Joey King Audience in United States

Joey King logo

Joey King has an estimated audience of 3,973,324 people in United States. 75.8% are female, 24.2% are male, average age 36.9. Top regions: California, Texas, Florida. Top brand affinities: Michael Shannon, Jacob Elordi, Hunter Schafer, Men in Black (franchise), Inglourious Basterds.

The average Joey King fan in United States is 36.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Michael Shannon, Jacob Elordi, Hunter Schafer, with strongest over-indexing on Michael Shannon (156.85× the country average). Demographically, the Joey King audience skews more female with an average age of 36.9, and over-indexes on personality traits such as Extroversion, Mindfulness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Joey King fans

Demographic split for Joey King audience in United States
MetricValue
Female75.8%
Male24.2%
Average age36.9
Estimated audience size3,973,324

Audience persona

The typical Joey King fan in United States is more female, around 36.9 years old, with strong Extroversion tendencies and a notable affinity for Michael Shannon.

Top regions in United States

Top regions ranked by reach for Joey King in United States
RegionReachAffinity
California443,6641.02×
Texas375,7671.1×
Florida260,4940.97×
New York193,9020.87×
Pennsylvania135,2771.01×
Illinois133,2241.01×
Ohio129,7751.06×
North Carolina116,9570.98×
Georgia114,3180.93×
Michigan111,2171.07×
New Jersey95,8110.95×
Arizona94,5701.17×
Virginia89,0910.92×
Washington87,1051.09×
Tennessee85,7441.08×
Indiana80,7541.11×
Massachusetts72,0090.92×
Missouri71,8421.12×
Colorado68,9321.1×
Wisconsin62,3241.04×
Minnesota61,2151.08×
Maryland58,6330.86×
South Carolina57,6870.97×
Alabama53,7110.97×
Kentucky51,3781.03×
Oregon49,3101.08×
Oklahoma48,1311.09×
Utah47,1911.33×
Louisiana46,4420.91×
Connecticut39,1450.98×
Nevada37,9830.99×
Kansas37,0581.18×
Arkansas35,7271.09×
Iowa34,5871.06×
Mississippi26,6740.81×
Idaho24,6701.24×
Nebraska20,8911.05×
New Mexico20,1211.01×
West Virginia16,6970.9×
New Hampshire16,2301.04×
Hawaii14,7720.86×
Maine13,8540.97×
Rhode Island11,5900.92×
Montana11,1991.02×
Delaware9,0690.83×
South Dakota8,4360.92×
Alaska8,2200.97×
Washington, District of Columbia7,9670.67×
North Dakota7,2020.88×
Vermont5,8850.84×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Joey King audience
BrandAffinityCategory
Michael Shannon156.85×Movies & TV
Jacob Elordi50.8×Movies & TV
Hunter Schafer67.26×Movies & TV
Men in Black (franchise)99.57×Movies & TV
Inglourious Basterds62.33×Movies & TV
Django Unchained58.7×Movies & TV
Sandra Bullock38.31×Movies & TV
Jumanji57.84×Movies & TV
Ocean's 1156.29×Movies & TV
Mission: Impossible28.37×Movies & TV
The Mechanic (2011 film)109.54×Movies & TV
Hitman (2007 film)94.17×Movies & TV
Superman4.83×Movies & TV
The Equalizer37.64×Movies & TV
Ride Along (film)54.5×Movies & TV
The Rookie14.47×Movies & TV
Awkwafina29.15×Movies & TV
Jack Reacher (film)29.58×Movies & TV
Central Intelligence58.38×Movies & TV
The Nice Guys40.07×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Joey King audience
TraitClusterScore
ExtroversionTHRILL1.7
MindfulnessBALANCE1.45
IndulgenceJOY1.29
PatriotismCONSERVATISM1.22
SpiritualityBALANCE1.18
LGBTQ+ IdentityOPEN1.17

Worldwide distribution

Worldwide audience distribution share by country for Joey King
CountryShare
United States29.8%
United Kingdom6.6%
Brazil5.1%

See Joey King audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Joey King have in United States?

Joey King has an estimated audience of 3,973,324 people in United States, concentrated in California and Texas.

What is the gender split and age of Joey King fans?

75.8% of Joey King fans are female, 24.2% are male, with an average age of 36.9 years.

Which brands do Joey King fans like most?

Joey King fans show strongest brand affinity for Michael Shannon (156.85×), Jacob Elordi (50.8×), and Hunter Schafer (67.26×) over the country average.

Where do Joey King fans live in United States?

Joey King fans in United States are most concentrated in California (reach 443,664), Texas (reach 375,767), and Florida (reach 260,494). These three regions account for the largest share of the active audience.

What other brands do Joey King fans also like?

Beyond Joey King itself, the audience over-indexes on Jacob Elordi (50.8×), Hunter Schafer (67.26×), Men in Black (franchise) (99.57×), and Inglourious Basterds (62.33×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Joey King. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.