Hunter Schafer Audience in United States

Hunter Schafer logo

Hunter Schafer has an estimated audience of 5,087,763 people in United States. 66.7% are female, 33.3% are male, average age 32.4. Top regions: California, Texas, New York. Top brand affinities: Keene, New Hampshire, Combat sport, UK garage, Stelvio Pass, Product design.

The average Hunter Schafer fan in United States is 32.4 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Keene, New Hampshire, Combat sport, UK garage, with strongest over-indexing on Keene, New Hampshire (226.84× the country average). Demographically, the Hunter Schafer audience skews more female with an average age of 32.4, and over-indexes on personality traits such as LGBTQ+ Identity, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: TV personality

Demographics of Hunter Schafer fans

Demographic split for Hunter Schafer audience in United States
MetricValue
Female66.7%
Male33.3%
Average age32.4
Estimated audience size5,087,763

Audience persona

The typical Hunter Schafer fan in United States is more female, around 32.4 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for Hunter Schafer in United States
RegionReachAffinity
California682,2731.22×
Texas459,5161.05×
New York351,1091.23×
Florida332,9140.97×
Pennsylvania191,5341.12×
Illinois191,1031.13×
North Carolina165,2931.08×
Ohio155,5270.99×
Georgia146,0800.93×
Michigan137,3691.03×
Washington137,3491.35×
New Jersey131,1691.01×
Virginia130,9561.06×
Massachusetts125,6351.25×
Tennessee105,0071.03×
Colorado96,0371.2×
Arizona93,0630.9×
Indiana92,7311×
Maryland83,5450.96×
Missouri83,0371.01×
Minnesota77,0611.06×
Oregon76,0951.3×
Wisconsin74,5660.97×
Kentucky63,2840.99×
South Carolina63,0260.82×
Louisiana59,5160.91×
Connecticut57,8661.13×
Oklahoma55,9380.99×
Utah53,9111.18×
Alabama52,3270.74×
Nevada48,9600.99×
Kansas38,3030.96×
Iowa37,2030.89×
Arkansas36,2770.87×
Mississippi29,4660.7×
Idaho25,9131.02×
Nebraska23,3360.91×
New Mexico22,5990.89×
New Hampshire21,2901.06×
West Virginia20,4760.86×
Maine19,7691.08×
Hawaii18,9240.87×
Washington, District of Columbia18,2301.19×
Rhode Island16,2761.01×
Montana14,1381×
Delaware10,9730.78×
Vermont9,5411.07×
Alaska9,4620.87×
South Dakota9,0700.77×
North Dakota8,6630.83×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Hunter Schafer audience
BrandAffinityCategory
Keene, New Hampshire226.84×Travel & Leisure
Combat sport2.46×Sports
UK garage7.95×Music & Radio
Stelvio Pass46×Travel & Leisure
Product design2.44×Business & Career
Laneige5.7×Beauty & Wellness
Pro-Ject4.18×Music & Radio
Nationality2.12×Politics & Society
Isometric exercise8.22×Sports
Grinch3.62×Movies & TV
Bank account2.1×Business & Career
Elsword13.7×Games
Home staging4.4×Home & Garden
Stamp collecting3.92×Home & Garden
Goop4.36×Internet & Social Media
Vocal harmony3.65×Music & Radio
La Opinión5.52×News
Japanese domestic market3.61×Politics & Society
Historic site3.03×Arts & Culture
Personalised Gifts3.01×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Hunter Schafer audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.2
ExtroversionTHRILL1.39
MindfulnessBALANCE1.34
TraditionCONSERVATISM1.25
Urban LifestyleOPEN1.21
Early Adopter MentalityPOWER1.21

Worldwide distribution

Worldwide audience distribution share by country for Hunter Schafer
CountryShare
United States32.3%
Brazil7.1%
United Kingdom5.4%

See Hunter Schafer audiences in other countries

More TV personality audiences in United States

Frequently asked questions

How many fans does Hunter Schafer have in United States?

Hunter Schafer has an estimated audience of 5,087,763 people in United States, concentrated in California and Texas.

What is the gender split and age of Hunter Schafer fans?

66.7% of Hunter Schafer fans are female, 33.3% are male, with an average age of 32.4 years.

Which brands do Hunter Schafer fans like most?

Hunter Schafer fans show strongest brand affinity for Keene, New Hampshire (226.84×), Combat sport (2.46×), and UK garage (7.95×) over the country average.

Where do Hunter Schafer fans live in United States?

Hunter Schafer fans in United States are most concentrated in California (reach 682,273), Texas (reach 459,516), and New York (reach 351,109). These three regions account for the largest share of the active audience.

What other brands do Hunter Schafer fans also like?

Beyond Hunter Schafer itself, the audience over-indexes on Combat sport (2.46×), UK garage (7.95×), Stelvio Pass (46×), and Product design (2.44×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Hunter Schafer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.