Rascasse Audience Intelligence

Hunter Schafer Audience in United States

A data profile of the people who buy, follow and care about Hunter Schafer in United States — modelled from more than twelve digital signal sources. Hunter Schafer has an estimated audience of 6,509,174 people in United States.

#9among TV personality in United States#456among Person in United States#478in Movies & TV

The average Hunter Schafer fan in United States is 33.4 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Leighton Meester, Joey King, Kate Bosworth, with strongest over-indexing on Leighton Meester (75.89× the country average).

Demographically, the Hunter Schafer audience skews more female with an average age of 33.4, and over-indexes on personality traits such as Tradition, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Hunter Schafer fan in United States is more female, around 33.4 years old, with strong Tradition tendencies and a notable affinity for Leighton Meester.

Category: Movies & TV · Type: Person · Subtype: TV personality

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Hunter Schafer profile in United States.

Audience size
6.5M
in United States
Gender
70.3%♀
29.7% male
Age
33.4
average years
Country rank
#5345
Person in United States
Fig. 01

Search interest · 12-month trend

+78%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Hunter Schafer fans

70.3% are female, 29.7% are male, average age 33.4.

Fig. 02

Gender split

70.3%
Female
29.7%
Male
Demographic split for Hunter Schafer audience in United States
MetricValue
Female70.3%
Male29.7%
Average age33.4
Estimated audience size6,509,174
Fig. 03

Age distribution

Ø 33.4
average years
Age distribution of the Hunter Schafer audience in United States
Age bracketShare%
16-1937%
20-2921%
30-3916%
40-4914%
50+12%
Fig. 04

Worldwide distribution

34.3%

of the worldwide Hunter Schafer audience comes from United States.

Worldwide audience distribution share by country for Hunter Schafer
CountryShare
United States34.3%
Brazil6.1%
United Kingdom5.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Hunter Schafer audience in United States is strongest.

Fig. 05

Top regions by affinity

Hunter Schafer fans by region: top regions in United States
#RegionReachAffinity×
01Washington~100K1.26×
02Oregon~70K1.23×
03Colorado~100K1.17×
04Utah~50K1.15×
05California~600K1.14×
06New York~300K1.13×
07Massachusetts~100K1.13×
08New Hampshire~20K1.07×
09Maine~20K1.07×
10Washington, District of Columbia~20K1.07×
11Connecticut~60K1.06×
12Idaho~30K1.06×
13Vermont~10K1.06×
14Pennsylvania~200K1.05×
15Illinois~200K1.05×
16Rhode Island~20K1.05×
17Montana~20K1.04×
18Oklahoma~60K1.03×
19Alaska~10K1.03×
20Virginia~100K1.02×
21Tennessee~100K1.02×
22Missouri~90K1.02×
23Minnesota~80K1.02×
24Kentucky~70K1.02×
25Texas~500K1.01×
26North Carolina~200K1.00×
27Michigan~100K1.00×
28Indiana~90K1.00×
29Nevada~50K1.00×
30Arizona~100K0.99×
31Ohio~200K0.97×
32New Jersey~100K0.97×
33Kansas~40K0.97×
34New Mexico~30K0.97×
35Wisconsin~70K0.96×
36West Virginia~20K0.95×
37Maryland~80K0.94×
38Louisiana~60K0.93×
39Iowa~40K0.93×
40Nebraska~20K0.93×
41Florida~300K0.92×
42North Dakota~10K0.92×
43Georgia~100K0.91×
44Arkansas~40K0.91×
45Hawaii~20K0.89×
46Delaware~10K0.87×
47South Carolina~70K0.86×
48South Dakota~10K0.85×
49Alabama~60K0.83×
50Mississippi~30K0.78×
Fig. 06

Affinity by region

Affinity by region — Hunter Schafer, United States
0.78×1.00×1.26×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Hunter Schafer audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Hunter Schafer audience
#·InterestCategoryAffinity×
01Leighton MeesterMovies & TV75.89×
02Joey KingMovies & TV67.26×
03Kate BosworthMovies & TV35.87×
04Sam NeillMovies & TV24.74×
05TamagotchiGames23.42×
06Reservoir DogsMovies & TV14.12×
07Bella ThorneMovies & TV11.76×
08Matthew Gray GublerFashion & Accessoires10.94×
09Titanic (1997 film)Movies & TV10.17×
10Miami Hurricanes footballSports8.91×
11Alison BrieMovies & TV8.59×
12ZendayaMovies & TV7.10×
13Dove CameronMovies & TV6.42×
14Amanda SeyfriedMovies & TV5.44×
15Bill SkarsgårdMovies & TV5.33×
16Ariana GrandeMusic & Radio3.93×
17Hair ExtensionsBeauty & Wellness3.02×
18Internet celebrityInternet & Social Media2.79×
19Pizza HutFood & Beverages1.80×
20TikTokInternet & Social Media1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Hunter Schafer audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Hunter Schafer audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.59×
MindfulnessBALANCE1.44×
Urban LifestyleOPEN1.27×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Hunter Schafer audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.78×
Need for SecurityCONSERVATISM0.88×
DIY MentalityTHRILL0.93×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Hunter Schafer have in United States?

Hunter Schafer has an estimated audience of 6,509,174 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Hunter Schafer fans?

70.3% of Hunter Schafer fans are female, 29.7% are male, with an average age of 33.4 years.

03

Which brands do Hunter Schafer fans like most?

Hunter Schafer fans show strongest brand affinity for Leighton Meester (75.89×), Joey King (67.26×), and Kate Bosworth (35.87×) over the country average.

04

Where do Hunter Schafer fans live in United States?

Hunter Schafer fans in United States are most concentrated in California (reach ~600K), Texas (reach ~500K), and New York (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Hunter Schafer fans also like?

Beyond Hunter Schafer itself, the audience over-indexes on Joey King (67.26×), Kate Bosworth (35.87×), Sam Neill (24.74×), and Zendaya (7.1×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Hunter Schafer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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