Academy Award for Best Picture Audience in United States

Academy Award for Best Picture logo

Academy Award for Best Picture has an estimated audience of 3,040,473 people in United States. 56.9% are female, 43.1% are male, average age 46.8. Top regions: California, New York, Texas. Top brand affinities: Israel, Whataburger, Home staging, Nebraska Cornhuskers football, Huánuco.

The average Academy Award for Best Picture fan in United States is 46.8 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Israel, Whataburger, Home staging, with strongest over-indexing on Israel (2.67× the country average). Demographically, the Academy Award for Best Picture audience skews more female with an average age of 46.8, and over-indexes on personality traits such as Patriotism, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Event · Subtype: Award

Demographics of Academy Award for Best Picture fans

Demographic split for Academy Award for Best Picture audience in United States
MetricValue
Female56.9%
Male43.1%
Average age46.8
Estimated audience size3,040,473

Audience persona

The typical Academy Award for Best Picture fan in United States is more female, around 46.8 years old, with strong Patriotism tendencies and a notable affinity for Israel.

Top regions in United States

Top regions ranked by reach for Academy Award for Best Picture in United States
RegionReachAffinity
California512,9861.53×
New York268,1701.58×
Texas240,8420.92×
Florida203,7650.99×
Illinois140,8591.39×
Pennsylvania117,0771.14×
Massachusetts103,7371.73×
New Jersey98,7021.28×
Ohio85,7350.92×
Virginia79,1651.07×
Georgia77,1980.82×
North Carolina76,9820.84×
Washington76,7331.26×
Michigan72,9990.92×
Arizona63,5911.02×
Colorado62,0351.29×
Maryland54,2311.04×
Minnesota51,1401.17×
Wisconsin49,8241.09×
Tennessee47,6880.78×
Oregon47,3631.36×
Missouri46,8640.96×
Connecticut45,7881.5×
Indiana45,2990.82×
South Carolina35,7940.78×
Kentucky29,1000.76×
Utah29,0301.07×
Nevada28,5860.97×
Louisiana27,8120.71×
Oklahoma23,8810.71×
Alabama22,9210.54×
Iowa21,7780.87×
Kansas20,9200.87×
Arkansas16,0640.64×
Washington, District of Columbia15,8451.73×
New Hampshire15,0211.25×
New Mexico13,9090.91×
Idaho13,7450.9×
Nebraska13,2550.87×
Hawaii12,6380.97×
Mississippi12,2110.49×
Maine11,8701.09×
Rhode Island11,2621.16×
West Virginia8,7080.62×
Montana7,9860.95×
Delaware7,8240.93×
Vermont7,3511.38×
South Dakota4,2730.61×
Alaska3,9380.61×
North Dakota3,5140.56×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Academy Award for Best Picture audience
BrandAffinityCategory
Israel2.67×Travel & Leisure
Whataburger1.67×Food & Beverages
Home staging3.65×Home & Garden
Nebraska Cornhuskers football2.46×Sports
Huánuco6.67×Travel & Leisure
Google Photos1.51×Technology & Electronics
Lulu 黃路梓茵1.6×Movies & TV
Hocus Pocus2.66×Movies & TV
Jesse Plemons1.81×Movies & TV
Noodle (Gorillaz)1.78×Music & Radio
Steampunk2.43×Fashion & Accessoires
Urban horticulture1.74×Home & Garden
Jaws2.56×Movies & TV
Corona (band)2.67×Music & Radio
Pallet racking6.81×Home & Garden
Nipsey Hussle2.55×Music & Radio
Glossier2.32×Beauty & Wellness
Jezebel (film)2.94×Movies & TV
Jeep Wagoneer2.42×Cars & Mobility
Iron Man (film)1.85×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Academy Award for Best Picture audience
TraitClusterScore
PatriotismCONSERVATISM1.33
TraditionCONSERVATISM1.32
TravellingTHRILL1.3
Luxury OrientationPREMIUM1.28
SpiritualityBALANCE1.24
ExtroversionTHRILL1.24

Worldwide distribution

Worldwide audience distribution share by country for Academy Award for Best Picture
CountryShare
United States48.9%
United Kingdom6.8%
Spain5.6%

See Academy Award for Best Picture audiences in other countries

More Award audiences in United States

Frequently asked questions

How many fans does Academy Award for Best Picture have in United States?

Academy Award for Best Picture has an estimated audience of 3,040,473 people in United States, concentrated in California and New York.

What is the gender split and age of Academy Award for Best Picture fans?

56.9% of Academy Award for Best Picture fans are female, 43.1% are male, with an average age of 46.8 years.

Which brands do Academy Award for Best Picture fans like most?

Academy Award for Best Picture fans show strongest brand affinity for Israel (2.67×), Whataburger (1.67×), and Home staging (3.65×) over the country average.

Where do Academy Award for Best Picture fans live in United States?

Academy Award for Best Picture fans in United States are most concentrated in California (reach 512,986), New York (reach 268,170), and Texas (reach 240,842). These three regions account for the largest share of the active audience.

What other brands do Academy Award for Best Picture fans also like?

Beyond Academy Award for Best Picture itself, the audience over-indexes on Whataburger (1.67×), Home staging (3.65×), Nebraska Cornhuskers football (2.46×), and Huánuco (6.67×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Academy Award for Best Picture. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.