in United States, concentrated in California and Texas.

What is the gender split and age of Michael Shannon fans?

45.4% of Michael Shannon fans are female, 54.6% are male, with an average age of 27.8 years.

Which brands do Michael Shannon fans like most?

Michael Shannon fans show strongest brand affinity for Michael Keaton (150.74×), Riley Keough (171.9×), and Green Lantern (108.49×) over the country average.

Where do Michael Shannon fans live in United States?

Michael Shannon fans in United States are most concentrated in California (reach 238,517), Texas (reach 182,686), and New York (reach 136,897). These three regions account for the largest share of the active audience.

What other brands do Michael Shannon fans also like?

Beyond Michael Shannon itself, the audience over-indexes on Riley Keough (171.9×), Green Lantern (108.49×), Smallville (116.19×), and Catwoman (film) (173.36×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Michael Shannon. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.