Rascasse Audience Intelligence

Lights (musician) Audience in United States

A data profile of the people who buy, follow and care about Lights (musician) in United States — modelled from more than twelve digital signal sources. Lights (musician) has an estimated audience of 13,697,461 people in United States.

Lights (musician) fans in United States are concentrated in California, with strong brand affinity for LED strip light.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include LED strip light, Incandescent light bulb, Nightlight, with strongest over-indexing on LED strip light (60.63× the country average).

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 41 regions tracked by Rascasse.

The typical Lights (musician) fan in United States shows strong Price Sensitivity tendencies and a notable affinity for LED strip light.

Category: Music & Radio · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Lights (musician) profile in United States.

Audience size
13.7M
in United States
Country rank
#2587
Topic in United States
Fig. 01

Search interest · 12-month trend

+21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Lights (musician) fans

Fig. 02

Gender split

Demographic split for Lights (musician) audience in United States
MetricValue
Estimated audience size13,697,461
Fig. 04

Worldwide distribution

31.1%

of the worldwide Lights (musician) audience comes from United States.

Worldwide audience distribution share by country for Lights (musician)
CountryShare
United States31.1%
United Kingdom7.2%
Taiwan5.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Lights (musician) audience in United States is strongest.

Fig. 05

Top regions by affinity

Lights (musician) fans by region: top regions in United States
#RegionReachAffinity×
01California~2M1.18×
02Florida~1M1.15×
03Washington~300K1.15×
04Arkansas~100K1.15×
05Georgia~500K1.13×
06Kansas~100K1.13×
07Montana~40K1.13×
08Texas~1.5M1.10×
09Utah~100K1.10×
10Arizona~300K1.09×
11Oregon~200K1.07×
12Maine~50K1.06×
13Missouri~200K1.05×
14Louisiana~200K1.05×
15Mississippi~100K1.05×
16Pennsylvania~500K1.03×
17North Carolina~400K1.03×
18Massachusetts~300K1.03×
19Illinois~500K1.02×
20Alabama~200K1.01×
21New Mexico~70K1.00×
22Indiana~200K0.98×
23New Jersey~300K0.97×
24Virginia~300K0.97×
25Tennessee~300K0.97×
26Kentucky~200K0.97×
27Ohio~400K0.96×
28New Hampshire~50K0.96×
29Rhode Island~40K0.96×
30Vermont~20K0.96×
31Michigan~300K0.95×
32Colorado~200K0.94×
33West Virginia~60K0.92×
34Delaware~30K0.92×
35Iowa~100K0.91×
36Wisconsin~200K0.89×
37Minnesota~200K0.89×
38Nevada~100K0.89×
39Hawaii~50K0.89×
40Alaska~30K0.89×
41Washington, District of Columbia~30K0.70×
Fig. 06

Affinity by region

Affinity by region — Lights (musician), United States
0.70×1.00×1.18×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Lights (musician) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Lights (musician) audience
#·InterestCategoryAffinity×
01LED strip lightHome & Garden60.63×
02Life Is StrangeGames53.51×
03SolidWorksTechnology & Electronics32.83×
04NightlightTravel & Leisure31.59×
05Incandescent light bulbHome & Garden26.52×
06Vera FarmigaMovies & TV19.91×
07Peter ThielBusiness & Career15.84×
08Sam RockwellMovies & TV15.84×
09Melanie LynskeyMovies & TV15.84×
10Paul WalkerMovies & TV8.31×
11Madison BeerMusic & Radio5.32×
12Diaper bagKids & Family3.67×
13Google NewsNews3.13×
14Planet FitnessSports3.11×
15Renewable energyBusiness & Career2.95×
16InnovationBusiness & Career2.68×
17MetaphysicsBusiness & Career2.65×
18Solar energyHome & Garden2.60×
19Bass guitarMusic & Radio2.35×
20Indeed.comBusiness & Career1.93×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Lights (musician) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Lights (musician) audience · What stands out
TraitClusterDeviationScore
Price SensitivityPREMIUM1.67×
Family OrientationCONSERVATISM1.59×
Convenience OrientationPREMIUM1.52×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Lights (musician) audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.80×
Pet OwnershipJOY0.84×
ExtroversionTHRILL0.86×
1.00× baseline
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Lights (musician). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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