Watchmen (film) Audience in United States

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Watchmen (film) has an estimated audience of 1,248,151 people in United States. 25.6% are female, 74.4% are male, average age 43.6. Top regions: California, Texas, Florida. Top brand affinities: Google Photos, Israel, Home staging, Pro-Ject, Jezebel (film).

The average Watchmen (film) fan in United States is 43.6 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Google Photos, Israel, Home staging, with strongest over-indexing on Google Photos (10.54× the country average). Demographically, the Watchmen (film) audience skews more male with an average age of 43.6, and over-indexes on personality traits such as Extroversion, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of Watchmen (film) fans

Demographic split for Watchmen (film) audience in United States
MetricValue
Female25.6%
Male74.4%
Average age43.6
Estimated audience size1,248,151

Audience persona

The typical Watchmen (film) fan in United States is more male, around 43.6 years old, with strong Extroversion tendencies and a notable affinity for Google Photos.

Top regions in United States

Top regions ranked by reach for Watchmen (film) in United States
RegionReachAffinity
California165,5101.21×
Texas124,6431.16×
Florida81,5540.97×
New York76,4651.1×
Illinois45,3111.09×
Pennsylvania43,9261.05×
Georgia40,2601.05×
Ohio38,2570.99×
North Carolina38,1291.02×
Michigan32,0810.98×
New Jersey31,6341×
Virginia30,8401.01×
Arizona30,5511.2×
Washington29,4791.18×
Massachusetts26,1551.06×
Tennessee23,8770.95×
Indiana23,3011.02×
Maryland21,6251.01×
Missouri21,2851.06×
Colorado21,2041.08×
Wisconsin17,7280.94×
Minnesota17,5070.98×
Oregon17,1361.2×
Alabama16,4070.94×
South Carolina16,3750.87×
Oklahoma15,7401.14×
Louisiana15,6090.97×
Kentucky15,3530.98×
Nevada12,3701.02×
Connecticut11,9780.96×
Utah11,1190.99×
Kansas10,5081.07×
Arkansas10,4291.01×
Iowa10,3521.01×
Mississippi8,7650.85×
New Mexico6,9121.1×
Nebraska5,8560.94×
Idaho5,8170.93×
West Virginia5,0220.86×
Hawaii4,7510.89×
New Hampshire4,4830.91×
Maine4,3350.97×
Rhode Island3,9080.98×
Washington, District of Columbia3,8811.03×
Montana3,3050.95×
Delaware3,0050.87×
Alaska2,7371.02×
South Dakota2,4400.85×
North Dakota2,2560.88×
Vermont1,8100.83×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Watchmen (film) audience
BrandAffinityCategory
Google Photos10.54×Technology & Electronics
Israel2.32×Travel & Leisure
Home staging5.4×Home & Garden
Pro-Ject4.13×Music & Radio
Jezebel (film)6.85×Movies & TV
Personalised Gifts4.28×Home & Garden
UK garage4.55×Music & Radio
Product design1.6×Business & Career
Gran Torino5.2×Movies & TV
Monogram2.78×Home & Garden
Captain America (1990 film)2.98×Movies & TV
Jeep trail22.91×Cars & Mobility
Jeep Grand Cherokee (WJ)3.88×Cars & Mobility
Kansas1.6×Travel & Leisure
Nia Jax5.5×Sports
Grammarly2.65×Business & Career
Hocus Pocus2.71×Movies & TV
Glossier3.01×Beauty & Wellness
Sussex County, New Jersey5.52×Travel & Leisure
Noodle (Gorillaz)2.01×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Watchmen (film) audience
TraitClusterScore
ExtroversionTHRILL1.49
TraditionCONSERVATISM1.47
Social Media UsageJOY1.3
Risk AppetiteTHRILL1.27
Early Adopter MentalityPOWER1.27
LGBTQ+ IdentityOPEN1.21

Worldwide distribution

Worldwide audience distribution share by country for Watchmen (film)
CountryShare
United States22.0%
Brazil12.0%
Germany4.7%

See Watchmen (film) audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Watchmen (film) have in United States?

Watchmen (film) has an estimated audience of 1,248,151 people in United States, concentrated in California and Texas.

What is the gender split and age of Watchmen (film) fans?

25.6% of Watchmen (film) fans are female, 74.4% are male, with an average age of 43.6 years.

Which brands do Watchmen (film) fans like most?

Watchmen (film) fans show strongest brand affinity for Google Photos (10.54×), Israel (2.32×), and Home staging (5.4×) over the country average.

Where do Watchmen (film) fans live in United States?

Watchmen (film) fans in United States are most concentrated in California (reach 165,510), Texas (reach 124,643), and Florida (reach 81,554). These three regions account for the largest share of the active audience.

What other brands do Watchmen (film) fans also like?

Beyond Watchmen (film) itself, the audience over-indexes on Israel (2.32×), Home staging (5.4×), Pro-Ject (4.13×), and Jezebel (film) (6.85×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Watchmen (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.