Supergirl (U.S. TV series) Audience in United States

Supergirl (U.S. TV series) has an estimated audience of 2,099,541 people in United States. 47.0% are female, 53.0% are male, average age 38.9. Top regions: California, Texas, Florida. Top brand affinities: Michael Shannon, Planet of the Apes, Zoë Kravitz, Robert Pattinson, Andy Serkis.

The average Supergirl (U.S. TV series) fan in United States is 38.9 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Michael Shannon, Planet of the Apes, Zoë Kravitz, with strongest over-indexing on Michael Shannon (127.07× the country average). Demographically, the Supergirl (U.S. TV series) audience skews balanced with an average age of 38.9, and over-indexes on personality traits such as LGBTQ+ Identity, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of Supergirl (U.S. TV series) fans

Demographic split for Supergirl (U.S. TV series) audience in United States
MetricValue
Female47.0%
Male53.0%
Average age38.9
Estimated audience size2,099,541

Audience persona

The typical Supergirl (U.S. TV series) fan in United States is balanced, around 38.9 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Michael Shannon.

Top regions in United States

Top regions ranked by reach for Supergirl (U.S. TV series) in United States
RegionReachAffinity
California258,7031.12×
Texas212,7241.18×
Florida149,2171.05×
New York133,1591.13×
Georgia75,2071.16×
Illinois74,7611.07×
Pennsylvania72,8981.03×
Michigan66,8761.22×
Ohio66,1051.02×
North Carolina65,8821.04×
Virginia53,9101.05×
New Jersey53,7101.01×
Arizona53,4141.25×
Tennessee46,7981.11×
Indiana40,6811.06×
Alabama40,6751.39×
Massachusetts40,3380.98×
Washington39,5710.94×
Missouri38,0731.12×
Maryland36,2931.01×
Colorado30,1250.91×
South Carolina28,8970.91×
Kentucky28,8491.1×
Louisiana28,5041.05×
Oklahoma27,5091.18×
Minnesota27,3540.91×
Wisconsin26,6610.84×
Oregon25,3221.05×
Connecticut21,9491.04×
Arkansas21,0351.22×
Nevada19,8410.98×
Mississippi19,7001.14×
Utah19,5761.04×
Kansas17,4331.05×
Iowa17,3561×
New Mexico9,7490.93×
West Virginia9,7020.99×
Idaho9,5900.91×
Nebraska9,5830.91×
Hawaii7,9280.88×
New Hampshire6,9940.85×
Maine6,3890.85×
Rhode Island5,6150.84×
Delaware5,2890.91×
Washington, District of Columbia4,9000.78×
Montana4,6800.8×
Alaska4,4400.99×
South Dakota3,7930.78×
North Dakota3,7150.86×
Vermont2,6880.73×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Supergirl (U.S. TV series) audience
BrandAffinityCategory
Michael Shannon127.07×Movies & TV
Planet of the Apes142.09×Movies & TV
Zoë Kravitz77.67×Movies & TV
Robert Pattinson45.03×Movies & TV
Andy Serkis85.27×Movies & TV
Tom Welling29.52×Movies & TV
Colin Farrell37.32×Movies & TV
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Papa Gino's49.61×Food & Beverages
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Richard Gere20.83×Movies & TV
Arrow17.95×Movies & TV
Income tax13.19×Business & Career
MacGyver26.84×Movies & TV
CarGurus6.18×Cars & Mobility
Beetlejuice4.97×Movies & TV
Blade Runner18.83×Movies & TV
Browser games10.77×Games

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Supergirl (U.S. TV series) audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.49
ExtroversionTHRILL1.42
IndulgenceJOY1.3
Early Adopter MentalityPOWER1.28
Community OrientationOPEN1.24
Social Media UsageJOY1.22

Worldwide distribution

Worldwide audience distribution share by country for Supergirl (U.S. TV series)
CountryShare
United States29.8%
Brazil18.1%
Germany5.2%

See Supergirl (U.S. TV series) audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Supergirl (U.S. TV series) have in United States?

Supergirl (U.S. TV series) has an estimated audience of 2,099,541 people in United States, concentrated in California and Texas.

What is the gender split and age of Supergirl (U.S. TV series) fans?

47.0% of Supergirl (U.S. TV series) fans are female, 53.0% are male, with an average age of 38.9 years.

Which brands do Supergirl (U.S. TV series) fans like most?

Supergirl (U.S. TV series) fans show strongest brand affinity for Michael Shannon (127.07×), Planet of the Apes (142.09×), and Zoë Kravitz (77.67×) over the country average.

Where do Supergirl (U.S. TV series) fans live in United States?

Supergirl (U.S. TV series) fans in United States are most concentrated in California (reach 258,703), Texas (reach 212,724), and Florida (reach 149,217). These three regions account for the largest share of the active audience.

What other brands do Supergirl (U.S. TV series) fans also like?

Beyond Supergirl (U.S. TV series) itself, the audience over-indexes on Planet of the Apes (142.09×), Zoë Kravitz (77.67×), Robert Pattinson (45.03×), and Andy Serkis (85.27×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Supergirl (U.S. TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.