Jack Reacher (film) Audience in United States

Jack Reacher (film) logo

Jack Reacher (film) has an estimated audience of 2,541,797 people in United States. 27.3% are female, 72.7% are male, average age 43.7. Top regions: California, Texas, Florida. Top brand affinities: Wok, Grinch, Vocal harmony, Maracaibo, Goop.

The average Jack Reacher (film) fan in United States is 43.7 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Wok, Grinch, Vocal harmony, with strongest over-indexing on Wok (16.96× the country average). Demographically, the Jack Reacher (film) audience skews more male with an average age of 43.7, and over-indexes on personality traits such as Tradition, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Action

Demographics of Jack Reacher (film) fans

Demographic split for Jack Reacher (film) audience in United States
MetricValue
Female27.3%
Male72.7%
Average age43.7
Estimated audience size2,541,797

Audience persona

The typical Jack Reacher (film) fan in United States is more male, around 43.7 years old, with strong Tradition tendencies and a notable affinity for Wok.

Top regions in United States

Top regions ranked by reach for Jack Reacher (film) in United States
RegionReachAffinity
California266,6330.95×
Texas241,1901.1×
Florida169,5530.99×
New York127,0000.89×
Pennsylvania90,2281.05×
Ohio82,0911.05×
Illinois81,1860.96×
North Carolina78,9151.03×
Georgia77,1750.99×
Michigan69,3841.04×
New Jersey62,4030.97×
Virginia59,1220.95×
Tennessee55,6801.09×
Arizona53,5331.03×
Washington52,2331.02×
Indiana50,2191.08×
Missouri46,2611.13×
Massachusetts45,9870.92×
Colorado41,8891.05×
Wisconsin39,8531.04×
South Carolina38,7581.01×
Alabama38,7481.09×
Maryland37,8440.87×
Minnesota36,5841×
Kentucky34,4611.08×
Louisiana31,9730.98×
Oklahoma31,8461.13×
Oregon28,9410.99×
Utah26,1221.15×
Connecticut24,0900.94×
Arkansas23,3811.12×
Nevada22,7180.92×
Iowa22,5731.08×
Kansas21,7911.09×
Mississippi21,0201×
Idaho14,5681.14×
Nebraska12,8331.01×
New Mexico11,6720.92×
West Virginia11,6600.99×
Hawaii10,5510.97×
New Hampshire9,5950.96×
Maine8,9920.99×
Montana7,5111.07×
Rhode Island6,4410.8×
South Dakota5,9971.02×
Delaware5,8600.84×
North Dakota5,4681.05×
Alaska5,1020.94×
Washington, District of Columbia5,0390.66×
Wyoming3,8751.03×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Jack Reacher (film) audience
BrandAffinityCategory
Wok16.96×Food & Beverages
Grinch9.8×Movies & TV
Vocal harmony7.4×Music & Radio
Maracaibo18.78×Travel & Leisure
Goop8.3×Internet & Social Media
Grace Slick13.54×Music & Radio
Nationality3.18×Politics & Society
Alaska2.06×Travel & Leisure
Theocracy9.51×Music & Radio
Google Home7.22×Technology & Electronics
Combat sport1.76×Sports
Hemnet14.45×Home & Garden
Elsword16.94×Games
headspace9.5×Health
Governor of Michigan7.39×Politics & Society
Israel1.94×Travel & Leisure
Home staging4.71×Home & Garden
Hibachi6.89×Food & Beverages
La Jolla7.97×Travel & Leisure
Google Photos2.04×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Jack Reacher (film) audience
TraitClusterScore
TraditionCONSERVATISM1.3
Early Adopter MentalityPOWER1.21
IndividualismJOY1.2
ExtroversionTHRILL1.2
Convenience OrientationPREMIUM1.19
MindfulnessBALANCE1.15

Worldwide distribution

Worldwide audience distribution share by country for Jack Reacher (film)
CountryShare
United States21.4%
Brazil8.6%
Germany7.8%

See Jack Reacher (film) audiences in other countries

More Action audiences in United States

Frequently asked questions

How many fans does Jack Reacher (film) have in United States?

Jack Reacher (film) has an estimated audience of 2,541,797 people in United States, concentrated in California and Texas.

What is the gender split and age of Jack Reacher (film) fans?

27.3% of Jack Reacher (film) fans are female, 72.7% are male, with an average age of 43.7 years.

Which brands do Jack Reacher (film) fans like most?

Jack Reacher (film) fans show strongest brand affinity for Wok (16.96×), Grinch (9.8×), and Vocal harmony (7.4×) over the country average.

Where do Jack Reacher (film) fans live in United States?

Jack Reacher (film) fans in United States are most concentrated in California (reach 266,633), Texas (reach 241,190), and Florida (reach 169,553). These three regions account for the largest share of the active audience.

What other brands do Jack Reacher (film) fans also like?

Beyond Jack Reacher (film) itself, the audience over-indexes on Grinch (9.8×), Vocal harmony (7.4×), Maracaibo (18.78×), and Goop (8.3×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Jack Reacher (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.