Rascasse Audience Intelligence

Tucker Carlson Audience in United States

Tucker Carlson has an estimated audience of 8.9M people in United States.

The average Tucker Carlson fan in United States is 48.7 years old, more male, and lives primarily in California.

By number of fans, Tucker Carlson ranks #5 among the 1179 objects in TV personality in United States — 4.0× the group median.

Its fans are 7.1 years older than the group average of 41.6.

Women make up 41.0% of the fan base, 21.2 percentage points fewer than the group average.

Compared with the other 1178 objects in TV personality, Tucker Carlson fans stand out for their interest in Drudge Report, Freedom of speech and Individualism.

Interest is seasonal: February, March and April account for 46% of the year's searches, December is the quietest month.

Most fans live in California, New York, Florida.

Top affinities include Drudge Report, Judge Jeanine Pirro, Freedom of speech, with strongest over-indexing on Drudge Report (20.33× the country average).

Demographically, the Tucker Carlson audience skews more male with an average age of 48.7, and over-indexes on personality traits such as Patriotism, Individualism.

The typical Tucker Carlson fan in United States is more male, around 48.7 years old, with strong Patriotism tendencies and a notable affinity for Drudge Report.

Category: Movies & TV · Type: Person · Subtype: TV personality

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
8.9M
in United States
Gender
41.0%♀
59.0% male
Age
48.7
average years
Country rank
#4055
among all objects in United States
Fig. 01

Search interest · 12-month trend

-33%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Tucker Carlson fans

41.0% are female, 59.0% are male, average age 48.7.

Fig. 02

Gender split

41.0%
Female
59.0%
Male
Demographic split for Tucker Carlson audience in United States
MetricValue
Female41.0%
Male59.0%
Average age48.7
Estimated audience size8.9M
Fig. 03

Age distribution

Ø 48.7
average years
Age distribution of the Tucker Carlson audience in United States
Age bracketShare%
16-248%
25-348%
35-4414%
45-5426%
55+44%
Fig. 04

Worldwide distribution

64.0%

of the worldwide Tucker Carlson audience comes from United States.

Worldwide audience distribution share by country for Tucker Carlson
CountryShare
United States64.0%
Canada5.2%
United Kingdom5.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Tucker Carlson fans by region: top regions in United States
#RegionReachAffinity×
01Maine~50K1.37×
02Arizona~300K1.28×
03Alabama~200K1.25×
04New Hampshire~40K1.25×
05Idaho~60K1.23×
06Montana~40K1.22×
07Alaska~20K1.20×
08Tennessee~200K1.13×
09New York~600K1.12×
10Connecticut~100K1.11×
11Washington, District of Columbia~20K1.11×
12Pennsylvania~400K1.07×
13New Jersey~300K1.07×
14Massachusetts~200K1.06×
15Vermont~20K1.06×
16Michigan~300K1.05×
17Utah~90K1.05×
18Kansas~80K1.04×
19Oklahoma~100K1.03×
20Wisconsin~200K1.02×
21Indiana~200K1.01×
22Minnesota~200K1.01×
23Washington~200K1.00×
24Kentucky~100K1.00×
25Oregon~100K1.00×
26South Dakota~20K1.00×
27Ohio~300K0.99×
28Missouri~200K0.99×
29North Dakota~20K0.98×
30Florida~600K0.97×
31Colorado~100K0.97×
32Louisiana~100K0.97×
33North Carolina~300K0.96×
34Virginia~200K0.96×
35South Carolina~100K0.96×
36Illinois~300K0.95×
37Arkansas~80K0.95×
38Iowa~80K0.92×
39Maryland~100K0.91×
40Nebraska~50K0.91×
41West Virginia~40K0.90×
42Rhode Island~30K0.89×
43Georgia~300K0.85×
44Mississippi~70K0.85×
45California~900K0.84×
46Texas~500K0.83×
47Delaware~20K0.79×
48Nevada~60K0.75×
49New Mexico~40K0.73×
50Hawaii~30K0.68×
Fig. 06

Affinity by region

Affinity by region — Tucker Carlson, United States
0.68×1.00×1.37×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Tucker Carlson audience vs. the country average
#·InterestCategoryAffinity×
01Drudge ReportNews20.33×
02Judge Jeanine PirroMovies & TV11.85×
03Freedom of speechPolitics & Society11.08×
04IndividualismPolitics & Society7.59×
05New York PostNews7.33×
06MSNBCNews6.25×
07Fox News ChannelNews4.29×
08Michael B. JordanMovies & TV4.09×
09TraditionPolitics & Society3.41×
10Renewable energyBusiness & Career3.41×
11Online newspaperNews3.35×
12CBS NewsNews3.28×
13Nonprofit organizationPolitics & Society3.06×
14Joe BidenPolitics & Society3.00×
15ActivismPolitics & Society2.97×
16CNNNews2.64×
17American AirlinesTravel & Leisure2.55×
18Donald TrumpPolitics & Society2.52×
19Dolly PartonMusic & Radio2.28×
20Barack ObamaPolitics & Society2.26×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Tucker Carlson audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Tucker Carlson audience vs. the country average · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM4.45×
IndividualismJOY3.47×
TraditionCONSERVATISM1.96×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Tucker Carlson audience vs. the country average · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.79×
Luxury OrientationPREMIUM0.81×
Pet OwnershipJOY0.83×
0×1.00× baseline2×
Appendix

Explore more audiences

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Tucker Carlson over the last 12 months. Modelled, not counted; people interested in several persons count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/us/tucker-carlson-44990” · Methodology