Rascasse Audience Intelligence

Sam Rockwell Audience in United States

A data profile of the people who buy, follow and care about Sam Rockwell in United States — modelled from more than twelve digital signal sources. Sam Rockwell has an estimated audience of 2,902,438 people in United States.

#578among Actor Actress or TV Star in United States#1654among Person in United States#1420in Movies & TV

The average Sam Rockwell fan in United States is 30.0 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Kyle Chandler, Sydney Kings, Vera Farmiga, with strongest over-indexing on Kyle Chandler (138.67× the country average).

Demographically, the Sam Rockwell audience skews balanced with an average age of 30.0, and over-indexes on personality traits such as Extroversion, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Sam Rockwell fan in United States is balanced, around 30.0 years old, with strong Extroversion tendencies and a notable affinity for Kyle Chandler.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Sam Rockwell profile in United States.

Audience size
2.9M
in United States
Gender
53.1%♀
46.9% male
Age
30.0
average years
Country rank
#10584
Person in United States
Fig. 01

Search interest · 12-month trend

-39%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Sam Rockwell fans

53.1% are female, 46.9% are male, average age 30.0.

Fig. 02

Gender split

53.1%
Female
46.9%
Male
Demographic split for Sam Rockwell audience in United States
MetricValue
Female53.1%
Male46.9%
Average age30.0
Estimated audience size2,902,438
Fig. 03

Age distribution

Ø 30.0
average years
Age distribution of the Sam Rockwell audience in United States
Age bracketShare%
16-1948%
20-2919%
30-3916%
40-4911%
50+7%
Fig. 04

Worldwide distribution

38.7%

of the worldwide Sam Rockwell audience comes from United States.

Worldwide audience distribution share by country for Sam Rockwell
CountryShare
United States38.7%
United Kingdom9.8%
Germany8.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Sam Rockwell audience in United States is strongest.

Fig. 05

Top regions by affinity

Sam Rockwell fans by region: top regions in United States
#RegionReachAffinity×
01Utah~40K1.36×
02Oregon~50K1.32×
03Idaho~20K1.30×
04Colorado~70K1.28×
05Montana~10K1.26×
06Washington~80K1.22×
07Alaska~8K1.17×
08Vermont~7K1.15×
09Oklahoma~40K1.10×
10Maine~10K1.10×
11Missouri~60K1.09×
12New York~200K1.06×
13Massachusetts~70K1.06×
14New Hampshire~10K1.06×
15Washington, District of Columbia~10K1.06×
16Minnesota~50K1.05×
17Kansas~30K1.05×
18New Mexico~20K1.05×
19Nebraska~20K1.05×
20Kentucky~40K1.04×
21California~400K1.03×
22Arizona~70K1.03×
23Wisconsin~50K1.01×
24Illinois~100K1.00×
25Ohio~100K0.99×
26Tennessee~70K0.99×
27North Dakota~7K0.99×
28Indiana~60K0.97×
29Iowa~30K0.97×
30Arkansas~30K0.97×
31Michigan~80K0.96×
32Connecticut~30K0.96×
33Rhode Island~10K0.96×
34Texas~300K0.94×
35Pennsylvania~100K0.94×
36South Dakota~7K0.93×
37North Carolina~90K0.91×
38West Virginia~10K0.91×
39Nevada~30K0.90×
40New Jersey~70K0.89×
41Virginia~70K0.87×
42South Carolina~40K0.87×
43Florida~200K0.83×
44Hawaii~10K0.83×
45Georgia~80K0.81×
46Delaware~7K0.81×
47Maryland~50K0.80×
48Louisiana~30K0.79×
49Alabama~40K0.78×
50Mississippi~20K0.71×
Fig. 06

Affinity by region

Affinity by region — Sam Rockwell, United States
0.71×1.00×1.36×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Sam Rockwell audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Sam Rockwell audience
#·InterestCategoryAffinity×
01Sydney KingsSports565.45×
02Multiplayer.itGames442.12×
03Italian folk musicMusic & Radio426.32×
04Frost/Nixon (film)Movies & TV335.97×
05Greenberg (film)Movies & TV316.17×
06Red MangoFood & Beverages307.17×
07U.S. Soccer Development AcademyBusiness & Career170.32×
08Junior athleticsSports155.41×
09National Basketball League (Australia)Sports152.07×
10Kyle ChandlerMovies & TV138.67×
11Vera FarmigaMovies & TV104.21×
12NBA League PassSports62.08×
13Stil in BerlinFashion & Accessoires59.67×
14Anna CampMovies & TV45.01×
15Academy Award for Best PictureMovies & TV27.43×
16Atlanta HawksSports20.00×
17Lights (musician)Music & Radio15.84×
18Dallas MavericksSports14.54×
19Luka DoncicSports14.54×
20Cooper FlaggSports13.22×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Sam Rockwell audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Sam Rockwell audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL2.27×
Urban LifestyleOPEN2.16×
Design AffinityPREMIUM2.01×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Sam Rockwell audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.19×
DIY MentalityTHRILL0.20×
Social Media UsageJOY0.32×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Sam Rockwell have in United States?

Sam Rockwell has an estimated audience of 2,902,438 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Sam Rockwell fans?

53.1% of Sam Rockwell fans are female, 46.9% are male, with an average age of 30.0 years.

03

Which brands do Sam Rockwell fans like most?

Sam Rockwell fans show strongest brand affinity for Kyle Chandler (138.67×), Sydney Kings (565.45×), and Vera Farmiga (104.21×) over the country average.

04

Where do Sam Rockwell fans live in United States?

Sam Rockwell fans in United States are most concentrated in California (reach ~400K), Texas (reach ~300K), and New York (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Sam Rockwell fans also like?

Beyond Sam Rockwell itself, the audience over-indexes on Sydney Kings (565.45×), Vera Farmiga (104.21×), Red Mango (307.17×), and NBA League Pass (62.08×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Actor Actress or TV Star audiences in United States

See Sam Rockwell audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Sam Rockwell. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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