The Crown (TV series) Audience in United States

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The Crown (TV series) has an estimated audience of 3,241,201 people in United States. 74.6% are female, 25.4% are male, average age 42.0. Top regions: California, New York, Texas. Top brand affinities: The Gilded Age, Nashville (2012 TV series), Khan Academy, Downton Abbey, London Eye.

The average The Crown (TV series) fan in United States is 42.0 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include The Gilded Age, Nashville (2012 TV series), Khan Academy, with strongest over-indexing on The Gilded Age (8.74× the country average). Demographically, the The Crown (TV series) audience skews more female with an average age of 42.0, and over-indexes on personality traits such as Design Affinity, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of The Crown (TV series) fans

Demographic split for The Crown (TV series) audience in United States
MetricValue
Female74.6%
Male25.4%
Average age42.0
Estimated audience size3,241,201

Audience persona

The typical The Crown (TV series) fan in United States is more female, around 42.0 years old, with strong Design Affinity tendencies and a notable affinity for The Gilded Age.

Top regions in United States

Top regions ranked by reach for The Crown (TV series) in United States
RegionReachAffinity
California340,5120.96×
New York301,1231.66×
Texas253,7090.91×
Florida178,9510.82×
Colorado164,9123.23×
Pennsylvania109,9891.01×
North Carolina100,9031.03×
Illinois99,4470.92×
Ohio94,4840.95×
Georgia89,1120.89×
New Jersey85,1951.03×
Michigan80,5970.95×
Virginia80,3541.02×
Massachusetts73,3771.15×
Washington67,0621.03×
Tennessee62,4240.96×
Arizona57,9430.88×
Indiana54,9790.93×
Maryland51,4830.92×
Missouri48,8810.94×
South Carolina44,2170.91×
Minnesota43,8620.94×
Wisconsin42,9770.88×
Kentucky42,8391.05×
Alabama39,1200.86×
Oklahoma38,6011.07×
Oregon38,0621.02×
Connecticut33,6361.03×
Louisiana32,7800.78×
Utah30,6351.06×
Iowa24,2250.91×
Kansas23,3550.91×
Arkansas23,1370.87×
Mississippi21,4590.8×
Nevada20,6970.66×
New Hampshire19,0981.5×
Idaho16,2151×
Nebraska14,5610.9×
New Mexico12,8880.79×
Maine12,4891.08×
West Virginia11,9990.79×
Hawaii11,8760.85×
Rhode Island9,6860.94×
Washington, District of Columbia9,3350.96×
Delaware9,2031.03×
Montana8,1130.9×
Vermont6,1831.09×
South Dakota5,5950.75×
Alaska5,5490.8×
North Dakota4,9420.74×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Crown (TV series) audience
BrandAffinityCategory
The Gilded Age8.74×Movies & TV
Nashville (2012 TV series)12.96×Movies & TV
Khan Academy7.68×Business & Career
Downton Abbey9.73×Movies & TV
London Eye13.89×Travel & Leisure
Sprout (TV network)12.59×Movies & TV
Jeremy Allen White9.02×Movies & TV
Mom (TV series)9.94×Movies & TV
Buckingham Palace11.2×Travel & Leisure
Diane Keaton3.58×Movies & TV
Virtue2.5×Politics & Society
Costco2.11×Shopping
The Crown12.06×Movies & TV
Helen Mirren7.9×Movies & TV
Dynasty (TV series)14.88×Movies & TV
Pride & Prejudice (2005 film)8.49×Movies & TV
Once Upon a Time (TV series)8.54×Movies & TV
Liev Schreiber10.27×Movies & TV
Exhibition game2.92×Games
This Is Us (TV series)7.41×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Crown (TV series) audience
TraitClusterScore
Design AffinityPREMIUM1.53
SustainabilityBALANCE1.5
IndulgenceJOY1.4
CreativityOPEN1.38
Community OrientationOPEN1.37
Healthy LifestyleBALANCE1.27

Worldwide distribution

Worldwide audience distribution share by country for The Crown (TV series)
CountryShare
United States25.7%
United Kingdom23.8%
Brazil6.1%

See The Crown (TV series) audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does The Crown (TV series) have in United States?

The Crown (TV series) has an estimated audience of 3,241,201 people in United States, concentrated in California and New York.

What is the gender split and age of The Crown (TV series) fans?

74.6% of The Crown (TV series) fans are female, 25.4% are male, with an average age of 42.0 years.

Which brands do The Crown (TV series) fans like most?

The Crown (TV series) fans show strongest brand affinity for The Gilded Age (8.74×), Nashville (2012 TV series) (12.96×), and Khan Academy (7.68×) over the country average.

Where do The Crown (TV series) fans live in United States?

The Crown (TV series) fans in United States are most concentrated in California (reach 340,512), New York (reach 301,123), and Texas (reach 253,709). These three regions account for the largest share of the active audience.

What other brands do The Crown (TV series) fans also like?

Beyond The Crown (TV series) itself, the audience over-indexes on Nashville (2012 TV series) (12.96×), Khan Academy (7.68×), Downton Abbey (9.73×), and London Eye (13.89×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for The Crown (TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.