Rascasse Audience Intelligence

Westworld (TV series) Audience in United States

A data profile of the people who buy, follow and care about Westworld (TV series) in United States — modelled from more than twelve digital signal sources. Westworld (TV series) has an estimated audience of 2,637,586 people in United States.

#175among TV series in United States#578among Movie / TV Show / Series in United States#1616in Movies & TV

The average Westworld (TV series) fan in United States is 43.0 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include The Morning Show (TV program), Love Actually, True Detective, with strongest over-indexing on The Morning Show (TV program) (205× the country average).

Demographically, the Westworld (TV series) audience skews balanced with an average age of 43.0, and over-indexes on personality traits such as Quality Awareness, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Westworld (TV series) fan in United States is balanced, around 43.0 years old, with strong Quality Awareness tendencies and a notable affinity for The Morning Show (TV program).

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Westworld (TV series) profile in United States.

Audience size
2.6M
in United States
Gender
46.6%♀
53.4% male
Age
43.0
average years
Country rank
#11442
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+9%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Westworld (TV series) viewers

46.6% are female, 53.4% are male, average age 43.0.

Fig. 02

Gender split

46.6%
Female
53.4%
Male
Demographic split for Westworld (TV series) audience in United States
MetricValue
Female46.6%
Male53.4%
Average age43.0
Estimated audience size2,637,586
Fig. 03

Age distribution

Ø 43.0
average years
Age distribution of the Westworld (TV series) audience in United States
Age bracketShare%
16-1912%
20-2915%
30-3920%
40-4926%
50+26%
Fig. 04

Worldwide distribution

26.5%

of the worldwide Westworld (TV series) audience comes from United States.

Worldwide audience distribution share by country for Westworld (TV series)
CountryShare
United States26.5%
Brazil8.5%
France5.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Westworld (TV series) audience in United States is strongest.

Fig. 05

Top regions by affinity

Westworld (TV series) fans by region: top regions in United States
#RegionReachAffinity×
01Arizona~70K1.39×
02Colorado~50K1.28×
03Oregon~40K1.28×
04Washington~70K1.27×
05Montana~8K1.16×
06Alaska~6K1.14×
07Utah~30K1.13×
08California~300K1.07×
09Oklahoma~30K1.07×
10Idaho~10K1.07×
11Missouri~40K1.06×
12Michigan~70K1.03×
13Maine~10K1.03×
14Arkansas~20K1.02×
15Kansas~20K1.02×
16New Hampshire~10K1.01×
17Georgia~80K0.99×
18Virginia~60K0.99×
19Massachusetts~50K0.99×
20Minnesota~40K0.99×
21Nevada~20K0.99×
22Tennessee~50K0.98×
23Maryland~40K0.98×
24Kentucky~30K0.98×
25Washington, District of Columbia~8K0.98×
26Vermont~4K0.98×
27Texas~200K0.97×
28Illinois~80K0.97×
29Ohio~80K0.97×
30North Carolina~80K0.97×
31Indiana~50K0.97×
32New York~100K0.96×
33New Mexico~10K0.95×
34Wisconsin~40K0.94×
35Louisiana~30K0.94×
36Hawaii~10K0.94×
37Pennsylvania~80K0.93×
38Connecticut~20K0.93×
39Nebraska~10K0.93×
40Rhode Island~8K0.92×
41North Dakota~5K0.92×
42Florida~200K0.91×
43Alabama~30K0.90×
44Iowa~20K0.90×
45West Virginia~10K0.90×
46South Carolina~30K0.89×
47South Dakota~5K0.88×
48New Jersey~60K0.87×
49Mississippi~20K0.86×
50Delaware~6K0.84×
Fig. 06

Affinity by region

Affinity by region — Westworld (TV series), United States
0.84×1.00×1.39×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Westworld (TV series) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Westworld (TV series) audience
#·InterestCategoryAffinity×
01The Morning Show (TV program)Movies & TV205.00×
02Perry Mason (TV series)Movies & TV146.34×
03Love ActuallyMovies & TV126.16×
04SnowpiercerMovies & TV107.50×
05His Dark MaterialsMovies & TV99.26×
06The Crown (TV series)Movies & TV82.09×
07Grace and FrankieMovies & TV79.79×
08Pride & Prejudice (2005 film)Movies & TV72.73×
0924 (TV series)Movies & TV71.38×
10Hannibal (TV series)Movies & TV63.83×
11Desperate HousewivesMovies & TV59.58×
12Hugh GrantMovies & TV55.12×
13Pride and PrejudiceMovies & TV47.60×
14Gossip GirlMovies & TV45.16×
15True DetectiveMovies & TV44.33×
16The Notebook (2004 film)Movies & TV36.25×
17Peaky Blinders (TV series)Movies & TV28.02×
18Stranger ThingsMovies & TV21.28×
19Sex and the CityMovies & TV20.69×
20Freaky Friday (2003 film)Movies & TV20.00×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Westworld (TV series) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Westworld (TV series) audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM1.33×
TraditionCONSERVATISM1.25×
Early Adopter MentalityPOWER1.22×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Westworld (TV series) audience · Rather not
TraitClusterDeviationScore
Sports ActivityPOWER0.86×
Community OrientationOPEN0.92×
TravellingTHRILL0.92×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Westworld (TV series) have in United States?

Westworld (TV series) has an estimated audience of 2,637,586 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Westworld (TV series) viewers?

46.6% of Westworld (TV series) fans are female, 53.4% are male, with an average age of 43.0 years.

03

Which brands do Westworld (TV series) fans like most?

Westworld (TV series) fans show strongest brand affinity for The Morning Show (TV program) (205×), Love Actually (126.16×), and True Detective (44.33×) over the country average.

04

Where do Westworld (TV series) fans live in United States?

Westworld (TV series) fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Westworld (TV series) fans also like?

Beyond Westworld (TV series) itself, the audience over-indexes on Love Actually (126.16×), True Detective (44.33×), The Crown (TV series) (82.09×), and Perry Mason (TV series) (146.34×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Westworld (TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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