Rascasse Audience Intelligence

Red Mango Target Market in United States

A data profile of the people who buy, follow and care about Red Mango in United States — modelled from more than twelve digital signal sources. Red Mango has an estimated audience of 260,675 people in United States.

#5377among Brand in United States#2638in Food & Beverages

The average Red Mango fan in United States is 32.8 years old, more female, and lives primarily in New York.

The audience is concentrated in New York, Illinois, New Jersey.

Top brand affinities include Sam Rockwell, Hilary Swank, Tim Roth, with strongest over-indexing on Sam Rockwell (307.17× the country average).

Demographically, the Red Mango audience skews more female with an average age of 32.8, and over-indexes on personality traits such as Patriotism, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Red Mango fan in United States is more female, around 32.8 years old, with strong Patriotism tendencies and a notable affinity for Sam Rockwell.

Category: Food & Beverages · Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Red Mango profile in United States.

Audience size
261K
in United States
Gender
57.8%♀
42.2% male
Age
32.8
average years
Country rank
#51782
Brand in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Red Mango

57.8% are female, 42.2% are male, average age 32.8.

Fig. 02

Gender split

57.8%
Female
42.2%
Male
Demographic split for Red Mango audience in United States
MetricValue
Female57.8%
Male42.2%
Average age32.8
Estimated audience size260,675
Fig. 03

Age distribution

Ø 32.8
average years
Age distribution of the Red Mango audience in United States
Age bracketShare%
16-1936%
20-2924%
30-3917%
40-4913%
50+10%
Fig. 04

Worldwide distribution

67.2%

of the worldwide Red Mango audience comes from United States.

Worldwide audience distribution share by country for Red Mango
CountryShare
United States67.2%
India9.8%
Japan4.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Red Mango audience in United States is strongest.

Fig. 05

Top regions by affinity

Red Mango customers by region in United States
#RegionReachAffinity×
01New Hampshire~10K9.60×
02New York~100K9.52×
03Illinois~50K5.88×
04Indiana~20K4.40×
05New Jersey~30K4.37×
06Kentucky~8K2.49×
07Wyoming<1K1.17×
08Texas~30K1.16×
09Nebraska~1K0.97×
10Virginia~6K0.91×
11Alaska<1K0.86×
12North Dakota<1K0.86×
13North Carolina~7K0.85×
14Nevada~2K0.84×
15Montana<1K0.84×
16South Dakota<1K0.84×
17West Virginia~1K0.81×
18Maine<1K0.81×
19Idaho~1K0.78×
20Delaware<1K0.78×
21Mississippi~2K0.76×
22Rhode Island<1K0.76×
23New Mexico~1K0.75×
24Connecticut~2K0.73×
25Hawaii<1K0.73×
26Massachusetts~4K0.72×
27Washington, District of Columbia<1K0.72×
28Arkansas~1K0.67×
29Iowa~1K0.65×
30Kansas~1K0.65×
31Utah~2K0.64×
32Oklahoma~2K0.62×
33Alabama~2K0.57×
34Louisiana~2K0.57×
35Oregon~2K0.55×
36South Carolina~2K0.53×
37Wisconsin~2K0.51×
38Washington~3K0.50×
39Maryland~2K0.50×
40Missouri~2K0.50×
41Minnesota~2K0.50×
42Tennessee~3K0.48×
43Colorado~2K0.47×
44Arizona~3K0.46×
45Michigan~3K0.41×
46Georgia~3K0.40×
47California~10K0.39×
48Pennsylvania~4K0.39×
49Florida~7K0.38×
50Ohio~3K0.38×
Fig. 06

Affinity by region

Affinity by region — Red Mango, United States
0.38×1.00×9.60×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Red Mango audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Red Mango audience
#·InterestCategoryAffinity×
01Tim RothMovies & TV321.10×
02Hilary SwankMovies & TV310.05×
03Sam RockwellMovies & TV307.17×
04Michael ShannonMovies & TV146.69×
05Jennifer Love HewittMovies & TV58.77×
06Zaha HadidArts & Culture34.93×
07Rosario DawsonMovies & TV32.29×
08James FrancoMovies & TV28.32×
09Menchie's Frozen YogurtFood & Beverages20.44×
10GameTimeTravel & Leisure17.87×
11SorbetFood & Beverages15.29×
12Brittany SnowMovies & TV12.68×
13Kirsten DunstMovies & TV12.68×
14Joey KingMovies & TV12.68×
15Frozen yogurtFood & Beverages12.68×
16Kat DenningsMovies & TV11.09×
17SmoothieFood & Beverages8.96×
18Harris TeeterShopping7.93×
19Dunkin' DonutsFood & Beverages4.25×
20Planet FitnessSports3.38×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Red Mango audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Red Mango audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.10×
IndulgenceJOY1.68×
Design AffinityPREMIUM1.56×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Red Mango audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.70×
DIY MentalityTHRILL0.72×
Luxury OrientationPREMIUM0.83×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Red Mango's target market in United States?

Red Mango's target market in United States covers an estimated 260,675 people, concentrated in New York and Illinois.

02

What is the gender split and age of Red Mango customers?

57.8% of the Red Mango audience are female, 42.2% are male, with an average age of 32.8 years.

03

Which brands do Red Mango fans like most?

Red Mango fans show strongest brand affinity for Sam Rockwell (307.17×), Hilary Swank (310.05×), and Tim Roth (321.1×) over the country average.

04

Where do Red Mango fans live in United States?

Red Mango fans in United States are most concentrated in New York (reach ~100K), Illinois (reach ~50K), and New Jersey (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Red Mango fans also like?

Beyond Red Mango itself, the audience over-indexes on Hilary Swank (310.05×), Tim Roth (321.1×), Michael Shannon (146.69×), and Jennifer Love Hewitt (58.77×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Food & Beverages audiences in United States

See Red Mango audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Red Mango. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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