Robert Pattinson Audience in United States

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Robert Pattinson has an estimated audience of 6,827,285 people in United States. 71.3% are female, 28.7% are male, average age 32.0. Top regions: California, Texas, Florida. Top brand affinities: Taylor Lautner, Jeffrey Wright (actor), Ashley Greene, Jackson Rathbone, Rachelle Lefevre.

The average Robert Pattinson fan in United States is 32.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Taylor Lautner, Jeffrey Wright (actor), Ashley Greene, with strongest over-indexing on Taylor Lautner (51.53× the country average). Demographically, the Robert Pattinson audience skews more female with an average age of 32.0, and over-indexes on personality traits such as Extroversion, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Robert Pattinson fans

Demographic split for Robert Pattinson audience in United States
MetricValue
Female71.3%
Male28.7%
Average age32.0
Estimated audience size6,827,285

Audience persona

The typical Robert Pattinson fan in United States is more female, around 32.0 years old, with strong Extroversion tendencies and a notable affinity for Taylor Lautner.

Top regions in United States

Top regions ranked by reach for Robert Pattinson in United States
RegionReachAffinity
California937,0821.25×
Texas710,6461.21×
Florida449,4150.97×
New York395,6311.04×
Illinois243,8161.07×
Pennsylvania217,4880.95×
Ohio206,8920.98×
North Carolina205,519
Georgia202,8110.96×
Michigan186,4161.04×
Washington175,4511.28×
Virginia164,4690.99×
New Jersey163,2480.94×
Tennessee151,4571.11×
Arizona151,0961.08×
Massachusetts150,3381.12×
Indiana132,0881.06×
Colorado116,8391.09×
Maryland106,5310.91×
Missouri103,8690.94×
Oregon99,1911.27×
Wisconsin96,3920.94×
Minnesota94,2420.96×
South Carolina92,5670.9×
Kentucky90,5591.06×
Alabama88,6100.93×
Oklahoma87,0161.15×
Utah86,3401.41×
Louisiana84,8110.96×
Nevada72,0151.09×
Connecticut64,7520.95×
Arkansas58,1501.03×
Iowa54,2880.97×
Kansas54,1751.01×
Mississippi48,3520.86×
Idaho40,6221.19×
New Mexico35,0891.02×
Nebraska32,5350.95×
West Virginia31,4990.99×
Hawaii25,7500.88×
New Hampshire24,7230.92×
Maine22,3470.91×
Rhode Island18,9900.87×
Washington, District of Columbia18,3000.89×
Montana18,2130.96×
Delaware14,0080.74×
South Dakota12,6490.8×
Alaska12,4510.85×
North Dakota11,6800.83×
Vermont9,9980.83×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Robert Pattinson audience
BrandAffinityCategory
Taylor Lautner51.53×Movies & TV
Jeffrey Wright (actor)71.05×Movies & TV
Ashley Greene66.85×Movies & TV
Jackson Rathbone72.07×Movies & TV
Rachelle Lefevre71.22×Movies & TV
Crucial Memory104.34×Technology & Electronics
Catwoman (film)40.59×Movies & TV
Elizabeth Reaser69.76×Movies & TV
Michael Sheen34.03×Movies & TV
School of Rock24×Movies & TV
Batman Forever (video game)44.54×Games
BONITA65.43×Fashion & Accessoires
Alessandra Ambrosio42.74×Fashion & Accessoires
Zoë Kravitz17.73×Movies & TV
The Girlfriend Experience34.01×Movies & TV
Heathers21.53×Movies & TV
Green Lantern13.13×Movies & TV
Pedro Pascal7.1×Movies & TV
Saving Private Ryan17.15×Movies & TV
Anna Kendrick12.26×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Robert Pattinson audience
TraitClusterScore
ExtroversionTHRILL1.77
SustainabilityBALANCE1.31
Urban LifestyleOPEN1.31
Luxury OrientationPREMIUM1.29
Early Adopter MentalityPOWER1.26
Pet OwnershipJOY1.21

Worldwide distribution

Worldwide audience distribution share by country for Robert Pattinson
CountryShare
United States28.9%
Brazil6.3%
India6.0%

See Robert Pattinson audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Robert Pattinson have in United States?

Robert Pattinson has an estimated audience of 6,827,285 people in United States, concentrated in California and Texas.

What is the gender split and age of Robert Pattinson fans?

71.3% of Robert Pattinson fans are female, 28.7% are male, with an average age of 32.0 years.

Which brands do Robert Pattinson fans like most?

Robert Pattinson fans show strongest brand affinity for Taylor Lautner (51.53×), Jeffrey Wright (actor) (71.05×), and Ashley Greene (66.85×) over the country average.

Where do Robert Pattinson fans live in United States?

Robert Pattinson fans in United States are most concentrated in California (reach 937,082), Texas (reach 710,646), and Florida (reach 449,415). These three regions account for the largest share of the active audience.

What other brands do Robert Pattinson fans also like?

Beyond Robert Pattinson itself, the audience over-indexes on Jeffrey Wright (actor) (71.05×), Ashley Greene (66.85×), Jackson Rathbone (72.07×), and Rachelle Lefevre (71.22×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Robert Pattinson. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.