Red Mango Audience in United States
Red Mango has an estimated audience of 268,078 people in United States. 57.8% are female, 42.2% are male, average age 32.8. Top regions: New York, Illinois, New Jersey. Top brand affinities: Sam Rockwell, Hilary Swank, Tim Roth, Michael Shannon, Jennifer Love Hewitt.
The average Red Mango fan in United States is 32.8 years old, more female, and lives primarily in New York. The audience is concentrated in New York, Illinois, New Jersey. Top brand affinities include Sam Rockwell, Hilary Swank, Tim Roth, with strongest over-indexing on Sam Rockwell (268.04× the country average). Demographically, the Red Mango audience skews more female with an average age of 32.8, and over-indexes on personality traits such as Luxury Orientation, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Food & Beverages · Type: Brand
Demographics of Red Mango fans
| Metric | Value |
|---|---|
| Female | 57.8% |
| Male | 42.2% |
| Average age | 32.8 |
| Estimated audience size | 268,078 |
Audience persona
The typical Red Mango fan in United States is more female, around 32.8 years old, with strong Luxury Orientation tendencies and a notable affinity for Sam Rockwell.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| New York | 120,726 | 8.06× |
| Illinois | 52,275 | 5.85× |
| New Jersey | 23,967 | 3.52× |
| Texas | 23,254 | 1.01× |
| Indiana | 20,560 | 4.2× |
| California | 12,873 | 0.44× |
| New Hampshire | 10,772 | 10.2× |
| Kentucky | 8,187 | 2.44× |
| North Carolina | 7,656 | 0.95× |
| Florida | 6,542 | 0.36× |
| Virginia | 6,388 | 0.98× |
| Massachusetts | 3,989 | 0.76× |
| Nevada | 3,592 | 1.39× |
| Pennsylvania | 2,777 | 0.31× |
| Washington | 2,496 | 0.46× |
| Georgia | 2,335 | 0.28× |
| Maryland | 1,720 | 0.37× |
| Connecticut | 1,688 | 0.63× |
| Arizona | 1,643 | 0.3× |
| Ohio | 1,533 | 0.19× |
| Michigan | 1,433 | 0.2× |
| Nebraska | 1,342 | 1× |
| Utah | 1,273 | 0.53× |
| Tennessee | 1,221 | 0.23× |
| Colorado | 1,140 | 0.27× |
| Wisconsin | 1,120 | 0.28× |
| Missouri | 1,063 | 0.25× |
| Louisiana | 953 | 0.28× |
| South Carolina | 889 | 0.22× |
| Alabama | 731 | 0.2× |
| Oregon | 713 | 0.23× |
| Minnesota | 654 | 0.17× |
| Maine | 648 | 0.67× |
| Oklahoma | 617 | 0.21× |
| Arkansas | 503 | 0.23× |
| Hawaii | 481 | 0.42× |
| Kansas | 479 | 0.23× |
| Iowa | 474 | 0.21× |
| Washington, District of Columbia | 399 | 0.5× |
| Wyoming | 338 | 0.85× |
| Rhode Island | 299 | 0.35× |
| Mississippi | 287 | 0.13× |
| New Mexico | 237 | 0.18× |
| Idaho | 213 | 0.16× |
| West Virginia | 190 | 0.15× |
| Delaware | 166 | 0.22× |
| Alaska | 151 | 0.26× |
| Vermont | 132 | 0.28× |
| Montana | 132 | 0.18× |
| North Dakota | 131 | 0.24× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Sam Rockwell | 268.04× | Movies & TV |
| Hilary Swank | 277.81× | Movies & TV |
| Tim Roth | 254.61× | Movies & TV |
| Michael Shannon | 112.86× | Movies & TV |
| Jennifer Love Hewitt | 33.96× | Movies & TV |
| James Franco | 17.88× | Movies & TV |
| Beefeater Gin | 60.3× | Food & Beverages |
| Brittany Snow | 12.3× | Movies & TV |
| Planet Fitness | 4.42× | Sports |
| Smoothie | 8.31× | Food & Beverages |
| Frozen yogurt | 17.05× | Food & Beverages |
| Kirsten Dunst | 12.68× | Movies & TV |
| Fruits Basket | 26.64× | Literature |
| Rosario Dawson | 18.11× | Movies & TV |
| Menchie's Frozen Yogurt | 19.95× | Food & Beverages |
| Diaper bag | 5.45× | Kids & Family |
| Harris Teeter | 7.54× | Shopping |
| Boost Juice | 50.68× | Food & Beverages |
| Melanie Lynskey | 12.68× | Movies & TV |
| Scooby-Doo | 3.95× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 2.53 |
| Design Affinity | PREMIUM | 1.9 |
| Patriotism | CONSERVATISM | 1.56 |
| Urban Lifestyle | OPEN | 1.54 |
| Risk Appetite | THRILL | 1.43 |
| Family Orientation | CONSERVATISM | 1.41 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 67.9% |
| India | 9.7% |
| Japan | 4.5% |
See Red Mango audiences in other countries
More Food & Beverages audiences in United States
- Walmart (94,971,264)
- Target Corporation (79,586,810)
- Macy's (79,019,110)
- Lowe's (75,832,553)
- EBay (75,427,823)
Frequently asked questions
How many fans does Red Mango have in United States?
Red Mango has an estimated audience of 268,078 people in United States, concentrated in New York and Illinois.
What is the gender split and age of Red Mango fans?
57.8% of Red Mango fans are female, 42.2% are male, with an average age of 32.8 years.
Which brands do Red Mango fans like most?
Red Mango fans show strongest brand affinity for Sam Rockwell (268.04×), Hilary Swank (277.81×), and Tim Roth (254.61×) over the country average.
Where do Red Mango fans live in United States?
Red Mango fans in United States are most concentrated in New York (reach 120,726), Illinois (reach 52,275), and New Jersey (reach 23,967). These three regions account for the largest share of the active audience.
What other brands do Red Mango fans also like?
Beyond Red Mango itself, the audience over-indexes on Hilary Swank (277.81×), Tim Roth (254.61×), Michael Shannon (112.86×), and Jennifer Love Hewitt (33.96×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Red Mango. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.