Rascasse Audience Intelligence

Papa Gino's Target Market in United States

A data profile of the people who buy, follow and care about Papa Gino's in United States — modelled from more than twelve digital signal sources. Papa Gino's has an estimated audience of 890,116 people in United States.

#2615among Brand in United States#1425in Food & Beverages

The average Papa Gino's fan in United States is 36.3 years old, balanced, and lives primarily in Massachusetts.

The audience is concentrated in Massachusetts, New Hampshire, Rhode Island.

Top brand affinities include Supergirl (U.S. TV series), Gatti's Pizza, Escape from New York, with strongest over-indexing on Supergirl (U.S. TV series) (81× the country average).

Demographically, the Papa Gino's audience skews balanced with an average age of 36.3, and over-indexes on personality traits such as Healthy Lifestyle, Pet Ownership.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Papa Gino's fan in United States is balanced, around 36.3 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Supergirl (U.S. TV series).

Category: Food & Beverages · Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Papa Gino's profile in United States.

Audience size
890K
in United States
Gender
48.9%♀
51.1% male
Age
36.3
average years
Country rank
#25581
Brand in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Papa Gino's

48.9% are female, 51.1% are male, average age 36.3.

Fig. 02

Gender split

48.9%
Female
51.1%
Male
Demographic split for Papa Gino's audience in United States
MetricValue
Female48.9%
Male51.1%
Average age36.3
Estimated audience size890,116
Fig. 03

Age distribution

Ø 36.3
average years
Age distribution of the Papa Gino's audience in United States
Age bracketShare%
16-1927%
20-2923%
30-3918%
40-4916%
50+17%
Fig. 04

Worldwide distribution

90.4%

of the worldwide Papa Gino's audience comes from United States.

Worldwide audience distribution share by country for Papa Gino's
CountryShare
United States90.4%
Australia4.1%
United Kingdom1.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Papa Gino's audience in United States is strongest.

Fig. 05

Top regions by affinity

Papa Gino's customers by region in United States
#RegionReachAffinity×
01Massachusetts~300K19.94×
02New Hampshire~50K13.74×
03Rhode Island~40K12.88×
04Connecticut~10K1.56×
05Alaska~2K0.90×
06North Dakota~2K0.90×
07Wyoming~1K0.90×
08South Dakota~2K0.89×
09Maine~3K0.88×
10Montana~2K0.88×
11Mississippi~6K0.84×
12Idaho~4K0.83×
13Nebraska~4K0.80×
14Hawaii~3K0.80×
15Arkansas~6K0.79×
16New Mexico~3K0.78×
17Delaware~2K0.74×
18Louisiana~8K0.73×
19Utah~5K0.68×
20Oklahoma~7K0.67×
21Iowa~5K0.67×
22Alabama~8K0.66×
23West Virginia~3K0.66×
24Kansas~5K0.65×
25Nevada~5K0.63×
26Oregon~6K0.62×
27Washington, District of Columbia~2K0.62×
28Missouri~9K0.61×
29Wisconsin~8K0.61×
30Minnesota~7K0.58×
31Kentucky~6K0.51×
32Arizona~8K0.44×
33Washington~8K0.44×
34Colorado~6K0.43×
35Tennessee~7K0.39×
36Maryland~6K0.39×
37Indiana~6K0.38×
38South Carolina~5K0.36×
39Michigan~8K0.35×
40Illinois~9K0.29×
41Ohio~8K0.29×
42Georgia~7K0.26×
43New Jersey~6K0.26×
44North Carolina~7K0.25×
45Virginia~5K0.23×
46Pennsylvania~6K0.22×
47Florida~9K0.15×
48New York~7K0.15×
49California~10K0.14×
50Texas~10K0.13×
Fig. 06

Affinity by region

Affinity by region — Papa Gino's, United States
0.13×1.00×19.94×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Papa Gino's audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Papa Gino's audience
#·InterestCategoryAffinity×
01NusBusiness & Career193.25×
02Daniel HechterFashion & Accessoires149.47×
03Pizza FusionFood & Beverages131.30×
04Argentinos JuniorsSports96.32×
05TechnophiliaTechnology & Electronics95.09×
06Gatti's PizzaFood & Beverages95.07×
07American UltraMovies & TV94.77×
08Eddie MarsanMovies & TV93.02×
09Supergirl (U.S. TV series)Movies & TV81.00×
10Escape from New YorkMovies & TV79.30×
11Ride Along 2Movies & TV73.98×
12Abby WambachSports69.34×
13Turner & HoochMovies & TV60.54×
14Downfall (2004 film)Movies & TV51.92×
15Samurai JackMovies & TV35.70×
16Schlotzsky'sFood & Beverages33.19×
17Cary ElwesMovies & TV24.34×
18Blaze PizzaFood & Beverages23.53×
19DuneMovies & TV9.35×
20Jersey Mike's SubsFood & Beverages8.36×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Papa Gino's audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Papa Gino's audience · What stands out
TraitClusterDeviationScore
Healthy LifestyleBALANCE1.51×
Pet OwnershipJOY1.51×
MindfulnessBALANCE1.37×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Papa Gino's audience · Rather not
TraitClusterDeviationScore
Convenience OrientationPREMIUM0.55×
TraditionCONSERVATISM0.57×
Community OrientationOPEN0.62×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Papa Gino's's target market in United States?

Papa Gino's's target market in United States covers an estimated 890,116 people, concentrated in Massachusetts and New Hampshire.

02

What is the gender split and age of Papa Gino's customers?

48.9% of the Papa Gino's audience are female, 51.1% are male, with an average age of 36.3 years.

03

Which brands do Papa Gino's fans like most?

Papa Gino's fans show strongest brand affinity for Supergirl (U.S. TV series) (81×), Gatti's Pizza (95.07×), and Escape from New York (79.3×) over the country average.

04

Where do Papa Gino's fans live in United States?

Papa Gino's fans in United States are most concentrated in Massachusetts (reach ~300K), New Hampshire (reach ~50K), and Rhode Island (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Papa Gino's fans also like?

Beyond Papa Gino's itself, the audience over-indexes on Gatti's Pizza (95.07×), Escape from New York (79.3×), Technophilia (95.09×), and Schlotzsky's (33.19×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Food & Beverages audiences in United States

See Papa Gino's audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Papa Gino's. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →