Rascasse Audience Intelligence

Friday Night Lights (TV series) Viewer Demographics in United States

Friday Night Lights (TV series) has an estimated audience of 2.5M people in United States.

#722among movies & series in United States#1828in Movies & TV

The average Friday Night Lights (TV series) fan in United States is 36.4 years old, more female, and lives primarily in California.

Most fans live in California, Texas, New York.

Top affinities include YTV (TV channel), Psy, San Diego Humane Society, with strongest over-indexing on YTV (TV channel) (70.27× the country average).

Demographically, the Friday Night Lights (TV series) audience skews more female with an average age of 36.4, and over-indexes on personality traits such as Indulgence, Extroversion.

The typical Friday Night Lights (TV series) fan in United States is more female, around 36.4 years old, with strong Indulgence tendencies and a notable affinity for YTV (TV channel).

Category: Movies & TV · Type: Movie / TV Show / Series

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
2.5M
in United States
Gender
64.4%♀
35.6% male
Age
36.4
average years
Country rank
#12170
among all objects in United States
Fig. 01

Search interest · 12-month trend

+19%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Friday Night Lights (TV series) viewers

64.4% are female, 35.6% are male, average age 36.4.

Fig. 02

Gender split

64.4%
Female
35.6%
Male
Demographic split for Friday Night Lights (TV series) audience in United States
MetricValue
Female64.4%
Male35.6%
Average age36.4
Estimated audience size2.5M
Fig. 03

Age distribution

Ø 36.4
average years
Age distribution of the Friday Night Lights (TV series) audience in United States
Age bracketShare%
16-2425%
25-3424%
35-4422%
45-5416%
55+12%
Fig. 04

Worldwide distribution

57.1%

of the worldwide Friday Night Lights (TV series) audience comes from United States.

Worldwide audience distribution share by country for Friday Night Lights (TV series)
CountryShare
United States57.1%
Canada6.6%
United Kingdom4.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Friday Night Lights (TV series) fans by region: top regions in United States
#RegionReachAffinity×
01Arkansas~30K1.23×
02Oklahoma~40K1.20×
03Kentucky~40K1.16×
04Tennessee~60K1.13×
05Montana~9K1.13×
06Texas~200K1.12×
07Missouri~50K1.12×
08Iowa~30K1.11×
09Kansas~20K1.11×
10Nebraska~20K1.09×
11Alabama~40K1.08×
12Idaho~10K1.08×
13West Virginia~10K1.08×
14Utah~30K1.05×
15Ohio~90K1.04×
16Colorado~40K1.03×
17South Carolina~40K1.03×
18Louisiana~40K1.03×
19Oregon~30K1.03×
20Mississippi~20K1.03×
21Vermont~5K1.02×
22Massachusetts~50K1.01×
23Indiana~50K1.01×
24Maine~10K1.01×
25Illinois~100K1.00×
26New Hampshire~10K1.00×
27Minnesota~40K0.99×
28Connecticut~30K0.99×
29South Dakota~7K0.99×
30Wisconsin~40K0.98×
31North Dakota~6K0.98×
32Georgia~80K0.96×
33North Carolina~80K0.96×
34New Mexico~20K0.96×
35Alaska~5K0.96×
36Michigan~70K0.95×
37Washington~50K0.95×
38Arizona~50K0.95×
39Pennsylvania~90K0.94×
40Rhode Island~7K0.94×
41Virginia~60K0.93×
42Delaware~7K0.92×
43Hawaii~10K0.89×
44Washington, District of Columbia~5K0.89×
45New Jersey~60K0.87×
46Maryland~40K0.85×
47New York~100K0.84×
48Nevada~20K0.83×
49California~200K0.82×
50Florida~100K0.74×
Fig. 06

Affinity by region

Affinity by region — Friday Night Lights (TV series), United States
0.74×1.00×1.23×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Friday Night Lights (TV series) audience vs. the country average
#·InterestCategoryAffinity×
01YTV (TV channel)Kids & Family70.27×
02PsyMusic & Radio65.26×
03San Diego Humane SocietyTravel & Leisure55.11×
04Kings IslandTravel & Leisure46.71×
05Friday Night Lights (film)Movies & TV44.87×
06ZomatoFood & Beverages42.79×
07All in the FamilyMovies & TV42.31×
08Sprout (TV network)Kids & Family41.61×
09Nashville (2012 TV series)Movies & TV40.61×
10Fox KidsKids & Family37.33×
11Mom (TV series)Movies & TV35.48×
12The Mary Tyler Moore ShowMovies & TV33.57×
13Once Upon a Time (TV series)Movies & TV32.54×
14Highlights for ChildrenKids & Family30.99×
15New GirlMovies & TV25.40×
16Tom WellingMovies & TV25.01×
17Desperate HousewivesMovies & TV24.41×
18This Is Us (TV series)Movies & TV23.20×
19Full HouseMovies & TV22.91×
20Knott's Berry FarmTravel & Leisure20.14×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Friday Night Lights (TV series) audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Friday Night Lights (TV series) audience vs. the country average · What stands out
TraitClusterDeviationScore
IndulgenceJOY2.21×
ExtroversionTHRILL1.36×
Family OrientationCONSERVATISM1.30×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Friday Night Lights (TV series) audience vs. the country average · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.88×
Design AffinityPREMIUM0.91×
Career OrientationPOWER0.95×
0×1.00× baseline2×
Appendix

Explore more audiences

More Movies & TV audiences in United States

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Friday Night Lights (TV series) over the last 12 months. Modelled, not counted; people interested in several movie / tv show / seriess count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/us/friday-night-lights-tv-series-36119” · Methodology