Rascasse Audience Intelligence

Blade Runner Audience in United States

A data profile of the people who buy, follow and care about Blade Runner in United States — modelled from more than twelve digital signal sources. Blade Runner has an estimated audience of 2,660,282 people in United States.

#20among Science Fiction & Fantasy in United States#571among Movie / TV Show / Series in United States#1598in Movies & TV

The average Blade Runner fan in United States is 35.8 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Peacemaker, Shutdown, Resistance (series), with strongest over-indexing on Peacemaker (16.84× the country average).

Demographically, the Blade Runner audience skews more male with an average age of 35.8, and over-indexes on personality traits such as Risk Appetite, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Blade Runner fan in United States is more male, around 35.8 years old, with strong Risk Appetite tendencies and a notable affinity for Peacemaker.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Science Fiction & Fantasy

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Blade Runner profile in United States.

Audience size
2.7M
in United States
Gender
34.4%♀
65.6% male
Age
35.8
average years
Country rank
#11362
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Blade Runner viewers

34.4% are female, 65.6% are male, average age 35.8.

Fig. 02

Gender split

34.4%
Female
65.6%
Male
Demographic split for Blade Runner audience in United States
MetricValue
Female34.4%
Male65.6%
Average age35.8
Estimated audience size2,660,282
Fig. 03

Age distribution

Ø 35.8
average years
Age distribution of the Blade Runner audience in United States
Age bracketShare%
16-1931%
20-2918%
30-3918%
40-4917%
50+16%
Fig. 04

Worldwide distribution

23.7%

of the worldwide Blade Runner audience comes from United States.

Worldwide audience distribution share by country for Blade Runner
CountryShare
United States23.7%
Brazil6.7%
Italy5.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Blade Runner audience in United States is strongest.

Fig. 05

Top regions by affinity

Blade Runner fans by region: top regions in United States
#RegionReachAffinity×
01Oregon~50K1.45×
02Washington~80K1.40×
03Utah~30K1.40×
04California~400K1.31×
05Colorado~50K1.22×
06Montana~9K1.19×
07Alaska~7K1.19×
08Arizona~70K1.15×
09Idaho~20K1.12×
10Massachusetts~60K1.09×
11Vermont~5K1.05×
12Texas~200K1.04×
13Oklahoma~30K1.04×
14New Mexico~10K1.04×
15Illinois~90K1.03×
16Kansas~20K1.03×
17New Hampshire~10K1.03×
18New York~200K1.02×
19Maine~10K1.02×
20Virginia~70K1.01×
21Missouri~50K1.01×
22Nevada~30K1.01×
23Minnesota~40K1.00×
24Connecticut~30K0.99×
25Nebraska~10K0.99×
26Wisconsin~40K0.98×
27Washington, District of Columbia~8K0.98×
28Kentucky~30K0.97×
29Hawaii~10K0.96×
30Indiana~50K0.95×
31Rhode Island~8K0.95×
32Florida~200K0.93×
33Pennsylvania~90K0.93×
34Michigan~70K0.93×
35North Dakota~5K0.93×
36Ohio~80K0.92×
37Maryland~40K0.92×
38Iowa~20K0.92×
39Tennessee~50K0.91×
40Georgia~80K0.90×
41North Carolina~70K0.90×
42New Jersey~60K0.89×
43South Dakota~6K0.89×
44Arkansas~20K0.88×
45West Virginia~10K0.85×
46Louisiana~30K0.80×
47Delaware~6K0.77×
48South Carolina~30K0.76×
49Alabama~30K0.76×
50Mississippi~20K0.69×
Fig. 06

Affinity by region

Affinity by region — Blade Runner, United States
0.69×1.00×1.45×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Blade Runner audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Blade Runner audience
#·InterestCategoryAffinity×
01Mad Max (franchise)Movies & TV51.54×
02Tron: LegacyMovies & TV51.46×
03Cloud Atlas (film)Movies & TV50.49×
04Orbital (band)Music & Radio44.75×
05ShutdownMusic & Radio43.85×
06District 9Movies & TV43.85×
07Resistance (series)Games42.22×
08Starship Troopers (film)Movies & TV37.35×
09Interstellar (film)Movies & TV36.43×
10Lost in SpaceMovies & TV35.87×
11Chronicle (film)Movies & TV32.79×
12Alien (franchise)Movies & TV31.24×
13Planet of the ApesMovies & TV29.21×
14DuneMovies & TV23.88×
15Blade (film)Movies & TV22.39×
16Daredevil (film)Movies & TV21.78×
17Supergirl (U.S. TV series)Movies & TV18.67×
18Brazil (1985 film)Movies & TV16.95×
19PeacemakerMovies & TV16.84×
20SupermanMovies & TV5.76×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Blade Runner audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Blade Runner audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL4.48×
IndividualismJOY1.48×
PatriotismCONSERVATISM1.30×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Blade Runner audience · Rather not
TraitClusterDeviationScore
Healthy LifestyleBALANCE1.00×
CreativityOPEN1.00×
TraditionCONSERVATISM1.00×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Blade Runner have in United States?

Blade Runner has an estimated audience of 2,660,282 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Blade Runner viewers?

34.4% of Blade Runner fans are female, 65.6% are male, with an average age of 35.8 years.

03

Which brands do Blade Runner fans like most?

Blade Runner fans show strongest brand affinity for Peacemaker (16.84×), Shutdown (43.85×), and Resistance (series) (42.22×) over the country average.

04

Where do Blade Runner fans live in United States?

Blade Runner fans in United States are most concentrated in California (reach ~400K), Texas (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Blade Runner fans also like?

Beyond Blade Runner itself, the audience over-indexes on Shutdown (43.85×), Resistance (series) (42.22×), Interstellar (film) (36.43×), and Tron: Legacy (51.46×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Blade Runner. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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