Sam Rockwell Audience in United States

Sam Rockwell logo

Sam Rockwell has an estimated audience of 3,318,376 people in United States. 53.1% are female, 46.9% are male, average age 30.0. Top regions: California, Texas, New York. Top brand affinities: Kyle Chandler, Vera Farmiga, Sydney Kings, Red Mango, Frost/Nixon (film).

The average Sam Rockwell fan in United States is 30.0 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Kyle Chandler, Vera Farmiga, Sydney Kings, with strongest over-indexing on Kyle Chandler (138.67× the country average). Demographically, the Sam Rockwell audience skews balanced with an average age of 30.0, and over-indexes on personality traits such as Spirituality, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Sam Rockwell fans

Demographic split for Sam Rockwell audience in United States
MetricValue
Female53.1%
Male46.9%
Average age30.0
Estimated audience size3,318,376

Audience persona

The typical Sam Rockwell fan in United States is balanced, around 30.0 years old, with strong Spirituality tendencies and a notable affinity for Kyle Chandler.

Top regions in United States

Top regions ranked by reach for Sam Rockwell in United States
RegionReachAffinity
California406,6171.11×
Texas267,5370.94×
New York235,4631.27×
Florida193,7670.86×
Illinois118,5191.07×
Pennsylvania113,2611.01×
Ohio100,2590.98×
North Carolina97,8620.98×
Washington87,1901.31×
Georgia84,8910.83×
New Jersey83,6110.99×
Michigan83,4620.96×
Massachusetts79,5301.22×
Virginia74,2050.92×
Colorado69,6761.33×
Tennessee68,0461.02×
Arizona65,6240.97×
Missouri57,8131.08×
Indiana57,5260.95×
Oregon51,8371.36×
Minnesota51,0711.07×
Wisconsin49,2920.99×
Maryland47,2940.83×
South Carolina44,9110.9×
Kentucky41,7591×
Utah38,3851.29×
Oklahoma37,2751.01×
Connecticut35,2771.06×
Alabama34,4850.74×
Louisiana34,2990.8×
Nevada27,2750.85×
Kansas27,1531.04×
Arkansas24,3850.89×
Iowa23,9870.88×
Idaho20,0771.21×
Mississippi17,5320.64×
Nebraska15,7960.95×
New Mexico15,2870.92×
New Hampshire13,7091.05×
Maine12,8721.08×
West Virginia12,6160.82×
Washington, District of Columbia12,3561.24×
Hawaii12,3450.87×
Montana11,1171.21×
Rhode Island10,7771.02×
Alaska7,1511.01×
Delaware7,1490.78×
Vermont6,8531.18×
South Dakota5,9070.77×
North Dakota5,3590.79×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Sam Rockwell audience
BrandAffinityCategory
Kyle Chandler138.67×Movies & TV
Vera Farmiga104.21×Movies & TV
Sydney Kings565.45×Sports
Red Mango307.17×Food & Beverages
Frost/Nixon (film)335.97×Movies & TV
NBA League Pass62.08×Sports
Greenberg (film)316.17×Movies & TV
National Basketball League (Australia)152.07×Sports
Italian folk music426.32×Music & Radio
Anna Camp45.01×Movies & TV
Atlanta Hawks20×Sports
Cooper Flagg13.22×Sports
Dallas Mavericks14.54×Sports
Lights (musician)15.84×Music & Radio
U.S. Soccer Development Academy170.32×Business & Career
Junior athletics155.41×Sports
Multiplayer.it442.12×Games
Academy Award for Best Picture27.43×Movies & TV
Up in the Air (2009 film)56.22×Movies & TV
Chloé Zhao54.01×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Sam Rockwell audience
TraitClusterScore
SpiritualityBALANCE1.93
Community OrientationOPEN1.71
MindfulnessBALANCE1.7
Urban LifestyleOPEN1.7
IndividualismJOY1.68
PatriotismCONSERVATISM1.67

Worldwide distribution

Worldwide audience distribution share by country for Sam Rockwell
CountryShare
United States40.6%
United Kingdom10.1%
Germany8.1%

See Sam Rockwell audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Sam Rockwell have in United States?

Sam Rockwell has an estimated audience of 3,318,376 people in United States, concentrated in California and Texas.

What is the gender split and age of Sam Rockwell fans?

53.1% of Sam Rockwell fans are female, 46.9% are male, with an average age of 30.0 years.

Which brands do Sam Rockwell fans like most?

Sam Rockwell fans show strongest brand affinity for Kyle Chandler (138.67×), Vera Farmiga (104.21×), and Sydney Kings (565.45×) over the country average.

Where do Sam Rockwell fans live in United States?

Sam Rockwell fans in United States are most concentrated in California (reach 406,617), Texas (reach 267,537), and New York (reach 235,463). These three regions account for the largest share of the active audience.

What other brands do Sam Rockwell fans also like?

Beyond Sam Rockwell itself, the audience over-indexes on Vera Farmiga (104.21×), Sydney Kings (565.45×), Red Mango (307.17×), and Frost/Nixon (film) (335.97×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Sam Rockwell. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.